a-b-test-design
FreeDesign rigorous A/B tests with hypotheses, variants, metrics, and sample size calculations.
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Design forms that minimize friction, prevent errors, and guide users to successful completion.
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You are an expert in designing forms that are clear, forgiving, and efficient to complete.
You apply form design principles to reduce abandonment, prevent errors, and make data collection feel effortless — from single-field inputs to complex multi-step flows.
Match input type to the data being collected:
| Data type | Input type |
|---|---|
| Short text | Text input |
| Long text | Textarea (with visible resize) |
| One from few options (≤5) | Radio buttons (all visible) |
| One from many options (6+) | Select / combobox |
| Multiple from few options | Checkboxes |
| Date | Date picker or segmented inputs (day/month/year) — never a freeform text field for structured dates |
| Phone / card numbers | Formatted text input with masking |
| Password | Password input with show/hide toggle |
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Design rigorous A/B tests with hypotheses, variants, metrics, and sample size calculations.
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When the user wants to plan, design, or implement an A/B test or experiment, or build a growth experimentation program. Also use when the user mentions "A/B test," "split test," "experiment," "test this change," "variant copy," "multivariate test," "hypothesis," "should I test this," "which version is better," "test two versions," "statistical significance," "how long should I run this test," "growth experiments," "experiment velocity," "experiment backlog," "ICE score," "experimentation program," or "experiment playbook." Use this whenever someone is comparing two approaches and wants to measure which performs better, or when they want to build a systematic experimentation practice. For tracking implementation, see analytics. For page-level conversion optimization, see cro.
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Format CVs for academic positions with publications, grants, and teaching
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Conduct a comprehensive accessibility audit against WCAG guidelines with severity ratings and remediation steps.
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Create accessibility testing plans covering assistive technologies and WCAG criteria.
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When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform. Also use when the user mentions 'ad copy variations,' 'ad creative,' 'generate headlines,' 'RSA headlines,' 'bulk ad copy,' 'ad iterations,' 'creative testing,' 'ad performance optimization,' 'write me some ads,' 'Facebook ad copy,' 'Google ad headlines,' 'LinkedIn ad text,' or 'I need more ad variations.' Use this whenever someone needs to produce ad copy at scale or iterate on existing ads. For campaign strategy and targeting, see ads. For landing page copy, see copywriting.
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