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brand-voice

Create marketing copy, customer messages, and public content with a consistent brand voice. Apply clear vocabulary, concise sentences, concrete examples, and a friendly, professional tone so readers can understand the value being offered.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

원문원문 설명 보기

Ensure all communication matches brand voice and tone guidelines. Use when creating marketing copy, customer communications, public-facing content, or when users mention brand voice, tone, or writing style.

luongnv89/claude-howto
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  • Aligning marketing copy with a consistent brand voice
  • Keeping customer messages friendly and professional
  • Simplifying technical explanations for general readers
  • Standardizing terms across public content

포함된 파일(4)

  • SKILL.md2.4 KB
  • templates/email-template.txt220 B
  • templates/social-post-template.txt161 B
  • tone-examples.md734 B

SKILL.md(원문)

설치하기 전에 에이전트에게 전달되는 지시 내용을 확인할 수 있습니다.

Brand Voice Skill

Overview

This skill ensures all communications maintain consistent brand voice, tone, and messaging.

Brand Identity

Mission

Help teams automate their development workflows with AI

Values

  • Simplicity: Make complex things simple
  • Reliability: Rock-solid execution
  • Empowerment: Enable human creativity

Tone of Voice

  • Friendly but professional - approachable without being casual
  • Clear and concise - avoid jargon, explain technical concepts simply
  • Confident - we know what we're doing
  • Empathetic - understand user needs and pain points

Writing Guidelines

Do's ✅

  • Use "you" when addressing readers
  • Use active voice: "Claude generates reports" not "Reports are generated by Claude"
  • Start with value proposition
  • Use concrete examples
  • Keep sentences under 20 words
  • Use lists for clarity
  • Include calls-to-action

Don'ts ❌

  • Don't use corporate jargon
  • Don't patronize or oversimplify
  • Don't use "we believe" or "we think"
  • Don't use ALL CAPS except for emphasis
  • Don't create walls of text
  • Don't assume technical knowledge

Vocabulary

✅ Preferred Terms

  • Claude (not "the Claude AI")
  • Code generation (not "auto-coding")
  • Agent (not "bot")
  • Streamline (not "revolutionize")
  • Integrate (not "synergize")

❌ Avoid Terms

  • "Cutting-edge" (overused)
  • "Game-changer" (vague)
  • "Leverage" (corporate-speak)
  • "Utilize" (use "use")
  • "Paradigm shift" (unclear)

Examples

✅ Good Example

"Claude automates your code review process. Instead of manually checking each PR, Claude reviews security, performance, and quality—saving your team hours every week."

Why it works: Clear value, specific benefits, action-oriented

❌ Bad Example

"Claude leverages cutting-edge AI to provide comprehensive software development solutions."

Why it doesn't work: Vague, corporate jargon, no specific value

Last Updated: August 4, 2026 Claude Code Version: 2.1.220 Sources:

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같은 저장소의 스킬

blog-draft

무료

Turn ideas and reference materials into a blog draft through research, outline approval, and revision. The workflow includes source citations, adjustments for the intended audience and tone, and separate files for each draft version.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

  • Turning research materials into a blog post
  • Planning an article for a specific audience
  • Drafting articles with source citations
luongnv89/claude-howto4.2만2026년 10월 16일 업데이트

blog-draft

무료

Turn ideas and reference materials into a blog draft with source citations. Work through research, topic development, an approved outline, and revisions, while saving source summaries and numbered drafts to track how the article develops.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

  • Turning an idea into a structured blog draft
  • Writing an article from research and reference materials
  • Revising an existing draft while keeping earlier versions
luongnv89/claude-howto4.2만2026년 10월 16일 업데이트

blog-draft

무료

Turn ideas and reference materials into a blog draft through research, discussion, and an approved outline. Produce cited articles tailored to the intended audience, then revise them while keeping each draft version.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

  • Turning an idea into a blog draft
  • Writing an article from research materials
  • Agreeing on an outline before drafting
luongnv89/claude-howto4.2만2026년 10월 16일 업데이트

blog-draft

무료

Turn ideas and reference materials into a blog draft through research, outline approval, and revision. The workflow includes source citations, adjustments for the intended audience and tone, and separate files for each draft version.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

  • Turning research materials into a blog post
  • Planning an article for a specific audience
  • Drafting articles with source citations
luongnv89/claude-howto4.2만2026년 10월 16일 업데이트

brand-voice

무료

Write marketing copy, customer messages, and public content in a consistent brand voice. Apply predefined guidance on tone, sentence length, preferred terms, and concrete examples to keep communication friendly, professional, clear, and concise.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

  • Write marketing copy in a consistent tone
  • Align customer messages with brand guidance
  • Simplify technical explanations for readers
luongnv89/claude-howto4.2만2026년 10월 16일 업데이트

brand-voice

무료

Keep marketing copy, customer messages, and public content consistent with a defined brand voice. The skill provides rules for a friendly, professional tone, concise sentences, concrete examples, preferred terminology, and clear calls to action.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

  • Keeping marketing copy consistent in tone
  • Writing customer messages in the brand's voice
  • Aligning terminology across public content
luongnv89/claude-howto4.2만2026년 10월 16일 업데이트

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