847건 · 관련도순
This skill should be used when the user asks to \\\"analyze competitors", "assess competitive landscape", "identify differentiation", "evaluate market positioning", "apply Porter's Five Forces",...
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Reverse-engineer why a design decision was made. Move from observation to inference. Use when studying products you admire, learning from competitors, or building analytical design thinking.
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When the user wants to design or optimize their app's monetization — pricing, paywalls, subscriptions, or in-app purchases. Also use when the user mentions "pricing", "paywall", "subscription", "IAP", "how to monetize", "revenue optimization", "free trial", or "conversion to paid". For retention impact, see retention-optimization. For competitive pricing, see competitor-analysis.
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When the user wants to track App Store chart rank changes, find top gainers and losers, detect breakout apps entering the top 100, or identify apps dropping out of charts. Also use when the user mentions "chart movers", "rank changes", "who's rising", "who's falling", "new chart entries", "top gainers", or "market shifts". For broader market overview, see market-pulse. For competitive keyword analysis, see competitor-analysis.
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Product-research (选品) desk (Busabase App-in-Skill) for a cross-border e-commerce seller. The agent sweeps trend sources — Amazon BSR movers, TikTok viral product videos, Temu/AliExpress rising items, Google Trends terms, competitor new launches — and files product candidates with margin cards (landed cost, fees, breakeven ACOS) and competition reads; Kelly verdicts them develop / watch / drop, and develop items become sourcing and listing briefs handed to kelly-listing. Use when the user invokes $kelly-picks or /kelly-picks, or asks for 选品, product research, a product sourcing radar, BSR movers, TikTok viral products, a margin calculator, breakeven ACOS, competition reads, or product candidate triage.
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Kelly Real Estate Intel: App-in-Skill daily industry intelligence cockpit for real estate and property agencies (Busabase App-in-Skill). Use when the user asks about real estate, property agencies, listings, transactions, competitor ads, client follow-up, or a地产/中介 intelligence workflow. Prepares news/source signals, buyer-intent interpretation, approved sales actions, and channel drafts for review before any external handoff.
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Kelly Beauty Intel: Busabase-backed App-in-Skill daily industry intelligence cockpit for beauty, wellness, and medical aesthetics. Use when the user asks about beauty, medical aesthetics, wellness, treatments, competitor offers, IG/Xiaohongshu content,美容,医美, or health-service sales scenes. Prepares news/source signals, buyer-intent interpretation, approved sales actions, and channel drafts for review before any external handoff.
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Kelly Ecommerce Intel: App-in-Skill daily industry intelligence cockpit for e-commerce and cross-border sellers (Busabase App-in-Skill). Use when the user asks about e-commerce, cross-border selling, product trends, competitor prices, listing optimization, ads,电商, or跨境 scenes. Prepares news/source signals, buyer-intent interpretation, approved sales actions, and channel drafts for review before any external handoff.
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Produces and audits externally published marketing copy where factual claims must survive scrutiny — landing pages, product pages, launch emails, one-pagers, search/social metadata. Every statistic, competitor comparison, capability description, and proof point is traced to a fetched source or the project's own documents, labeled, and adversarially verified before it ships. Use when writing or rewriting high-stakes marketing copy; when copy must pass legal, compliance, brand, or claims review; when the audience is skeptical technical or executive buyers; when the company has little or no customer proof yet (pre-launch, zero customers); or when auditing existing copy for unsupported claims, invented capabilities, unverified statistics, or AI-slop language.
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Extracts and analyzes competitors' ads from ad libraries (Facebook, LinkedIn, etc.) to understand what messaging, problems, and creative approaches are working. Helps inspire and improve your own ad campaigns.
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Analyze the competitive landscape for an SCF submission. Identifies similar projects on Stellar and other chains, assesses overlap and differentiation. Use when reviewing or drafting an SCF submission and you need to map similar projects on Stellar and other chains and articulate the differentiation.
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Research customer pain points, trends, and competitors through the OMA market engine. Use for market discovery or voice-of-customer analysis.
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Why expensive, wasteful, effortful, or self-deprecating actions build trust and desire — Rory Sutherland on signalling. Use when the problem is credibility or desirability rather than meaning: the user asks 'why don't people trust us', 'how do we look more credible/committed/premium', 'is our guarantee/warranty worth it', 'should we spend on brand advertising', 'how do we justify a higher price', or wonders why a cheaper-looking competitor wins. Covers costly signals (advertising spend, guarantees, over-delivery), price-as-quality-signal (Veblen goods), and the Pratfall Effect (admitting a real flaw to gain trust). Inspired by Rory Sutherland's *Alchemy*. Routed to from psycho-logic. 日本語の相談（「信頼されない」「安心してもらえない」「強気な価格で売りたい」「広告費に意味はある？」）にも使う。中文咨询（“不被信任”“想以高价出售”“广告费有意义吗？”）也适用。
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Rory Sutherland's 'psycho-logic' approach to marketing, product, and business problems — solve the human perception, not just the engineering or economic metric. Use when the obvious 'logical' fix is expensive, slow, or already done by every competitor; when the user asks 'how do we make people want X', 'the product/price/funnel is fine but nobody converts', 'how do we stand out', 'is there a cheaper way to fix this', or mentions behavioral economics, nudges, irrational behavior, perception, or 'it doesn't make sense but it works'. This is the ROUTER skill: it diagnoses the problem in human terms, then dispatches to reframing, costly-signaling, counterintuitive-tests, or experience-design. Inspired by Rory Sutherland's book *Alchemy*. 日本語の相談（「商品はいいのに売れない」「値下げしかない？」「競合と差別化できない」）にも使う。中文咨询（“产品很好却卖不动”“只能降价吗？”“无法差异化”）也适用。For a catalogue of individual biases, use marketing-psychology (separate plugin) instead.
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When the user wants to conduct, analyze, or synthesize customer research. Use when the user mentions "customer research," "ICP research," "talk to customers," "analyze transcripts," "customer interviews," "survey analysis," "support ticket analysis," "voice of customer," "VOC," "build personas," "customer personas," "jobs to be done," "JTBD," "what do customers say," "what are customers struggling with," "Reddit mining," "G2 reviews," "review mining," "digital watering holes," "community research," "forum research," "competitor reviews," "customer sentiment," or "find out why customers churn/convert/buy." Use for both analyzing existing research assets AND gathering new research from online sources. For writing copy informed by research, see copywriting. For acting on research to improve pages, see page-cro.
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Interactive developer experience plan review. Explores developer personas, benchmarks against competitors, designs magical moments, and traces friction points before scoring. Three modes: DX EXPANSION (competitive advantage), DX POLISH (bulletproof every touchpoint), DX TRIAGE (critical gaps only). Use when asked to "DX review", "developer experience audit", "devex review", or "API design review". Proactively suggest when the user has a plan for developer-facing products (APIs, CLIs, SDKs, libraries, platforms, docs). (gstack) Voice triggers (speech-to-text aliases): "dx review", "developer experience review", "devex review", "devex audit", "API design review", "onboarding review".
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Extracts and analyzes competitors' ads from ad libraries (Facebook, LinkedIn, etc.) to understand what messaging, problems, and creative approaches are working. Helps inspire and improve your own ad campaigns.
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Generate competitive SEO content briefs with per-section word counts, competitor scoring, keyword density guidance, and page-type templates. Supports both new page briefs and improve-existing-page briefs. Use when user says "content brief", "write a brief", "content outline", "blog brief", "service page brief", "brief for", "writing brief", "content plan", or "outline for".
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E-commerce SEO analysis: Google Shopping visibility, Amazon marketplace intelligence, product schema validation, competitor pricing analysis, and marketplace keyword gaps. Combines on-page product SEO with marketplace data from DataForSEO Merchant API. Use when user says "ecommerce SEO", "product SEO", "Google Shopping", "marketplace SEO", "product schema", "Amazon SEO", "product listings", "shopping ads", or "merchant SEO".
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Live SEO data via DataForSEO MCP server: SERP analysis, keyword research (volume, difficulty, intent, trends), backlink profiles, on-page analysis, competitor and content analysis, business listings, AI visibility (LLM mention tracking), and domain analytics. Requires DataForSEO extension installed. Use when user says "dataforseo", "live SERP", "keyword volume", "backlink data", "AI visibility check", or "real search data".
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Backlink profile analysis: referring domains, anchor text distribution, toxic link detection, competitor gap analysis. Works with free APIs (Moz, Bing Webmaster, Common Crawl) and DataForSEO extension. Use when user says backlinks, link profile, referring domains, anchor text, toxic links, link gap, link building, disavow, or backlink audit.
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Generates creative, research-backed domain name ideas and checks availability with competitor analysis, pattern recognition, and quality scoring. Use when brainstorming brandable domains for a product or project.
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Conduct market research, competitive analysis, investor due diligence, and industry intelligence with source attribution and decision-oriented summaries. Use when the user wants market sizing, competitor comparisons, fund research, technology scans, or research that informs business decisions.
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Extracts and analyzes competitors' ads from ad libraries (Facebook, LinkedIn, etc.) to understand what messaging, problems, and creative approaches are working. Helps inspire and improve your own ad campaigns.
한국어 요약은 준비 중입니다. 원문 설명을 표시하고 있습니다.