98 skills · sorted by relevance
Plan press outreach for software products, develop story angles, and prepare pitches, press materials, and podcast briefs. The skill also guides crisis communications, including initial statements and responses to breaches or outages.
Handle mental health crisis situations in AI coaching safely. Use when implementing crisis detection, safety protocols, emergency escalation, or suicide prevention features. Activates for crisis keywords, safety planning, hotline integration, and risk assessment.
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Detect crisis signals in user content using NLP, mental health sentiment analysis, and safe intervention protocols. Implements suicide ideation detection, automated escalation, and crisis resource integration. Use for mental health apps, recovery platforms, support communities. Activate on "crisis detection", "suicide prevention", "mental health NLP", "intervention protocol". NOT for general sentiment analysis, medical diagnosis, or replacing professional help.
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Handle mental health crisis situations in AI coaching safely. Use when implementing crisis detection, safety protocols, emergency escalation, or suicide prevention features. Activates for crisis keywords, safety planning, hotline integration, and risk assessment.
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Detect crisis signals in user content using NLP, mental health sentiment analysis, and safe intervention protocols. Implements suicide ideation detection, automated escalation, and crisis resource integration. Use for mental health apps, recovery platforms, support communities. Activate on "crisis detection", "suicide prevention", "mental health NLP", "intervention protocol". NOT for general sentiment analysis, medical diagnosis, or replacing professional help.
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Track when assets begin moving together, assess the resulting loss of diversification, and examine which assets moved first during a crisis. Rank changes in asset relationships and report uncertainty explicitly for risk monitoring and retrospective analysis.
Structure research on war, sanctions, and supply disruptions using risk indicators and scenarios. Map potential effects across stocks, commodities, and currencies, then examine warning signals, defensive allocations, and possible market reversals as a crisis eases.
Create a consistent company story for employees, investors, customers, candidates, and partners. Shape the same facts for each audience, check messages for contradictions, and prepare company updates or crisis communications.
Use when a brand faces a communications CRISIS or a campaign is failing in public — L1 to L5 severity classification, a first-four-hours process, response templates by type, an escalation matrix, a do-not-do list, holding statements, and a post-mortem. Trigger on 'PR crisis', 'crisis playbook', 'a complaint is going viral', 'bad reviews are spreading', 'our content caused backlash', 'we are getting attacked online'. Also use when the user forwards an angry thread and asks what to do right now. Not for — monitoring before anything blows up, see `15-social-listening-global`; diagnosing weak performance numbers, see `03-performance-eval-global`; the routine post-campaign review, see `63-campaign-retrospective-global`.
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When things go wrong - and they will - how you communicate determines whether you lose customers for a day or lose trust forever. Crisis communications isn't about spin or damage control. It's about being human when your company is at its most vulnerable. This skill covers incident response communications, public apologies, data breach notifications, service outages, PR crises, and the aftermath. The goal isn't to look good - it's to be good, and communicate that clearly. Use when "crisis, incident, outage, down, breach, apology, we messed up, customers are angry, PR disaster, viral complaint, status page, postmortem, trust recovery, bad press, crisis, incident, communications, apology, trust, status-page, outage, breach, postmortem, recovery" mentioned.
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Use when the user asks to "build our social crisis protocol", "mentions are exploding — what do we do first", or "when do we pause the posting queue"; produces a 1-5 severity ladder with tunable Estimated trigger thresholds (mention-velocity multiples vs the 7-day listening baseline, sentiment flip, journalist/regulator contact, employee-conduct class), the first-mechanical-action rule — pause ALL scheduled posts AND paid amplification, with dated state markers dropped to the channels proposal protocol and reconciled post-incident — a pre-approved holding-statement library with committed update cadences, when-NOT-to-post rules, a spokesperson/approval matrix, and a post-crisis retro template; re-runs the social-quality-auditor pre-publish gate before un-pausing the queue. Not for email deliverability incidents (blocklist, spam-rate spikes) — use deliverability-qa; inside a launch window launch-day-conductor owns incident handling. 社媒危机预案/暂停队列/声明库/发言人矩阵
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Draft crisis holding statements, journalist Q&A posture, and what-not-to-say guidance from confirmed incident facts, with a hard legal-counsel gate. Builds each statement through proven crisis-comms frameworks (holding-statement anatomy, SCCT, CAP order, the legitimate non-answer, bridge/flag/block).
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Use when the user wants to monitor what is being said about the brand, competitors, and the category — channels and keywords to track, sentiment scoring, weekly and monthly listening reports, brand health metrics, early crisis detection, and content opportunities pulled from real conversations. Trigger on 'social listening', 'brand monitoring', 'sentiment analysis', 'what are people saying about us', 'track our mentions', 'monitor competitors online'. Also use when the user spotted a bad comment thread and wants to know if it is spreading. Not for — responding to a crisis already underway, see `66-crisis-playbook-global`; competitor strategy teardown, see `08-competitor-research-global`; auditing your own posts, see `39-content-audit-global`.
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Build AI crisis monitoring and alerting systems. TRIGGERS - Use when user needs help with ai-crisis-monitor related tasks.
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Audit mental health crisis monitoring systems for risk signal detection accuracy, escalation protocol completeness, safety planning integration, crisis team coordination, and ethical guardrail enforcement..
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Recommends immediate IV hydrocortisone stress dosing for patients with suspected adrenal crisis presenting with severe adrenal insufficiency symptoms such as hypotension, hyponatremia, hyperkalemia, or acute abdominal pain. Use when clinician observes signs of adrenal crisis (e.g., syncope, delirium, marked abdominal tenderness) prior to diagnostic test results.
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Use when the user asks to "build our social crisis protocol", "mentions are exploding — what do we do first", or "when do we pause the posting queue"; produces a 1-5 severity ladder with tunable Estimated trigger thresholds (mention-velocity multiples vs the 7-day listening baseline, sentiment flip, journalist/regulator contact, employee-conduct class), the first-mechanical-action rule — pause ALL scheduled posts AND paid amplification, with dated state markers dropped to the channels proposal protocol and reconciled post-incident — a pre-approved holding-statement library with committed update cadences, when-NOT-to-post rules, a spokesperson/approval matrix, and a post-crisis retro template; re-runs the social-quality-auditor pre-publish gate before un-pausing the queue. Not for email deliverability incidents (blocklist, spam-rate spikes) — use deliverability-qa; inside a launch window launch-day-conductor owns incident handling. 社媒危机预案/暂停队列/声明库/发言人矩阵
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Build AI crisis monitoring and alerting systems. TRIGGERS - Use when user needs help with ai-crisis-monitor related tasks.
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Assess a company’s management through public statements, delivered commitments, crisis decisions, and use of company funds. Produce evidence-based scores for integrity, strategy, capital allocation, and governance, alongside a verdict on long-term trust.
Explore marketing, publicity, and crisis communication through frameworks derived from Justin Sun’s public statements and actions. The skill examines attention, timing, and messaging, then responds in a forceful persona using verified figures and recognizable events.
Use when the user asks to "monitor brand mentions", "set up social listening", "did anything spike about us this week", or "watch these accounts for buying triggers"; runs always-on keyless listening — a versioned listening-query architecture (brand variants incl. misspellings and 中文 names, exclusion terms, per-source syntax for HN Algolia / Bluesky / GDELT / Tavily), a mention sweep with six-class triage (crisis / bug / lead / praise / question / spam) each routed with an SLA, a 7-day rolling baseline with spike flags (the crisis trigger input), a B2B trigger watchlist (funding / hiring / launch signals), and an explicit coverage disclosure where X/IG/TikTok/LinkedIn/小红书 numbers are proxy-labeled, never Measured. Not for launch-window telemetry (T-0→T+30 rank and review polling) — use launch-monitor. 舆情监听/品牌提及监测/基线突刺/触发信号
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Respond to a brand or executive impersonation incident — deepfaked executives, cloned support lines, fake apps, spoofed domains, or AI-generated scam content wearing your name. Use when a deepfake of a leader is circulating, customers report a fake version of your product or support channel, or to prepare the impersonation playbook before it happens. Produces an incident response: verification protocol, takedown sequencing by platform, customer and public communications, and the hardening plan. For general crisis comms use press-release/pm-crisis skills; for security incidents inside your systems use security-incident-response.
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Run reputation programs: reviews, sentiment, brand safety. Crisis → crisis-response; one review → review-response. "get more Google reviews"
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Respond to a breaking PR crisis: severity, holding statement, stakeholder messages, timeline. "draft a holding statement fast"
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