Deprecated compatibility entry for 404 Page construction. This page is now maintained in Pagina; install and use page-builder to build a new 404 Page.
한국어 요약은 준비 중입니다. 원문 설명을 표시하고 있습니다.
kostja94/marketing-skills1.1천2026년 10월 21일 업데이트
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public-relations
When the user wants to plan PR, write a press release, or manage media relations. Also use when the user mentions "public relations," "PR," "press release," "media relations," "news release," "journalist," "media coverage," "product announcement," or "earned media." For on-site "As Seen In" or logos page, use press-coverage-page-generator.
한국어 요약은 준비 중입니다. 원문 설명을 표시하고 있습니다.
실행 점수 미검증
설치 방법 보기포함된 파일(1)
- SKILL.md2.8 KB
SKILL.md(원문)
설치하기 전에 에이전트에게 전달되는 지시 내용을 확인할 수 있습니다.
Channels: Public Relations
Guides PR and press release strategy. Journalists use ~3% of releases they receive; proper structure is critical. Use this skill when writing press releases, planning product announcements, or building media relations.
When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
Initial Assessment
Project context: Read root contextus.md when present and load only the modules relevant to this task. Without Contextus, use available project material or user-provided facts and ask for missing information; do not create a parallel context system.
Identify:
- News angle: Product launch, funding, partnership, milestone
- Audience: Trade press, mainstream, bloggers
- Timing: Embargo or immediate
Press Release Structure
| Section | Guideline |
|---|---|
| Header | Logo; contact (name, title, email, phone); "FOR IMMEDIATE RELEASE" or embargo |
| Headline | Under 100 chars; strong action verbs; "Why should I care?" |
| Subheadline | Optional; additional context |
| Dateline | City, state, date |
| Lead | 50–75 words; all 5 W's (Who, What, When, Where, Why) |
| Body | 1–2 paragraphs; inverted pyramid; most newsworthy first |
| Quote | Executive/stakeholder; perspective, not fact repetition |
| Boilerplate | 2–3 sentence company description |
| Media contact | Name, email, phone |
Lead Paragraph
Journalist should understand the full story from the lead alone. Specific details, not vague language ("important update" → what changed and impact).
Quote Quality
- Add perspective or emotion
- Avoid generic corporate-speak
- Don't repeat facts already stated
Writing Style
- AP style
- Short paragraphs (one idea each)
- Clear language for easy journalist adaptation
- Data and context to support claims
Output Format
- Headline and subheadline
- Lead paragraph
- Body copy
- Quote suggestion
- Boilerplate
Related Skills
- media-kit-page-generator: Media kit for press (assets)
- press-coverage-page-generator: Aggregation of coverage; outcome of PR; "As Seen In"
- branding: Brand voice for PR copy
- cold-start-strategy: Product Hunt, launch channels
- product-launch: GTM; PR as launch channel
리뷰
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댓글
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같은 저장소의 스킬
Deprecated compatibility entry for About Page construction. This page is now maintained in Pagina; install and use page-builder to build a new About Page.
한국어 요약은 준비 중입니다. 원문 설명을 표시하고 있습니다.
kostja94/marketing-skills1.1천2026년 10월 21일 업데이트
When the user wants to plan, implement, or optimize affiliate marketing strategy. Also use when the user mentions "affiliate marketing," "affiliate program strategy," "CPS model," "affiliate recruitment," "commission structure," "affiliate partners," "affiliate network," "affiliate tracking," "affiliate commission," or "partner marketing." For affiliate page, use affiliate-page-generator.
한국어 요약은 준비 중입니다. 원문 설명을 표시하고 있습니다.
kostja94/marketing-skills1.1천2026년 10월 21일 업데이트
Deprecated compatibility entry for Affiliate Program Page construction. This page is now maintained in Pagina; install and use page-builder to build a new Affiliate Program Page.
한국어 요약은 준비 중입니다. 원문 설명을 표시하고 있습니다.
kostja94/marketing-skills1.1천2026년 10월 21일 업데이트
Compatibility pointer for AI assistant referrals and generative search visibility; maintained in Open Analytics.
한국어 요약은 준비 중입니다. 원문 설명을 표시하고 있습니다.
kostja94/marketing-skills1.1천2026년 10월 21일 업데이트
Deprecated compatibility entry for Alternatives Page construction. This page is now maintained in Pagina; install and use page-builder to build a new Alternatives Page.
한국어 요약은 준비 중입니다. 원문 설명을 표시하고 있습니다.
kostja94/marketing-skills1.1천2026년 10월 21일 업데이트