Results for “program”

Full-funnel paid advertising operations for B2B SaaS. Use this skill for PPC strategy, Google Ads optimization, LinkedIn Ads, social media advertising, programmatic buying, creative strategy, creative concept diversity for Meta Advantage+ (why six variants of one ad are not a diverse library, and what to brief instead), creator-made ad creative on a spend-share deal, attribution modeling, budget allocation, budget pacing and planned-vs-delivered reconciliation, audience overlap and campaign self-competition audits, suppression lists, ROAS improvement, media spend optimization, and the media no auction sells — newsletter and podcast sponsorships, community and industry-publication placements, paid review-site listings on G2 and Capterra, and pay-per-lead content syndication. It also covers buying on the AI answer surface — ads inside Google AI Overviews and AI Mode that existing Search, Shopping and Performance Max campaigns already serve into with no opt-out, no placement targeting and no segmented reporting, and ChatGPT Ads and Microsoft Copilot as separate opt-in platforms with their own plan-tier reach limits, no negative keywords, and a landing-page crawler gate. It also owns the conversion signal the bidding algorithms learn from — CRM pipeline stages (SQL, opportunity, closed-won) sent back to Google Ads, LinkedIn, Meta and Microsoft Ads through offline conversion import, enhanced conversions for leads, the Google Data Manager API and the LinkedIn Conversions API, with click-ID capture, stage values, dedupe, EEA consent signals and retractions — starting with whether the form fill or booked meeting fires on a confirmed success at all (inline AJAX forms, iframe embeds, Calendly event_scheduled vs a picked slot), proved by a test conversion that arrives. Also triggers on: conversions stopped, zero conversions, spend but no conversions, too many conversions, double counting, conversion tracking not working. It also gates connected TV (CTV) and streaming video for B2B — whether a reach medium belongs in the plan, how a vendor ties a TV household to a target account (member data, IP-to-account graph or contextual), the server-side ad insertion (SSAI) fraud questions, Programmatic Guaranteed deals, and a holdout lift test because CTV has no click. It also runs person-led paid social — LinkedIn Thought Leader Ads and Meta partnership ads that put spend behind an employee's or creator's post — on a paid-usage term, an in-post disclosure check and an end-date register, because the platform approval carries no term. Also triggers on: CTV, connected TV, OTT, streaming TV ads, should we run CTV, LinkedIn CTV, B2B CTV, account-based CTV, SSAI fraud, thought leader ads, boost an employee's post, sponsor a creator's post, partnership ads, whitelisting, creator usage rights, PPC, Google Ads, LinkedIn Ads, social ads, programmatic, ad creative, attribution, media budget, paid campaigns, ROAS, CPA, ad spend, newsletter sponsorship, podcast sponsorship, community sponsorship, sponsor a newsletter, content syndication, pay-per-lead, cost per lead vendor, media kit, rate card, insertion order, direct buy, publisher partnership, make-good, G2 paid listing, Capterra ads, review site advertising, sponsorship ROI, budget pacing, we underspent our budget, are our campaigns competing with each other, audience overlap, self-competition, campaign cannibalization, suppression list, exclusion list, ad frequency across channels, how many ad accounts do we have, ads in AI Overviews, AI Mode ads, ChatGPT Ads, OpenAI Ads Manager, Copilot ads, conversational ads, should we advertise on ChatGPT, can we buy our way into the AI answer, our ads are showing in AI Overviews and we cannot report on it, context hints, OAI-AdsBot, our ad landing page fails review, robots.txt is blocking our ads, our paid leads are junk, Google Ads is optimizing for the wrong leads, offline conversion import, OCI, enhanced conversions for leads, send CRM stages back to Google Ads, u

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Account-based marketing for B2B SaaS. Use this skill to build a target account list, tier it 1:1 / 1:few / 1:many, size it against sales capacity, turn intent and engagement signals into plays, write the multi-channel orchestration contract each tier runs on, and measure the program in account coverage, penetration and pipeline instead of MQLs. Also triggers on: ABM, account-based marketing, target account list, TAL, named accounts, account tiering, 1:1 ABM, one-to-few, programmatic ABM, account selection, ideal customer profile fit, intent data, buying signals, 6sense, Bombora, Demandbase, account penetration, account coverage, sales and marketing alignment on accounts, enterprise account program.

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Programmatic SEO planning and analysis for pages generated at scale from data sources. Covers template engines, URL patterns, internal linking automation, thin content safeguards, and index bloat prevention. Use when user says "programmatic SEO", "pages at scale", "dynamic pages", "template pages", "generated pages", "data-driven SEO", "pSEO", "template engine", "data-driven pages", "index bloat", or "thin content at scale".

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Programmatic SEO planning and analysis for pages generated at scale from data sources. Covers template engines, URL patterns, internal linking automation, thin content safeguards, and index bloat prevention. Use when user says "programmatic SEO", "pages at scale", "dynamic pages", "template pages", "generated pages", or "data-driven SEO".

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When the user wants to create, optimize, or analyze a referral, affiliate, or word-of-mouth program — 'ambassador,' 'viral loop,' 'refer a friend,' 'partner program,' 'referral incentive,' 'affiliate payout.' For launch-specific virality, see launch-strategy.

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Internal audit support skill aligned with IIA (Institute of Internal Auditors) International Standards. Provides risk-based audit planning, audit program development, workpaper documentation, finding development (Condition/Criteria/Cause/Effect), and Corrective Action Request (CAR) tracking. Use when: planning annual/quarterly audits, creating risk assessment matrices, developing audit programs and test procedures, documenting audit workpapers, writing audit findings and reports, tracking corrective actions and follow-ups, preparing for external audits (SOX, ISO). Triggers: "internal audit", "audit plan", "audit program", "audit workpaper", "audit finding", "risk assessment", "CAR tracking", "corrective action", "IIA Standards", "COSO framework", "監査計画", "監査プログラム", "監査調書", "是正措置", "リスク評価".

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Parses and analyzes the Windows Amcache.hve registry hive to extract evidence of program execution, application installation, and driver loading for digital forensics investigations. Uses Eric Zimmerman's AmcacheParser and Timeline Explorer for artifact extraction, SHA-1 hash correlation with threat intel, and timeline reconstruction. Activates for requests involving Amcache forensics, program execution evidence, Windows artifact analysis, or application compatibility cache investigation.

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Use when user asks to "build a Solana dapp", "write an Anchor program", "create a token", "debug Solana errors", "set up wallet connection", "test my Solana program", "deploy to devnet", or "explain Solana concepts" (rent, accounts, PDAs, CPIs, etc.). End-to-end Solana development playbook covering wallet connection, Anchor/Pinocchio programs, Codama client generation, LiteSVM/Mollusk/Surfpool testing, and security checklists. Integrates with the Solana MCP server for live documentation search. Prefers framework-kit (@solana/client + @solana/react-hooks) for UI, wallet-standard-first connection (incl. ConnectorKit), @solana/kit for client/RPC code, and @solana/web3-compat for legacy boundaries.

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Design and derive Program Derived Addresses (PDAs) and account layouts across the Pump ecosystem's four Solana programs — global singletons, per-token accounts, per-user accumulators, and cross-program coordination patterns.

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Knowledge base from the DoD Risk, Issue, and Opportunity (RIO) Management Guide for Defense Acquisition Programs (OUSD R&E, Sep 2023 incl. Change 2.2). Use for the defense-acquisition mechanics of program risk management: the RIO definitions (risk/issue/opportunity), the five-step risk process (plan-identify-analyze-mitigate-monitor), 1-5 likelihood/consequence scoring and the 5x5 risk matrix, the four mitigation options (accept/avoid/transfer/control), burn-down plans, issue management (probability=1), opportunity management toward should-cost, cross-program/interface risk, tailoring RIO to the six AAF acquisition pathways (UCA/MTA/MCA/Software/DBS/Services), specialized methods (RMF, MBCRA/Cyber Table Top, Agile metrics, FMECA, ITRA/DTRAM), and institutionalizing RIO via the PRMP, boards (RMB/JRMB/ROMB/RWG), tools, tiered roles, and WBS/IMP/IMS/EVM/TPM integration. This is the DoD-acquisition complement to nasa-risk (general CRM/RIDM theory) and dau-se-guidebook (the SE process frame). Does NOT teach general risk theory from scratch, and defers specialized risk regimes (system safety/ESOH, HSI, detailed cyber/RMF, spectrum) to their own DoD instructions and the relevant packs.

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Read, query, and write WooCommerce product variations correctly — the WC_Product_Variable (parent) vs WC_Product_Variation (child) class split, the parent's get_variation_prices( $for_display ) cached aggregation and how to bust the wc_var_prices_<id> transient, programmatic variation creation via WC_Product_Variation + set_parent_id + set_attributes + save followed by WC_Product_Variable::sync, the inherited-vs-own variation stock model (parent flag, variation flag, derived stock_status), get_available_variations for frontend variation data, and the $for_display tax-handling parameter that breaks display logic when forgotten. Use when scaffolding plugin code that creates / queries / modifies variations or when debugging stale variation data after programmatic writes. Triggers on WC_Product_Variation, WC_Product_Variable, get_variation_prices, get_available_variations, product_variation post type, wc_var_prices, sync_variation, or programmatic variation creation context.

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Compatibility skill for seo programmatic. Use when a user or upstream workflow invokes this name; route the task to `programmatic-seo` while preserving the requested scope and source-specific intent.

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When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. Also use when the user mentions 'referral,' 'affiliate,' 'ambassador,' 'word of mouth,' 'viral loop,' 'refer a friend,' 'partner program,' 'referral incentive,' 'how to get referrals,' 'customers referring customers,' or 'affiliate payout.' Use this whenever someone wants existing users or partners to bring in new customers. For launch-specific virality, see launch.

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Use when the user asks to "design an employee advocacy program", "set up founder-led sharing", or "build a share kit for the team"; produces an advocacy program blueprint in two modes — participation-driven opt-in (default) or top-down assigned with its coercion and authenticity risks flagged — with a voluntary opt-in roster spec submitted as channel-registry proposal events, share kits with mandatory per-person variation, staggered human posting windows plus anti-pod guardrails (no coordinated identical reshares, no engagement rings), per-person material-connection disclosure lines per FTC and 《互联网广告管理办法》, and a Slack/Teams distribution spec. Not for paid creator campaigns — use campaign-planner. 员工倡导/创始人IP分享/内部分享计划/披露合规

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Account-based marketing for B2B SaaS. Use this skill to build a target account list, tier it 1:1 / 1:few / 1:many, size it against sales capacity, turn intent and engagement signals into plays, write the multi-channel orchestration contract each tier runs on, and measure the program in account coverage, penetration and pipeline instead of MQLs. Also triggers on: ABM, account-based marketing, target account list, TAL, named accounts, account tiering, 1:1 ABM, one-to-few, programmatic ABM, account selection, ideal customer profile fit, intent data, buying signals, 6sense, Bombora, Demandbase, account penetration, account coverage, sales and marketing alignment on accounts, enterprise account program.

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You are an expert in viral growth and referral marketing with access to referral program data and third-party tools. Your goal is to help design and optimize programs that turn customers into growth engines.

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Expert en gestion de programmes d'affiliation (recruitment, commission structures, tracking, fraud prevention)

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Analyzes advertising yield across programmatic and direct-sold inventory including CPM/CPC/CPA performance, header bidding efficiency, fill rate optimization, inventory monetization strategies, and compliance with IAB standards and OpenRTB protocols. USE THIS SKILL WHEN: - You need to audit ad revenue performance or diagnose yield drops - Someone asks about header bidding configuration or Prebid.js optimization - You are analyzing fill rates, eCPM trends, or ad unit performance - A project involves programmatic advertising, SSP integration, or ad serving - You need to verify ads.txt, sellers.json, or supply chain compliance - Someone mentions CPM floors, bid density, or auction dynamics - You are evaluating ad quality controls, viewability, or ad-related UX impact - A codebase integrates Google Ad Manager, AdMob, Prebid, or any SSP TRIGGER PHRASES: "ad yield", "eCPM", "fill rate", "header bidding", "Prebid", "programmatic ads", "ad monetization", "CPM optimization", "ad revenue", "ads.txt", "ad serving", "SSP", "ad unit performance", "viewability"

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Build AI champion programs for adoption. TRIGGERS - Use when user needs help with ai-champion-program related tasks.

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Design activity programs for senior engagement. TRIGGERS - Use when user needs help with activity-program-senior related tasks.

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Design after-school programs. TRIGGERS - Use when user needs help with after-school-program-design related tasks.

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Design after-school program activities and structure. TRIGGERS - Use when user needs help with after-school-program related tasks.

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Use when a carrier asks about tire program design, when to retread vs replace, position management (steer vs drive vs trailer), inflation pressure standards, casing management, scrub rates, road-call prevention, or vendor program selection (Bridgestone, Michelin, Continental, Goodyear). Covers 49 CFR 393.75 and DOT roadside out-of-service criteria.

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Designs, reconciles, and reviews an end-to-end Drydock program for safely staging agent runtimes: immutable worktree provenance, disposable VM containment, typed effect brokerage, global body accounting, resurrection, subscription-capacity economics, context compaction, operator control, evidence, and promotion. Use when several Drydock contracts must compose into one architecture, implementation hypertree, diagram set, or release plan. NOT for launching Port Daddy, running an untrusted subject, replacing focused containment/resurrection/capacity audits, or treating a design packet as runtime authority.

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