Add UTM tags, parameters that identify traffic sources and campaigns, to content or advertising links and shorten them through public services. Create separate links for each channel or creative variant to support traffic analysis.
短链 + UTM 追踪：给内容/投放链接拼接 UTM 追踪参数（来源/媒介/活动）并缩短， 便于在小红书/抖音/公众号等追踪流量来源与活动效果。当用户说"短链""生成短链""缩短链接" "UTM""追踪链接""投放链接""带参数的链接""统计来源""tinyurl"时使用。用免 key 公共短链服务。
Review the instructions the agent will receive before you install.
给链接拼 UTM 追踪参数并缩短，追踪各平台引流效果。走
scripts/shortlink.py（纯标准库无依赖， 短链用免 key 公共服务 TinyURL / is.gd / v.gd）。
| 字段 | 必填 | 说明 |
|---|---|---|
| URL | 是 | 落地页/商品/表单链接 |
| source | UTM 时必填 | 来源平台，如 xiaohongshu/douyin/wechat |
| medium | UTM 时必填 | 媒介，如 social/video/cpc |
| campaign | UTM 时必填 | 活动名，如 618/newproduct |
脚本路径（相对项目根）：skills/builtin/skill-short-link/scripts/shortlink.py（各子命令 -h）。
# 一步到位：拼 UTM + 缩短（最常用）
python <skill>/scripts/shortlink.py both --url "https://shop.example.com/item/123" \
--source xiaohongshu --medium social --campaign 618
# 只拼 UTM 参数
python <skill>/scripts/shortlink.py utm --url "https://a.com/p" \
--source douyin --medium video --campaign summer --content 视频A
# 只缩短
python <skill>/scripts/shortlink.py short --url "https://a.com/very/long/url" --provider tinyurl
tinyurl（最稳、任意 URL 均可）；也可 --provider isgd/vgd（支持 --alias 自定义短码，
但对部分域名有黑名单）。618、产品名-月份），方便后续聚合。--content 用于同活动多素材 A/B（如"视频A"/"图文B"）。UTM 是 GA/各分析平台通用的来源追踪参数标准（utm_source/medium/campaign/term/content）。 短链用 TinyURL / is.gd / v.gd 的免 key 公共 API。纯 urllib 实现。
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