367건 · 관련도순
Synthesize multiple per-competitor research files (produced by /competitor-research) into a single canonical threat matrix. Writes to marketing/competitors/aggregate.md as the locked canonical version every downstream skill reads. Triggers - "competitor aggregate", "synthesize competitors", "competitor matrix", "threat matrix", "lock competitor canonical"
한국어 요약은 준비 중입니다. 원문 설명을 표시하고 있습니다.
Go-to-market engineering for the Yupcha portfolio (OmniVoice-Studio, the Clay-alternative in this repo, ResuBird). A closed set of executable verbs — research, audit, draft, measure, prepare, publish, escalate — each with a typed contract, required sources, and a risk tier. Use when: (1) researching ICP/competitors/channels/prior art, (2) auditing our own properties for what's actually broken (dead pricing pages, 404ing clone URLs, unfilled demos, licence detection, watermark coverage), (3) drafting docs/comparison pages/release notes/launch copy, (4) measuring real numbers against GOAL.md, (5) preparing a Show HN or a listing up to the send button, (6) any question about whether a GTM action is allowed. Triggers: 'gtm', 'go to market', 'launch', 'show hn', 'growth', 'marketing', 'positioning', 'icp', 'competitors', 'outreach', 'cold email', 'audit our', 'is it ok to', 'can we post', 'promote'.
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Maps a startup's competitive landscape, scores moat strength across 6+ dimensions, and writes an investor-ready competition narrative with a positioning map. Use when the user asks for a competitive landscape, moat analysis, or positioning review and gives enough to work from: a deck, a list of competitors, or a clearly named startup. A full run takes about 30–40 minutes and searches the web, so for a passing question such as 'who are my competitors?' or 'is that a real moat?', answer briefly in chat and offer the analysis instead of starting it. When it runs, the competitor set and moat scores are checked adversarially, never recalled from memory.
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Competitive reputation benchmarking against direct competitors
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Top 5 local competitor analysis — menu, pricing, review, social, and SEO comparison with positioning gap identification
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Research companies, competitors, funding, news, leadership, and market context with Exa Agent and advanced search. Use when researching companies, competitor analysis, market research, or building company lists. Writes findings the caller can fold into brand/competitors.md or brand/landscape.md. Prefer this over ad-hoc web search for company deep dives. Distinct from competitive-intel (full brand competitive file methodology) - this skill is the Exa research engine those foundation skills should call.
한국어 요약은 준비 중입니다. 원문 설명을 표시하고 있습니다.
Research competitors and generate a positioning and messaging comparison with content gaps, opportunities, and threats. Use when building sales battlecards, when finding positioning gaps and messaging angles competitors haven't claimed, or when a competitor makes a move and you need to assess the impact.
한국어 요약은 준비 중입니다. 원문 설명을 표시하고 있습니다.
Research your competitors and build an interactive battlecard. Outputs an HTML artifact with clickable competitor cards and a comparison matrix. Trigger with "competitive intel", "research competitors", "how do we compare to [competitor]", "battlecard for [competitor]", or "what's new with [competitor]".
한국어 요약은 준비 중입니다. 원문 설명을 표시하고 있습니다.
"Develop brand positioning strategy including positioning statements, perceptual maps, and brand personality/archetype analysis. Use this skill when the user needs to define or refine how their brand is perceived relative to competitors, craft a positioning statement, build a brand identity framework, or map competitive positions — even if they say 'what makes us different', 'our brand feels generic', or 'how do customers see us vs competitors'.".
한국어 요약은 준비 중입니다. 원문 설명을 표시하고 있습니다.
Find keywords that competitors rank for but the target domain does not, using Ahrefs data. Reveals content opportunities and topic gaps. Use when user says "content gap", "keywords competitors rank for", "missing keywords", "competitor keywords", or "content gap analysis".
한국어 요약은 준비 중입니다. 원문 설명을 표시하고 있습니다.
Conduct a competitive analysis. Use when the user says "competitive analysis", "how do competitors handle X", "market landscape", "blue ocean", "strategy canvas", "what does [competitor] do", "compare us to X", "positioning analysis", "value curve", or wants to understand how a product or feature compares to alternatives - even if they don't explicitly say "competitive analysis". For marketing positioning work that writes to knowledge/markets/competitors.md, see competitor-analyst.
한국어 요약은 준비 중입니다. 원문 설명을 표시하고 있습니다.
Write a product positioning document. Use when the user says "write a positioning doc", "positioning statement", "how should we position this product", "positioning for [product]", "we need to differentiate from competitors", "product positioning and messaging", "positioning workshop", "help me define our position in the market", or wants to establish how a product should be perceived relative to competitors. For customer-facing message wording, see messaging-framework. For the competitive research behind it, see competitor-analyst. For storing it in the knowledge base, see brand-context.
한국어 요약은 준비 중입니다. 원문 설명을 표시하고 있습니다.
When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative page,' 'vs page,' 'competitor comparison,' 'comparison page,' '[Product] vs [Product],' '[Product] alternative,' 'competitive landing pages,' 'how do we compare to X,' 'battle card,' or 'competitor teardown.' Use this for any content that positions your product against competitors. Covers four formats: singular alternative, plural alternatives, you vs competitor, and competitor vs competitor. For sales-specific competitor docs, see sales-enablement.
한국어 요약은 준비 중입니다. 원문 설명을 표시하고 있습니다.
When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative page,' 'vs page,' 'competitor comparison,' 'comparison page,' '[Product] vs [Product],' '[Product] alternative,' 'competitive landing pages,' 'how do we compare to X,' 'battle card,' or 'competitor teardown.' Use this for any content that positions your product against competitors. Covers four formats: singular alternative, plural alternatives, you vs competitor, and competitor vs competitor. For sales-specific competitor docs, see sales-enablement.
한국어 요약은 준비 중입니다. 원문 설명을 표시하고 있습니다.
When the user wants to analyze competitors' App Store strategy, find keyword gaps, or understand competitive positioning. Also use when the user mentions "competitor analysis", "competitive research", "keyword gap", "what are my competitors doing", or "compare my app to". For keyword-specific research, see keyword-research. For metadata writing, see metadata-optimization.
한국어 요약은 준비 중입니다. 원문 설명을 표시하고 있습니다.
Map the competitive landscape for a Stellar project idea. Use when a user says "who are my competitors on Stellar", "competitive analysis Stellar", "what already exists in this space on Stellar", "show me similar Stellar projects", "is anyone else building this on Stellar", or "map the Stellar landscape for X". Queries the 728-project LumenLoop ecosystem database and Electric Capital developer activity to rank competitors by SCF funding history and repo activity.
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The live fieldwork layer for psycho-logic — go look at the actual target market NOW instead of reasoning from your training-data stereotype of it. Use when a psycho-logic move needs grounding in a specific place: the user asks 'what do competitors in [region/country] actually do', 'what's the real price band / norm here', 'how do local leaders position themselves', 'research this market before we localise', 'what signals trust to buyers in X', or is about to launch/adapt in a market you haven't studied. Runs structured web research in the local language — local competitors and their signals, price bands, category conventions, review/trust sources, local terminology, taboos and regulations — and synthesises a compact perception profile the four moves consume. Inspired by Rory Sutherland's *Alchemy*. Routed to from psycho-logic; pair with cultural-context (the lens that tells you what to look for). 日本語・中文の相談（「現地の実態を調べて」「调研当地市场」）にも使う。
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Research competitors, analyze market positioning, identify differentiators, and understand competitive landscape to inform product strategy and positioning. Use when researching competitors, analyzing features, identifying market gaps, understanding pricing strategies, evaluating competitive advantages, researching market trends, or informing product decisions.
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Market positioning strategy using the April Dunford framework, enriched with JTBD discovery, Moore positioning statement, and Neumeier's Onliness Test. Produces a complete positioning document, positioning statement, competitive alternatives map, and market category analysis. Use when the user wants to define or refine their market positioning, find their unique position, differentiate from competitors, craft a positioning statement, choose a market category, or figure out "how should we position this product." Triggers for "positioning", "how to position", "market position", "differentiation strategy", "positioning statement", "competitive positioning", "category strategy", "where do we fit in the market", "how are we different", "unique value proposition", or any request to define, sharpen, or rethink positioning. Works standalone — no prior startup-design or startup-competitors session needed, but leverages their output if available.
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조사 주제를 여러 질문으로 나누고 웹 검색과 본문 검토를 진행합니다. 출처, 확신 수준, 정보 부족 부분을 밝힌 보고서로 정리합니다.
Exa로 최신 웹 정보, 코드 예제, 기업과 인물 자료를 검색합니다. 일반 조사와 API 사용법 검색을 구분해 목적에 맞는 자료를 찾습니다.
지정 기업의 제품 발표, 가격 변경, 투자 유치 등을 정기적으로 추적하고 원출처 링크와 함께 요약합니다. 같은 사건의 중복 보도와 출처 확인 누락도 정리합니다.
Firecrawl의 `/search`를 앱과 에이전트 흐름에 통합하여 검색어로 후보 웹페이지를 찾고, 출처 선택과 본문 수집 여부 결정을 돕습니다.
Use Ahrefs through Composio to research keywords, inspect backlinks, review organic search rankings, and track domain metrics over time. Compare SEO performance across competitors or site sections with batch analysis of up to 100 URLs.
한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.