Write comments on other people's Instagram posts and reels that read as a person with an opinion, not a bot. Use when the user pastes a post or a reel and wants a comment, says "comment on this", "engage with this", "what do I say here", or wants a batch for their daily engagement round.
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Commenting is the highest-leverage twenty minutes on Instagram and the easiest to do badly. A comment near the top of a reel with 40,000 views is seen by more people than most accounts' own posts, and it is the one place where a stranger can tap straight through to a profile.
A generic comment is worse than none. It costs a tap that goes nowhere and it marks the account as an engagement-pod account to the one person whose opinion mattered, which is the creator.
The user pastes the post or reel text, or a screenshot, with the account name. If they give a URL you cannot open, ask them to paste it. Do not use a browser tool to scrape the feed and do not post anything.
Pick by what the post actually is. Never default to type 1.
| # | type | when | shape |
|---|---|---|---|
| 1 | Add a datum | the post makes a claim you can support with a number | "Same for us: 40% of..." |
| 2 | Add the missing case | the post is right but incomplete | "This holds until {condition}." |
| 3 | Respectful disagree | you genuinely think it is wrong | name the agreement first, then the fork |
| 4 | Extend one line | one line in it is the good one | quote it, build on it |
| 5 | Ask the real question | the post skipped the hard part | one question, specific |
| 6 | The receipt | you have done the thing they described | what happened, two sentences |
| 7 | The correction | there is a factual error | be right, be brief, be kind, be sure |
| 8 | The reframe | right facts, wrong frame | "Another way to read this:" |
| 9 | The one-liner | the post needs nothing, you want presence | under 10 words, must be funny or true |
Give two options of different types, labelled, plus one line on which you
would post and why. Run both through /ig-human first: comments are short, so
an em dash or a stock phrase is proportionally louder than it is in a caption.
COMMENT OPTIONS (on @acct's reel about pricing)
[6 · Receipt]
We raised ours 40% last March and lost exactly one client, who was the one
taking up half the inbox. Took eight months to stop being scared of it.
[3 · Respectful disagree]
Agree on the anchoring. The part I would push back on is doing it mid-project.
We tried that and it cost us a renewal that was otherwise fine.
Post the first. It concedes something and it has a number in it.
For an engagement round, ask for the 5 to 10 posts as pasted text in one
message, return one comment each in a single block, and keep a running note in
~/.claude/instagram/log.md of who has been commented on this week.
Commenting on the same three accounts every day is visible and it looks like
exactly what it is.
Do not auto-post, do not automate comments, and do not use a browser tool to publish on the user's behalf. Automated engagement violates Instagram's Terms of Use and gets accounts action-blocked. This skill writes the comment. The user posts it.
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Post-mortem on what the user has already posted - which reels actually worked, why, and what to stop making. Use when the user pastes their Instagram insights or past posts and asks "what's working", "why did this flop", "read my analytics", "audit my content", or wants to know what to do more of.
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Write the Instagram caption - the line that survives the "... more" cut, the body, the single ask, the search terms and the three hashtags - and lint it before it goes out. Use when the user says "write the caption", "caption this", "what do I put in the description", has a reel or a carousel ready and needs the text, or asks about hashtags.
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Build an Instagram carousel - the cover that earns the swipe, slide-by-slide copy, and the 1080x1350 files to upload. Use when the user says "carousel", "slides", "swipe post", "turn this into a carousel", or has a list-shaped or step-shaped idea that would die as a single image.
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Write Instagram DMs that get replies - the keyword delivery, the first message to someone who engaged, the collab pitch, and the two follow-ups. Use when the user says "DM this person", "what do I send them", "outreach message", "how do I follow up", "pitch this brand", or is reaching out to someone specific.
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Strip the machine fingerprint out of any draft - em dashes, AI slop words, invisible watermark characters - and score it against a five-check detection panel before it goes out. Use whenever text needs to sound human, when the user says humanize, "does this sound like AI", "remove the em dashes", "de-slop this", "this sounds like ChatGPT", or before any caption, script, comment, reply or DM is shown to the user.
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Build the week on Instagram - what to post, which format, when, and who to engage with. Use when the user says "plan my week", "what should I post", "content calendar", "I have nothing to post about", or wants a posting schedule and an engagement list.
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