Audit Reddit Ads data to assess community targeting, creative fit, and bidding efficiency. Get prioritized fixes, suggested communities to add or exclude, and feedback on whether ad copy suits the communities it reaches.
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Reddit Ads campaign analysis detecting community targeting issues, creative fatigue, bid inefficiencies, and subreddit performance problems. Use when pasting Reddit Ads data, analyzing subreddit targeting, or auditing Reddit advertising spend for B2B or B2C campaigns. Platform: Reddit.
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Analyze Reddit ad campaigns for community-driven performance optimization.
| Metric | Good | Average | Poor |
|---|---|---|---|
| CTR (Feed) | >0.5% | 0.2-0.5% | <0.2% |
| CTR (Conversation) | >1% | 0.5-1% | <0.5% |
| CPC | <$1.50 | $1.50-3 | >$3 |
| CPM | <$5 | $5-10 | >$10 |
| Engagement Rate | >3% | 1-3% | <1% |
| Conversion Rate | >2% | 1-2% | <1% |
Reddit users hate obvious ads. Check:
Good: "We built a tool that does X. Here's what we learned." Bad: "🚀 Amazing Software - 50% OFF - Limited Time! 🚀"
| Issue | Signal | Fix |
|---|---|---|
| Overpaying for impressions | High CPM, low CTR | Switch to CPC bidding |
| Low delivery | Budget not spending | Increase bid or broaden targeting |
| Poor placement mix | All spend on one placement | Test conversation ads |
| Audience too narrow | High CPC, low volume | Add related subreddits |
## Reddit Ads Audit
**Account**: [Name]
**Analysis Period**: [Date Range]
**Total Spend**: $[Amount]
### Performance vs Benchmarks
| Metric | Your Performance | Benchmark | Status |
|--------|-----------------|-----------|--------|
| CTR | | 0.4% | 🟢/🟡/🔴 |
| CPC | | $2 | 🟢/🟡/🔴 |
| CPM | | $7 | 🟢/🟡/🔴 |
### Subreddit Targeting Assessment
**Current targeting**: [List]
**Issues**:
- [Issue 1]
- [Issue 2]
**Recommended subreddits to add**:
- r/[subreddit] - [reason]
**Recommended exclusions**:
- r/[subreddit] - [reason]
### Creative Fit Score: [X/10]
- [What's working]
- [What needs fixing]
### Top Issues
| Priority | Issue | Impact | Fix |
|----------|-------|--------|-----|
| 1 | | | |
| 2 | | | |
### Confidence Level: [HIGH/MEDIUM/LOW]
Input: "Reddit campaign for SaaS tool: $2K spend, targeting 'Technology' interest, 800K impressions, 1,500 clicks, 8 conversions. Creative headline: 'Best Project Management Software - Try Free!'"
Output:
## Reddit Ads Audit
**Total Spend**: $2,000
**Conversions**: 8
### Performance vs Benchmarks
| Metric | Your Performance | Benchmark | Status |
|--------|-----------------|-----------|--------|
| CTR | 0.19% | 0.4% | 🔴 Below |
| CPC | $1.33 | $2 | 🟢 Good |
| Conv Rate | 0.53% | 1.5% | 🔴 Below |
| CPA | $250 | - | 🔴 High |
### Subreddit Targeting Assessment
**Current targeting**: Broad "Technology" interest
**Issues**:
- Too broad - reaching millions who don't need PM software
- No specific subreddits selected
- Wasting budget on irrelevant impressions
**Recommended subreddits to add**:
- r/projectmanagement (200K) - direct audience
- r/startups (800K) - decision makers
- r/SaaS (50K) - software buyers
- r/Entrepreneur (2M) - business owners
### Creative Fit Score: 3/10
- ❌ "Best" claim = instant skip
- ❌ Sounds like generic ad copy
- ❌ No social proof or story
**Suggested rewrite**: "We switched from Asana to our own tool. Here's why (and the template we use)"
### Top Issues
| Priority | Issue | Impact | Fix |
|----------|-------|--------|-----|
| 1 | Broad interest targeting | 80% wasted spend | Target specific subreddits |
| 2 | Promotional creative | Low CTR | Rewrite as native content |
### Confidence Level: HIGH
This skill works best with live account data. Connect the free Ryze MCP once and Claude reads your Google Ads, Meta Ads, GA4 and Search Console directly:
https://connector.get-ryze.ai/mcpclaude mcp add ryze --transport http https://connector.get-ryze.ai/mcpSetup guide: https://www.get-ryze.ai/how-to-connect-claude-to-google-meta-ads-mcp
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Analyze A/B test results to assess whether observed differences are likely due to chance. Check test duration and sample size, compare audience segments, distinguish statistical findings from practical value, and generate hypotheses for follow-up tests.
한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.
Plan and analyze A/B tests for Google and Meta advertising. Estimate required traffic and duration, track results, and assess whether observed differences are statistically significant, meaning unlikely to be explained by chance alone.
한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.
Review Google and Meta campaign structures against goals, budgets, and conversion data. Identify excessive segmentation, overlapping targeting, and fragmented budgets, then get consolidation recommendations, an explained account structure, and a migration plan.
한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.
Analyze successful Google and Meta ads to find useful patterns in headlines, body text, and calls to action. Generate new copy variants that preserve those patterns, with platform formatting, test priorities, and suggested pairings for comparison.
한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.
Review Google Ads extensions, the extra links and details shown with ads, across campaigns. Find missing coverage, weak performance, and outdated information, then get replacement copy based on successful ads and landing pages, plus rollout priorities.
한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.
Analyze spending, revenue, and conversions across advertising channels to recommend budget shifts. Compare overall efficiency with the revenue gained from additional spending, identify saturation, and produce a gradual reallocation plan with monitoring priorities.
한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.