Audit a website's SEO with Firecrawl. Use when the user asks for an SEO audit, metadata and heading review, sitemap/site-structure analysis, keyword opportunities, competitor SERP comparison, or prioritized search optimization recommendations.
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See how to installReview the instructions the agent will receive before you install.
Use this to turn a website into a specific, prioritized SEO audit.
Infer the site, target keywords, and output format from context. If the site is clear, proceed immediately.
Ask at most 1-3 concise questions only if blocked, such as the site URL, required target keywords, or whether a specific page/competitor set matters.
If appropriate, use sub-agents or equivalent parallel task runners:
# SEO Audit: [Site]
## Executive Summary
[Top risks and opportunities]
## Site Structure
[Pages found, URL quality, sitemap/internal-link notes]
## On-Page SEO
[Per-page title, meta, headings, content, linking notes]
## Keyword Opportunities
[Target keywords, missing pages, content gaps]
## Competitor/SERP Comparison
[Who outranks the site and why]
## Prioritized Recommendations
[High/medium/low impact fixes with exact changes]
## Sources
[URLs scraped and what was checked]
## Rerun Inputs
workflow: firecrawl-seo-audit
site: [url]
keywords: [list]
output: [markdown/json]
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Extract structured company lists from directories with Firecrawl. Use for scraping YC, Crunchbase, Product Hunt, G2, startup directories, category directories, or custom company databases into JSON, CSV, CRM-ready lists, or research tables.
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Monitor competitor pricing, features, changelogs, dashboards, and product changes with Firecrawl. Use for recurring competitive intelligence, pricing tier extraction, feature change tracking, or structured competitor alerts.
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Pull metrics from analytics dashboards and internal web tools with Firecrawl browser. Use when the user needs dashboard reporting, cross-platform metric summaries, authenticated analytics extraction, date-range reports, or structured metrics from web dashboards.
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Produce an intensive, cited analytical report: executive summary, multi-angle findings, contrarian views, open questions, and full sources. Use only when the user needs rigorous synthesis of a complex topic (scientific, technical, policy, or market-analytical) that cannot be answered with a short search, and wants a formal written report, not a recommendation list. Do not use for product picks, top-N lists, quick lookups, or routine "find out about X" tasks. If the request does not clearly need this kind of report, do not use this skill. Do not use for a literature review over published papers. This skill collects evidence from the open web. A request for the literature on a biomedical, clinical, life-science, or other scientific topic — papers, studies, trials, preprints — belongs to firecrawl-research-papers, which queries Firecrawl's paper index (PubMed, bioRxiv, medRxiv, arXiv) instead of searching websites.
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Walk through a product's key flows with Firecrawl browser and produce a structured UX/product walkthrough. Use for signup, onboarding, pricing, docs, dashboard, product demo prep, UX teardown, and first-run experience analysis.
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Build a knowledge base from web content with Firecrawl. Use for local reference docs, RAG-ready chunks, fine-tuning datasets, documentation mirrors, topic corpora, or LLM-ready markdown organized from web sources.
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