Marketing & Social skills

Build a measured semantic core for a brand through official keyword APIs (Yandex Wordstat for RU, Google Ads Keyword Planner / Bing Webmaster worldwide, autocomplete everywhere), commit it as core.json plus a questions.csv, and hand that straight to an open-geo visibility run. Use when the user wants demand research, a semantic core, keyword volume, or "collect the questions and then measure visibility" — no browser and no manual keyword tool.

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前回リリース以降の変更を、コードを知らない人にも伝わる説明文にする。Use when: リリースノートを一般向けに書き直したい、今回の変更を人に説明したい、ブログ/SNS/社内共有向けに変更点を紹介したい、機能の移植元（姉妹repo・参考OSS等）を明記して伝えたい

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Builds a hand-sculpted stop-motion CLAY ad on the Novoads REST API as a STORYBOARD: five to eight beats, each rendered from its own key frame, a storyteller narration laid into the gaps, a music bed, captions burned on, assembled locally with ffmpeg. Carries the genre's arc (named protagonist, inciting moment, social beat, quiet despair, sculpted clay infographic, discovery, transformation, resolution card), and also recreates a found clay ad by reading the reference video locally with ffmpeg and Whisper. Use for ANY clay or stop-motion ask at ANY length: "claymation ad", "stop-motion ad", "clay ad", "a quick clay ad", "plasticine characters", "make an ad like this clay one", or a reference video with sculpted clay characters in it. There is no one-call tier here, so ffmpeg is required. Not for the smooth 3D animated look (use pixar-ad, which covers every Pixar-style length), talking-head UGC (novoads-api), or a static image ad.

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Builds a stylized 3D animated ad on the Novoads REST API as a STORYBOARD: four to six beats, each rendered from its own key frame, narration laid into the gaps, a music bed, captions burned on, assembled locally with ffmpeg. Carries the genre's beat formulas (anthropomorphized problem character, protagonist reveal, mascot mechanism scene, composited end card). Use for ANY Pixar-style, Disney-style, 3D animated or animated-film-look ad at ANY length: "Pixar style ad", "3D animated ad", "animated movie look", "cute 3D character ad", "a quick animated ad", "15 second animated ad", "30 second animated ad", "storyboard ad", "several scenes", "animated ad with a voice-over", "little mascots", or a product URL or photo for an emotional animated spot. No one-call tier, so ffmpeg is required. Not for stop-motion clay (use claymation-ad), talking-head UGC (novoads-api), video cloning, or static image ads.

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Publish finished creatives as live Meta (Facebook/Instagram) ads via the Meta Marketing API, plus research and ad-copy support. Uploads an image or video, builds a multi-variant creative (5 bodies / 5 titles / 3 descriptions in an asset feed), and creates a PAUSED ad in an existing ad set. Also pulls top-performing ads (ranked by ROAS) and competitor ads from the Ad Library to inform copy. Use when the user asks to deploy / publish / launch a creative as a Meta or Facebook ad, build a Meta ad, push a video or image into an ad set, pull their top ads, or research competitor ads. Not for generating creative (use the image/video skills) and not for writing ad-table rows.

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Downloads a competitor's live ad creatives — the actual MP4s and JPEGs — from the Meta Ad Library into a local swipe folder, through the Novoads API. One sweep per competitor, priced by a live estimate before anything is charged, media pulled the moment the response lands because the CDN links expire, and every ad carried with its permanent Ad Library URL, the page running it, and how many audiences the creative is running against, closing with the three most established and why. Use when asked to spy on competitors, find what ads a brand is running, pull a competitor's video or static creatives, build or refresh a swipe file, check who is outspending you on Meta, or source a reference ad to recreate. It finds, ranks and files ads; it does not rebuild them — a static becomes your own ads, or a reusable template, via clone-image-ad. It writes no craft analysis and no creative brief. A sweep that finds nothing is a result, never an apology.

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X/Twitter browser operations. Use for X browsing, analysis, bookmark management, content and profile operations, or browser-driven troubleshooting. Require explicit confirmation for outbound posts, DMs, engagement, follows, blocks, mutes, and list edits. Out of scope: keyword/hashtag research of public posts traced to primary sources.

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"Optimize multilingual product listings for international e-commerce including SEO localization, machine translation workflows, and cultural adaptation. Use this skill when the user needs to create product listings in multiple languages, optimize for local search, or adapt marketing content for different markets — even if they say 'translate our listings', 'optimize for local SEO', 'adapt for the Japanese market', or 'our translated listings don't convert'.".

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Generate a full campaign brief with objectives, audience, messaging, channel strategy, content calendar, and success metrics. Use when planning a product launch, lead-gen push, or awareness campaign, when you need a week-by-week content calendar with dependencies, or when translating a marketing goal into a structured, executable plan.

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Generate tailored sales assets (landing pages, decks, one-pagers, workflow demos) from your deal context. Describe your prospect, audience, and goal — get a polished, branded asset ready to share with customers.

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"Execute content SEO strategy from keyword research through content planning, writing, and on-page optimization. Use this skill when the user needs to create SEO-optimized content, perform keyword research, identify content gaps, or improve existing content rankings — even if they say 'content strategy', 'keyword research', or 'how to rank for this topic'.".

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"Implement TF-IDF scoring to measure term importance relative to a document corpus. Use this skill when the user needs to rank documents by keyword relevance, extract important terms from text, or build a basic search relevance engine — even if they say 'find relevant documents', 'keyword extraction', or 'term importance'.".

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"Implement Schema.org structured data markup in JSON-LD format for enhanced search results. Use this skill when the user needs to add rich snippets to web pages, implement FAQ/Product/Article schema, or validate structured data — even if they say 'rich snippets', 'structured data', or 'Google rich results'.".

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"Evaluate backlink quality using Domain Authority, Domain Rating, and trust metrics. Use this skill when the user needs to assess link profile health, identify toxic backlinks, or plan link building strategy — even if they say 'check my backlinks', 'link building', or 'domain authority analysis'.".

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"Implement a web crawler pipeline covering URL discovery, fetching, parsing, and storage. Use this skill when the user needs to build a site crawler, audit website structure, or collect web data systematically — even if they say 'scrape a website', 'crawl all pages', or 'site audit spider'.".

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"Implement PageRank algorithm to compute web page importance scores using the random surfer model. Use this skill when the user needs to rank pages by link authority, build a simplified search ranking system, or understand how link structure determines page importance — even if they say 'which pages are most important', 'link analysis', or 'page authority score'.".

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"Optimize Core Web Vitals (LCP, INP, CLS) for better search rankings and user experience. Use this skill when the user needs to diagnose page speed issues, improve Largest Contentful Paint, reduce layout shift, or pass Google's page experience signals — even if they say 'my site is slow', 'Core Web Vitals failing', or 'page speed optimization'.".

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"Calculate and benchmark social media engagement rates across platforms and variants. Use this skill when the user needs to compute engagement metrics, compare performance across accounts or posts, or set engagement benchmarks — even if they say 'what is my engagement rate', 'benchmark engagement', or 'social media KPIs'.".

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"Measure social media influence using engagement-weighted metrics beyond follower count. Use this skill when the user needs to evaluate influencer effectiveness, compare influence across accounts, or build an influence scoring system — even if they say 'who is more influential', 'influencer ranking', or 'measure social impact'.".

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"Implement VADER sentiment analysis for social media text scoring. Use this skill when the user needs to analyze sentiment in tweets, reviews, or social posts, compute compound sentiment scores, or classify text polarity — even if they say 'is this positive or negative', 'sentiment of these comments', or 'social media mood analysis'.".

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"Calculate and analyze Customer Acquisition Cost (CAC) and Customer Lifetime Value (LTV) to evaluate unit economics and marketing efficiency. Use this skill when the user needs to assess whether their customer acquisition is profitable, optimize marketing spend allocation, or evaluate business model viability — even if they say 'are we spending too much on ads', 'what's each customer worth', or 'is our growth sustainable'.".

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"Build CTR prediction models for estimating ad click-through rates from features. Use this skill when the user needs to predict click probability, build an ad ranking model, or evaluate ad creative performance — even if they say 'predict click rate', 'ad relevance scoring', or 'which ad will get more clicks'.".

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"Optimize advertising budget allocation across campaigns using marginal returns analysis. Use this skill when the user needs to distribute budget across multiple campaigns, optimize spend pacing, or maximize overall ROAS under budget constraints — even if they say 'how to split my ad budget', 'campaign budget optimization', or 'diminishing returns on ad spend'.".

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"Implement VCG mechanism for incentive-compatible ad slot allocation with truthful bidding. Use this skill when the user needs to design a truthful auction mechanism, compute externality-based payments, or understand why platforms may prefer GSP over VCG — even if they say 'truthful auction design', 'VCG payments', or 'incentive-compatible mechanism'.".

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