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draft

Create content draft from ideas using the Shipping Bible

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SKILL.md (original)

Review the instructions the agent will receive before you install.

Create content draft: $ARGUMENTS

Philosophy

  • Ship > Perfect
  • Build in public
  • Story > Features
  • Time-box everything

IMPORTANT: Be direct

  • Don't check if folders exist
  • Just create the draft

Flow

  1. Show available ideas from 05_Areas/content-creation/ideas/

    • List ideas with source notes
    • Ask which to draft (or use $ARGUMENTS if specified)
  2. Determine content type:

    • Tweet (single post)
    • Thread (multi-post story)
    • LinkedIn (longer story format)
    • Blog (full article)
    • Video script (demo/tutorial)
  3. Create draft in 06_Content/{{YYYY-MM-DD}}/{slug}/{type}.md:

    ---
    type: {tweet|thread|linkedin|blog|video}
    status: draft
    created: {{date}}
    source: [[{source-note}]]
    publish_date:
    ---
    # {Title}
    
    ## Hook
    {First line that grabs attention}
    
    ## Story
    {What + Why + How long it took}
    
    ## Key Points
    - {Point 1}
    - {Point 2}
    - {Point 3}
    
    ## CTA
    {What do you want them to do?}
    
    ## Draft
    {Actual content here}
    
    ---
    ## Pre-Launch Checklist
    - [ ] Teaser posted (24-48h before)
    - [ ] WIP shots shared
    - [ ] 3-5 people ready to engage
    - [ ] Demo video recorded (if applicable)
    - [ ] Captions added (video)
    
    ## Launch Checklist
    - [ ] Posted on primary platform
    - [ ] Cross-posted
    - [ ] Shared in communities
    - [ ] Responded to comments (first 2h)
    
    ## Post-Launch
    - [ ] Wins captured
    - [ ] Feedback noted
    - [ ] Retro done
    
  4. Generate draft content based on type:

    Tweet:

    {Hook - one punchy line}
    
    {2-3 key points}
    
    {CTA + link}
    

    Thread:

    1/ {Hook}
    2/ {Context/Why}
    3/ {What I built}
    4/ {Key learning 1}
    5/ {Key learning 2}
    6/ {Demo/Screenshot}
    7/ {CTA}
    

    LinkedIn:

    I just built [THING] in [TIME].
    
    Here's what it does:
    → {Feature 1}
    → {Feature 2}
    → {Feature 3}
    
    Why I built it:
    {1-2 sentences}
    
    What I learned:
    {Key insight}
    
    Try it: [LINK]
    Star it: [GITHUB]
    
    #buildinpublic
    

    Blog: Full article structure with intro, sections, code examples, conclusion

    Video Script: Hook → Demo → Explain → CTA (60-90 sec for social)

Example

/draft "Systems > willpower" --thread

Output:

Created: 06_Content/2026-01-21/systems-over-willpower/thread.md
Type: Thread (7 tweets)
Source: [[life-systems-over-willpower]]
Next step: Write hook, then teaser post

Quick Templates

Teaser ideas (24-48h before):

  • "Building something new this weekend..."
  • "What if you could [solve problem] in [time]?"
  • "48 hours until we ship [NAME]. Sneak peek:"

Hook formulas:

  • "I just built X in Y time. Here's how:"
  • "Most people think X. Actually, Y."
  • "The secret to X isn't Y. It's Z."
  • "I shipped this while tired. Here's what I learned:"

Notify (Optional)

If you have a notification hook configured in CLAUDE.md, run it with the summary.

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