Dean Peters

Guide a workshop that maps a specific customer’s experience from start to finish. Capture stages, actions, thoughts, emotions, and pain points, then produce a customer journey map and a prioritized list of improvement opportunities.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Mapping the onboarding experience for new customers
• Finding obstacles between trial signup and first value
• Reviewing support experiences for customers at risk of leaving

Prepare customer interviews to investigate problems, churn, or new product ideas. Clarify research goals, participants, and access constraints, then choose a method and create a tailored plan with questions, follow-ups, bias checks, and criteria for useful findings.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Preparing interviews to validate a new product problem
• Investigating why customers leave or fail to activate
• Planning research with limited customer access and time

Guide a product team from a problem hypothesis through customer interviews, research synthesis, and solution experiments. Use six structured phases to gather evidence, compare options, and decide whether to build, change direction, or stop.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Validating customer problems before development
• Investigating onboarding drop-off or churn
• Organizing interviews and research synthesis

Turn a product retirement decision into a practical checklist matched to its scale. Organize work by lifecycle phase, assign responsible teams, and define approval conditions while covering data, contracts, access, and financial obligations.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Planning the shutdown of a legacy feature
• Coordinating a product retirement across teams
• Checking data and contract obligations before closure

Plan stakeholder conversations before retiring a product or feature. Get an ordered sequence of meetings, with questions, commitments, warning signs, and required outcomes, adjusted to the scale and complexity of the retirement.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Planning conversations before a product retirement
• Checking promises made by Sales before announcing
• Coordinating a retirement involving resellers