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draft-a-follow-up

Use when a sent opener got no reply and the row needs its next touch in the sequence.

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Draft a follow up

Run this when a sent opener got no reply and the row needs its next touch. The row must be marked sent by the user; if it is not, ask rather than treating the opener as delivered.

Inputs

The target-list row, the earlier touches with dates, and any new public fact about the person or company since.

Run the eight-touch cadence

Eight touches, multi-channel, over three to four weeks, front-loaded: days 1, 3, 5, 7, 10, then spaced a week apart. Never stop before attempt five. Rotate the channel per touch — email, call, social — with a new angle on the same pain each time. Touch two lowers the door with a smaller ask; middle touches add a useful link or a referral ask; the last touch closes clean with a graceful no-pressure goodbye, then the row recycles to the nurture pool for a 60-to-90-day revisit. Any reply at any point ends the sequence.

Draft rules

Say the send date on each draft. Each touch holds the no-invented-facts rule and the user's voice. Each touch is shorter than the last; late touches run two sentences. No emoji, no exclamation points, none of the banned openers.

Show and log

Show the draft in chat with one line on which touch it is and why this angle. Mark the row with next_step, record the draft as pending, and save. Leave last_touch_on alone and log no outreach touch until the user confirms the send — writing either from an unsent draft puts false state in the CRM and shifts every later cadence date.

Output

The unsent follow-up draft with its touch number, plus the row update.

Fallbacks

Nothing new to say: say so and suggest waiting for a trigger instead of burning the row. A reply that arrived mid-sequence: stop and switch to Handle a reply.

Approval gate

Drafts only, nothing sends without your explicit yes.

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