268 skills ・ Works with: Google Ads · sorted by popularity
Generate comprehensive marketing analytics reports by collecting KPIs, analyzing trends, and delivering actionable insights with attribution modeling and funnel analysis. Use when the user requests analytics reporting or provides relevant inputs for this workflow.
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Provider-independent title design and kinetic typography direction for video, animation, ads, explainers, social hooks, brand films, lyric/text videos, title cards, main titles, lower thirds, captions-as-design, and other motion-led text. Use when an agent must plan, prompt, implement, hand off, iterate, or QA typography hierarchy, readability, timing, reveal/hold/exit, motion semantics, line breaks, safe areas, localization, brand constraints, accessibility, flashing/motion safety, or production specs for animated text.
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Provider-independent workflow for producing UGC-style paid and social ads, creator testimonials, product demos, hooks, before/after concepts, app walkthroughs, TikTok/Reels/Shorts variants, synthetic-persona or avatar UGC, ad-policy checks, disclosure planning, rights/consent review, delivery specs, and QA.
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Provider-independent workflow for producing SaaS and software product demo videos, including app walkthroughs, feature launches, sales demos, onboarding clips, help-center explainers, website hero demos, and PLG assets. Use when an agent must plan, script, capture, synthesize, edit, localize, review, or QA privacy-safe software demo videos with substantiated claims, accessible captions, screen/cursor direction, CTA variants, and stakeholder approval.
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Provider-independent media quality control and delivery direction for generated images, video, audio, ads, product content, social clips, broadcast and streaming assets, localization packages, and mixed-source edits. Use when an agent must define final export specs, inspect technical and perceptual quality, check captions/audio/color/accessibility/provenance/rights, create delivery sheets, version filenames, checksums, manifests, package deliverables, set acceptance or rejection criteria, and perform final delivery QA before handoff to a platform, broadcaster, streamer, client, or ad trafficker.
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Provider-independent production guidance for AI agents creating or retouching appetizing food and beverage images, recipe videos, restaurant/menu visuals, CPG ads, ecommerce product images, beverage pours, packaging/lifestyle shots, and social food clips, including truthfulness, labeling/claims discipline, styling, prompt translation, platform variants, accessibility, rights, alcohol, and QA.
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Diagnose, design, script, produce, adapt, and quality-control product video advertisements from evidence-backed briefs. Use for physical-product, software, app, service, ecommerce, direct-response, brand-response, demonstration, testimonial, launch, and variant ad work where product truth, legibility, claims, platform delivery, and measurable iteration matter.
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Provider-independent cinematic trailer production for AI agents creating movie-style trailers, teaser trailers, launch trailers, game trailers, documentary trailers, series promos, and high-impact generated-media previews. Use for trailer strategy, structure, shot planning, voiceover/title-card copy, music and sound-design direction, generated-video prompt translation, edit pacing, platform/runtime choices, delivery handoff, rights/claims caveats, and trailer QA.
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Test for regulatory compliance: GDPR/CMP consent verification, Google Consent Mode v2, Global Privacy Control (GPC), CCPA/US state opt-out, EU AI Act Article 50 transparency, Better Ads Standards, and cookie-inventory auditing. Covers automated consent-flow testing, third-party script blocking before consent, and cookie drift detection. Use when: "GDPR test," "compliance," "CMP test," "cookie consent," "consent mode," "CCPA," "GPC," "AI Act," "Better Ads," "privacy banner." Not for: WCAG/axe-core test authoring — use accessibility-testing. Not for: OWASP/vuln scanning — use security-testing. Not for: evaluating your LLM feature's quality or safety — use ai-system-testing. Related: accessibility-testing, security-testing, ai-system-testing, ci-cd-integration.
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Systematic analysis of Google Ads and Meta advertising spend to identify wasted budget. Produces actionable exclusion lists with thematic categorization and statistical validation. Use when onboarding new accounts, performing monthly hygiene, or preparing for budget optimization.
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Microsoft Advertising (Bing Ads) platform expertise. Audit campaigns, keywords, audiences, and UET tracking. Use when the user asks about Microsoft Ads, Bing Ads, search advertising on Microsoft, LinkedIn audience targeting, or Performance Max campaigns on Microsoft.
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Google Tag Manager expertise. Audit GTM containers, design tag and trigger architecture, debug firing issues, implement consent mode v2, and advise on server-side tagging. Use when the user asks about GTM, tag management, container audits, consent mode, server-side tagging, or tracking implementation.
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Google and Meta paid media account structure evaluation. Audits campaign/ad set architecture against conversion volume minimums, budget thresholds, and targeting overlap. Identifies over-segmentation, under-segmentation, budget fragmentation, and structural anti-patterns blocking algorithmic learning. Provides consolidation roadmaps with migration plans. Use when inheriting accounts, quarterly health checks, or before scaling budgets.
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Extract and analyze competitor advertising from public ad libraries (Facebook Ad Library, Google Ads Transparency Center, TikTok, LinkedIn). Identifies messaging patterns, creative formats, pain points targeted, and positioning gaps. Use for competitive intelligence, campaign planning, and creative inspiration.
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Unified multi-platform paid media audit with parallel execution. Spawns scored audits for Google Ads, Meta Ads, and Microsoft Ads simultaneously, merges results into a budget-weighted aggregate health score (A-F), adds cross-platform analysis (budget allocation, tracking consistency, creative alignment, attribution overlap), and produces a prioritized action plan. Optionally generates a client-ready deck via pro-deck-builder. Use when the user asks for a full paid media audit, cross-platform review, or multi-channel ad assessment.
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Shopify e-commerce platform marketing expertise. Audit store performance, optimize conversion funnels, configure tracking, and integrate marketing tools. Use when the user asks about Shopify, e-commerce optimization, Shopify analytics, store conversion, product feeds, or Shopify app integrations.
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Looker Studio (formerly Google Data Studio) expertise. Build dashboards, design data visualizations, connect data sources, and create marketing reports. Use when the user asks about Looker Studio, Data Studio, marketing dashboards, data visualization, report building, or connecting analytics data sources.
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Google Ads platform expertise. Audit campaigns, keywords, audiences, bidding, and conversion tracking. Use when the user asks about Google Ads, PPC, search advertising, Performance Max, Shopping ads, display campaigns, YouTube ads, or paid search optimization.
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Implement GDPR and ePrivacy-compliant cookie consent: a banner with equal Accept and Reject buttons, per-category choices, stored consent records, consent-gated analytics with Google Consent Mode v2, and Global Privacy Control. Use when adding a cookie banner, managing marketing consent, achieving GDPR compliance for EU users, or integrating consent with analytics platforms.
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Optimize paid advertising campaigns across Google Ads, Meta, TikTok, LinkedIn, and other platforms. Use when tasks involve bid optimization, audience targeting, creative testing, ROAS improvement, attribution modeling, budget allocation, campaign structure, retargeting strategies, lookalike audiences, or reducing customer acquisition cost. Covers multi-platform campaign management and creative performance analysis.
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The intersection of AI generation and performance marketing. This skill covers creating ad creatives at scale using AI tools—from static images to video ads to dynamic creative optimization—while maintaining the conversion focus that performance marketing demands. Traditional creative testing is slow: create 5 variants, wait weeks for data, iterate. AI-powered ad creative is fast: generate 50 variants in an hour, test simultaneously, learn in days, iterate continuously. The constraint is no longer production capacity—it's testing velocity and creative strategy. This skill bridges AI generation capability with advertising effectiveness, ensuring that AI-created ads don't just look good—they convert. Use when "AI ads, ad creative, performance creative, ad generation, creative testing, ad variants, DCO, dynamic creative, Meta ads, Google ads, ad fatigue, conversion creative, advertising, performance-marketing, creative-testing, ai-ads, conversion, paid-media, scale" mentioned.
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Ad Creative workflow skill. Use this skill when the user needs Create, iterate, and scale paid ad creative for Google Ads, Meta, LinkedIn, TikTok, and similar platforms. Use when generating headlines, descriptions, primary text, or large sets of ad variations for testing and performance optimization and the operator should preserve the upstream workflow, copied support files, and provenance before merging or handing off.
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Ad Creative workflow skill. Use this skill when the user needs Create, iterate, and scale paid ad creative for Google Ads, Meta, LinkedIn, TikTok, and similar platforms. Use when generating headlines, descriptions, primary text, or large sets of ad variations for testing and performance optimization and the operator should preserve the upstream workflow, copied support files, and provenance before merging or handing off.
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Google SEO APIs: Search Console (Search Analytics, URL Inspection, Sitemaps), PageSpeed Insights v5, CrUX field data with 25-week history, Indexing API v3, and GA4 organic traffic. Provides real Google field data for Core Web Vitals, indexation status, search performance, and organic traffic trends. Use when user says "search console", "GSC", "PageSpeed", "CrUX", "field data", "indexing API", "GA4 organic", "URL inspection", "google api setup", "real CWV data", "impressions", "clicks", "CTR", "position data", "LCP", "INP", "CLS", "FCP", "TTFB", or "Lighthouse scores".
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