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creative-shot

Generate multiple angles and shot types of a single product for ecommerce-ready image sets. Produces a coherent set (hero 3/4, front, side, back, detail macro, scale, packaging, in-hand) keeping product identity consistent across shots. Use when the user says "different angles", "product shots", "ecommerce image set", "shot list", "PDP gallery", or needs a multi-view set of one product. Part of the Creative Production set.

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Creative — Shot Explorer

Produce a consistent multi-angle shot set of ONE product. Consistency across the set is the whole point — a PDP gallery where the product subtly changes shape, color, or finish between shots looks broken and erodes trust.

When to use

  • Building a product-detail-page (PDP) gallery or ecommerce image set.
  • You need multiple clean angles of the same object on a controlled background.
  • Catalog, marketplace listings, spec/feature callouts.

When NOT to use

  • Lifestyle/in-use moments → creative-scene.
  • Promo/offer merchandising → creative-offer.
  • No look locked → creative-explore first.

Inputs (ask only what's missing)

  • Product: description or — ideally — a reference image for identity lock.
  • Surface/background style + locked direction if available.
  • Which shots are needed (default: full PDP set).

Workflow

  1. Define the shot list: hero 3/4, straight-on front, side profile, back, detail macro, scale/in-hand, packaging, optional exploded or feature-callout.
  2. Lock a consistency anchor: same product, same lighting setup, same surface, same palette across every shot. If a reference image exists, pass it to your image tool as a reference so identity holds.
  3. Generate each shot with your image tool (1024x1024 or 1792x1024), reusing the anchor prompt DNA and only changing the camera angle/crop. Save to ./creative/shot/<shot-name>.png.
  4. Review as a grid: scan for identity drift (color shift, shape change, branding moved). Regenerate any shot that breaks the set.
  5. Output the gallery in PDP order (hero first).

Worked example

Product: a matte-black mechanical keyboard.

shot list: hero-34 | front | side | back | detail-macro(keycap) | in-hand | packaging
anchor: "matte grey seamless backdrop, soft top + fill light, 85mm, matte-black
keyboard with white legends, consistent across all shots"
per-shot delta: only the camera position/crop changes; lighting + product fixed
[grid: ./creative/shot/hero-34.png ... ./creative/shot/packaging.png]
review note: side shot drifted glossy → regenerated with "matte, no specular highlights"

Quality bar

  • Product identity (shape, color, material, branding placement) is identical across every shot.
  • Lighting and surface are consistent — the set looks shot in one session.
  • Each angle adds information (don't ship two near-identical views).
  • Hero shot leads; detail/macro shots are genuinely sharp on the feature.

Common pitfalls

  • Identity drift — the #1 failure. Color/finish/branding wandering between shots. Lock with a reference image and regenerate outliers.
  • Inconsistent lighting — different shadows/temperature per shot breaks the set.
  • Redundant angles — front and 3/4 that show the same thing; vary purposefully.
  • Soft macros — a detail shot that isn't sharp defeats its purpose.

Handoff

Winning set → creative-polish for finish (background cleanup, consistent grade, exact aspect/crop for the storefront). Reuse the creative-explore stub for brand alignment.

Tooling

Best with an image tool that accepts a reference image (for identity lock). Without one, the set will need extra regeneration passes. Without any image tool, deliver the shot list + anchor + per-shot prompts.

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