Marketing & Social skills

Analyzes multiple provided pages to identify keyword overlap and potential cannibalization issues. Suggests differentiation strategies. Use PROACTIVELY when reviewing similar content.

The English summary is being prepared. Showing the original description.

Toolkit for styling artifacts with a theme. These artifacts can be slides, docs, reportings, HTML landing pages, etc. There are 10 pre-set themes with colors/fonts that you can apply to any artifact that has been creating, or can generate a new theme on-the-fly.

The English summary is being prepared. Showing the original description.

Extracts and analyzes competitors' ads from ad libraries (Facebook, LinkedIn, etc.) to understand what messaging, problems, and creative approaches are working. Helps inspire and improve your own ad campaigns.

The English summary is being prepared. Showing the original description.

A set of resources to help me write all kinds of internal communications, using the formats that my company likes to use. Claude should use this skill whenever asked to write some sort of internal communications (status reports, leadership updates, 3P updates, company newsletters, FAQs, incident reports, project updates, etc.).

The English summary is being prepared. Showing the original description.

One run from signal to decision. Finds the names of new AI models, products and repositories seen in the last 24 hours (X, Hugging Face, GitHub, sitemaps), then builds a keyword priority table for them, each new name and the generic search terms behind it, sized against Google Ads volume and Google Trends, with prioritize, watch or skip. Use when the user wants today's new AI keywords, an AI trend radar, or asks what new AI terms are worth building a page or tool for. Also takes names the user already has. Runs the new-term-radar command line; needs an AISA_API_KEY.

The English summary is being prepared. Showing the original description.

Turn new AI names or unstructured AI market signals into a keyword priority table. For each name it finds the generic search terms downstream of it, screens them for relevance, and checks novelty, demand size and momentum against Google Ads volume and Google Trends, ending in prioritize, watch or skip. Use when the user has new model, product or repository names (or an AI listening report, a batch of posts, a changelog) and asks which keywords to build pages or tools for. Runs the new-term-radar command line; needs an AISA_API_KEY, and a GOANYAPI_API_KEY improves it.

The English summary is being prepared. Showing the original description.

Für Social Media AGB: ordnet Norm, Beweislast und Gegenargument; Ergebnis: Prüfprodukt mit Risiko und nächstem Schritt.

The English summary is being prepared. Showing the original description.

Für Agentur Marketing AGB: ordnet Norm, Beweislast und Gegenargument; Ergebnis: Prüfprodukt mit Risiko und nächstem Schritt.

The English summary is being prepared. Showing the original description.

Your marketing director. Turns the buyer panel and the competitor map into positioning, the channels the target customer actually uses, a 30-day launch campaign with dated posts and ads, the first ten hooks, a budget split and the numbers to watch. Every message answers an objection real or simulated buyers raised. Use when the user says "how do I market this", "marketing plan", "launch campaign", "how do I get customers", "where do I advertise", "write my ads", or "positioning".

The English summary is being prepared. Showing the original description.

Your business planner. Compiles everything the other founder skills wrote (the board's verdict, the competitors, the buyer panel, pricing, the offer, the CFO's numbers, marketing, brand, operations and the launch plan) into one business plan with a verdict at the top that is computed from the numbers, never written by hand: Profitable, Not yet (with the failing numbers) or Incomplete. Adds an executive summary and a one-page version for a partner, lender or investor. Use when the user says "write my business plan", "put it all together", "is it profitable", "give me the plan", or at the end of the founder pack.

The English summary is being prepared. Showing the original description.

Publish finished creatives as live Meta (Facebook/Instagram) ads via the Meta Marketing API, plus research and ad-copy support. Uploads an image or video, builds a multi-variant TEXT_LIQUIDITY creative, and creates a PAUSED ad in an existing ad set. Also pulls top-performing ads (ranked by ROAS) and competitor ads from the Ad Library to inform copy. Use when the user asks to deploy / publish / launch a creative as a Meta or Facebook ad, build a Meta ad, push a video or image into an ad set, pull their top ads, or research competitor ads. Not for generating creative (use the image/video skills) and not for writing AdTable/Airtable rows (use adtable-light).

The English summary is being prepared. Showing the original description.

Analyze weekly marketing campaign performance data across channels. Use when analyzing multi-channel digital marketing data to calculate funnel metrics (CTR, CVR) and compare to benchmarks, compute cost and revenue efficiency metrics (ROAS, CPA, Net Profit), or get budget reallocation recommendations based on performance rules.

The English summary is being prepared. Showing the original description.

Runs adversarial due-diligence on a benchmark the user envies — a founder, KOL, company, or product whose success looks inflated — splitting marketing bubble from real signal, then mapping the validated playbook onto the user's own resources. Use for 尽调/对标/拆解 a competitor, 抄/偷师 their playbook, or suspecting 水分/泡沫 in claims. Prefer over deep-research when debunking inflated claims, not a neutral briefing.

The English summary is being prepared. Showing the original description.

Fetches Twitter/X post and Article content — text, author, engagement metrics and embedded media — downloading images locally and generating complete Markdown with image references. Use when retrieving a tweet's text or an X Article with images, or pulling post metadata for a Markdown/PKM record. Preferred over Jina alone for X Articles with images.

The English summary is being prepared. Showing the original description.

Read-only evo run reporting. Use when the user invokes /evo:report, asks what happened overnight, asks what improved recently, asks for the best/frontier candidates, asks for a quick score chart without opening the dashboard, or wants the scatter plot in chat output. Never run benchmarks, gates, Slurm commands, evo run, or ad-hoc verification scripts for report requests.

The English summary is being prepared. Showing the original description.

Produce a CV shaped for one target company and role: its applicant tracking system, the country's conventions, the sector's norms, its published values and the job ad, with every choice explained. Use when asked to write my CV for a specific company, tailor my CV to Google, Amazon or any named employer, make my CV fit this company's format, or turn my experience into a CV for this job. Produces the tailored CV, a short format rationale citing public sources with dates, and a list of claims the person must be ready to defend. Never invents experience or insider knowledge.

The English summary is being prepared. Showing the original description.

Run a fast, honest competitive scan — the dimension table built from public evidence (sites, docs, pricing pages, changelogs, reviews), the claims-vs-observed discipline, and the so-what synthesis that ends in moves, not a landscape mural. Use when asked what are competitors doing, quick scan of these three rivals, how does our pricing/feature set compare, or prep the competitive slide honestly. Produces the evidence-based comparison table, the marketing-vs-reality flags, the so-what synthesis, and the staleness date.

The English summary is being prepared. Showing the original description.

Use when asked Temu 全托管还是半托管, TikTok Shop 怎么入驻, 亚马逊和 Temu 选哪个, 跨境电商平台怎么选, 产品出海要哪些认证, or choose and launch on cross-border marketplaces (Temu, TikTok Shop, Amazon, SHEIN, AliExpress). Produces a platform fit matrix for the seller's product and capacity, the operating model of each shortlisted platform (fully managed, semi-managed or self-operated), the compliance checklist by target market, a 90-day launch plan, and the questions to ask each platform's account manager. For the product listing copy itself, use cross-border-listing.

The English summary is being prepared. Showing the original description.

Plan a co-marketing partnership — two brands reaching each other's audiences for mutual gain. Use when asked to plan a partnership, joint campaign, co-branded content/webinar, integration launch, or partner outreach. Produces the partner fit rationale, a fair value exchange, the joint campaign plan, the partner pitch, and how success is split and measured.

The English summary is being prepared. Showing the original description.

Build a community management playbook for a brand's social media channels. Use when asked to create guidelines for managing comments, DMs, and community interactions, define a moderation policy, or build response frameworks for social media community managers. Produces a complete playbook with response templates, escalation paths, moderation rules, and tone guidelines.

The English summary is being prepared. Showing the original description.

Write changelogs and release notes readers actually benefit from — changes translated to so-whats, grouped by reader impact (breaking first, gifts second, plumbing last), with the upgrade path stated and the marketing kept honest. Use when asked write the release notes, turn this commit list into a changelog, announce this update to users, or why does nobody read our changelogs. Produces the impact-grouped changelog, the so-what translations, the breaking-changes block with migration steps, and the two-audience split when needed.

The English summary is being prepared. Showing the original description.

Cut through the model soup to buy the right appliance — the features that actually matter for you, the ones that are marketing, and when to buy. Use when asked which [fridge/washer/dishwasher] should I buy, help me choose an appliance, what features do I need, or is this appliance worth it. Produces a needs-based feature shortlist (must-have vs nice-to-have vs marketing fluff), fit and capacity checks, reliability and running-cost considerations, warranty/extended-warranty guidance, and timing tips — flagging to verify current models, prices, and specs before buying.

The English summary is being prepared. Showing the original description.

Decide when and how your product and communications must (or should) label AI-generated content, and write the disclosure policy — surface-by-surface rules, exact label wording, and the review trigger for regulations like the EU AI Act's transparency obligations. Use when asked 'do we have to label AI content', 'write our AI disclosure policy', 'are we covered for the AI Act', or when marketing/support/product start shipping AI-generated output. Produces a disclosure policy with a per-surface matrix and ready-to-use label copy. Not legal advice.

The English summary is being prepared. Showing the original description.

Write platform-native paid ad copy with multiple angles to test. Use when asked to write ad copy, Google/Facebook/LinkedIn/Instagram ads, PPC headlines, or paid social creative copy. Produces ready-to-ship variants per platform (headlines, primary text, descriptions, CTAs) across distinct angles, sized to each platform's limits, with a note on what each variant tests.

The English summary is being prepared. Showing the original description.