When the user wants to run native ads on Taboola, Outbrain, or similar platforms. Also use when the user mentions "native ads," "Taboola," "Outbrain," "content recommendation," "sponsored content," or "in-feed ads." For strategy, use paid-ads-strategy.
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Guides native advertising on Taboola, Outbrain, and content recommendation networks. Native ads blend with publisher content and achieve ~18% higher CTR than display banners. Use this skill when planning or optimizing native ad campaigns.
When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
Project context: Read root contextus.md when present and load only the modules relevant to this task. Without Contextus, use available project material or user-provided facts and ask for missing information; do not create a parallel context system.
Identify:
| Platform | Reach | Focus |
|---|---|---|
| Taboola | 500M+ daily impressions | Premium publishers; AI matching |
| Outbrain | Major publishers | Top-funnel; helpful content |
Pricing: CPC $0.10–0.30 avg; CPM $1–3 avg.
| Approach | Guideline |
|---|---|
| Combinations | 3 headlines × 3 images = 9 variants; test together |
| Image variety | Headshot, product, illustration—distinct styles |
| Advertorials | Test length, tone, aggressiveness; no universal formula |
| Rule | Guideline |
|---|---|
| Honest | Avoid clickbait; match copy to content |
| Format | Match character limits; respect UX per format |
| Tone | Soft-sell; nurture, don't push |
Target high-intent users in consideration and conversion stages; avoid one-size-fits-all funnel approach.
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Deprecated compatibility entry for 404 Page construction. This page is now maintained in Pagina; install and use page-builder to build a new 404 Page.
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Deprecated compatibility entry for About Page construction. This page is now maintained in Pagina; install and use page-builder to build a new About Page.
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When the user wants to plan, implement, or optimize affiliate marketing strategy. Also use when the user mentions "affiliate marketing," "affiliate program strategy," "CPS model," "affiliate recruitment," "commission structure," "affiliate partners," "affiliate network," "affiliate tracking," "affiliate commission," or "partner marketing." For affiliate page, use affiliate-page-generator.
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Deprecated compatibility entry for Affiliate Program Page construction. This page is now maintained in Pagina; install and use page-builder to build a new Affiliate Program Page.
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Compatibility pointer for AI assistant referrals and generative search visibility; maintained in Open Analytics.
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Deprecated compatibility entry for Alternatives Page construction. This page is now maintained in Pagina; install and use page-builder to build a new Alternatives Page.
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