「audience」の検索結果

Content distribution as a discipline. Owned channels (newsletter, blog, social), earned channels (PR, syndication, mentions), paid channels (boosted posts, syndication networks), and the channel-fit decisions that distinguish strategic distribution from spam-everywhere. Audience-channel matching, content-channel matching, distribution cadence. Triggers on content distribution, channel strategy for content, owned earned paid channels, content amplification, content promotion, audience-channel matching, content-channel matching, distribution cadence, syndication strategy, organic distribution. Also triggers when content is publishing but reach is low, when the team is distributing on every channel without strategy, or when the content program needs a distribution discipline rather than just publication.

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Walk the user through four directional axes (tone register, aesthetic philosophy, audience relationship, sensory ambition) and produce a structured aesthetic brief that downstream content, copy, design, and art-direction skills consume as required input. The aesthetic depth layer, distinct from `creative-brief` (operational kickoff: scope, audience, deliverables, constraints). Use when a project needs aesthetic coherence across many small decisions and the user has only a vague feeling, or when multiple downstream aesthetic-producing skills need a shared brief. Triggers on creative direction, aesthetic direction, set the aesthetic, define the visual direction, what's the vibe, what's the tone, the four axes. Does NOT fire for a general kickoff brief (use `creative-brief`), tactical single-piece work, already-documented direction, purely functional output, or locked production-stage work.

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Translate one internal roadmap into audience-appropriate formats with confidence-band discipline. Use when preparing a roadmap readout, tailoring it for an exec, customer, eng, or sales audience, or auditing over-promise risk.

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Build audience segments in CRM, email or ad platforms with consent checks, approval-gated. "create a segment of lapsed customers"

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When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' 'who is my target audience,' 'describe my product,' 'ICP,' 'ideal customer profile,' or wants to avoid repeating foundational information across marketing tasks. Use this at the start of any new project before using other marketing skills — it creates `.agents/product-marketing.md` that all other skills reference for product, audience, and positioning context.

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When you want to pressure-test a potential new business, product, or side project against the serial-founder filter. Not "marketing ideas for a product" (that's marketing-skills:marketing-ideas) — this is "should this business exist + can you win it." Runs the idea through a structured framework (problem, audience, wedge, monetization, moat, portfolio fit, distribution, energy fit, opportunity cost), checks domain availability via /domain, optionally triggers /deep-research for market validation, and outputs a viability brief: build / sleep on it / pass. Archives every idea to ~/.config/makerskills/business-brainstorm/archive/ so past work is searchable. Triggers on "/business-brainstorm," "/brainstorm," "new business idea," "should I build X," "pressure test this idea," "validate this idea," "is X a good business," "what about a [type] for [audience]."

日本語の概要は準備中です。原文の説明を表示しています。

When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' or 'audience targeting.' This skill covers campaign strategy, audience targeting, and optimization. For bulk ad creative generation and iteration, see ad-creative.

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Generates Custom Product Page metadata templates with screenshot strategies, keyword targeting, and audience-specific messaging for up to 35 page variants. Use when creating targeted App Store pages for different audiences, ad campaigns, or traffic sources.

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Use when you need to determine audience awareness level and the correct messaging approach. Trigger on "awareness stage", "cold vs warm audience", "Schwartz", "message to market match".

日本語の概要は準備中です。原文の説明を表示しています。

Amazon Sponsored Display campaign strategy and optimization. Audience targeting, retargeting campaigns, creative optimization, and performance management. Use when the user asks about Amazon display ads, audience targeting, retargeting, or Sponsored Display campaigns.

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Plan, build, and optimize Meta advertising campaigns on Facebook and Instagram — campaign structure, audience targeting (core, custom, lookalike), creative formats, pixel setup, retargeting strategy, budget scaling, and ROAS optimization. Use when the user says "Meta ads", "Facebook ads", "Instagram ads", "Facebook advertising", "Meta advertising", "Meta campaigns", "Facebook campaign", "Instagram campaign", "Meta ad strategy", "ROAS", "Meta pixel", "Facebook pixel", "lookalike audiences", "Meta retargeting", "scaling Meta ads", "Facebook ad account", "Meta ads manager", "Facebook ads not working", or wants to run or improve paid social advertising on Facebook or Instagram.

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Create LinkedIn ad campaigns, write sponsored content, define professional audiences, and plan B2B advertising budgets. Use when the user asks about LinkedIn Ads, sponsored content, LinkedIn Campaign Manager, InMail ads, lead gen forms, B2B advertising, professional targeting, or LinkedIn retargeting. Trigger phrases include "LinkedIn Ads", "LinkedIn campaign", "sponsored content", "InMail ad", "LinkedIn lead gen", "B2B ads", "LinkedIn retargeting", "LinkedIn audience", "LinkedIn ad copy", "LinkedIn Campaign Manager".

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Define ideal customer profiles and buyer personas with structured frameworks. Use when the user asks about ideal customer profile, ICP, buyer persona, target audience definition, customer segmentation, customer research, user interviews, or persona creation. Trigger phrases include "ideal customer profile", "ICP", "buyer persona", "who is my customer", "target audience", "customer profile", "persona", "customer segmentation", "user research", "customer interview", "who should I target".

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Pull GA4 reports, traffic data, and insights from the Google Analytics Data API. Use when asked about website traffic, user behavior, acquisition channels, conversions, or audience segments. Trigger phrases: "google analytics", "GA4", "traffic report", "analytics data", "user acquisition", "engagement metrics", "conversion tracking", "audience segments", "page views", "sessions".

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Dung khi can nghien cuu tep truoc khi chay ads — interest va behavior mapping, do rong tep, phan tang cold/warm/hot, va gia thuyet targeting de test. Kich hoat khi user nhac 'nghien cuu audience', 'tep target', 'nham ai', 'interest targeting', 'chon tep chay ads', 'lookalike tu dau'. Khong dung cho — hieu tam ly va ngon ngu khach hang thi dung skill 09-insight-khach-hang; phan bo ngan sach cho tung tep thi dung skill 54-media-plan.

日本語の概要は準備中です。原文の説明を表示しています。

Use when a WINNING ad has to be scaled without breaking it — readiness checks, vertical scaling at plus 20 to 30 percent per step, horizontal scaling into new audiences, creatives, and channels, learning-phase reset risk, how Advantage+ and Performance Max behave when scaled, creative refresh cadence, and the signals that mean stop. Trigger on 'scale ads', 'increase the ad budget', 'scale a winner', 'CPA went up after I scaled', 'how fast can I scale', 'it worked at 50 a day and broke at 200'. Not for — fixing an account that is not working yet, see `03-performance-eval-global`; warm audience plans, see `56-retargeting-plan-global`; proving the winner first, see `19-ab-test-setup-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when the user needs to understand customers deeply enough to write copy and pick targeting — consumer versus shopper, JTBD, layered persona, internal monologue, pain map, objection list, journey map, and a customer language bank pulled from real reviews and DMs. Trigger on 'customer insight', 'buyer persona', 'who is my customer', 'what do they actually want', 'jobs to be done', 'why do they hesitate before buying'. Also use when the user cannot explain who the product is for. Not for — intake questions when an agency signs a new client, see `20-client-intake-brief-global`; paid audience targeting setup, see `51-audience-research-global`; competitor study, see `08-competitor-research-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Translate technical security work into the language of non-security audiences — board, executives, engineering, customer success, customers, legal, procurement, sales. Covers incident communication, post-mortem narrative, audit-findings-for-stakeholders, risk justification, security spend justification, and customer-facing breach disclosure. Use when the user mentions 'security comms,' 'communicate this finding,' 'explain to my boss,' 'board update,' 'executive summary,' 'incident communication,' 'breach notification,' 'customer disclosure,' 'security memo,' 'post-mortem narrative,' 'risk justification,' 'why this matters to the business,' 'translate this finding,' 'stakeholder update,' or has technical security work that needs to land with a non-security audience.

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从传播心理和受众感受检查成稿是否真正有共鸣，定位受众不明确、主张过多、立场漂移和分享动机不足等问题。用户担心内容不打动人、没流量，或发布前想检查共鸣结构时使用。 English: Review a finished draft for audience resonance and communication psychology, identifying vague audiences, too many claims, shifting positions, and weak sharing motives. Use when content may not connect, may underperform, or needs a pre-publish resonance check.

日本語の概要は準備中です。原文の説明を表示しています。

Understand audience demographics, preferences, behavior patterns, and engagement quality across Facebook, Instagram, YouTube, and TikTok.

日本語の概要は準備中です。原文の説明を表示しています。

Evaluating and implementing cookie-less tracking alternatives for a post-cookie era. Covers the Privacy Sandbox APIs (Topics, Attribution Reporting, Protected Audiences), server-side analytics, and privacy-preserving measurement techniques.

日本語の概要は準備中です。原文の説明を表示しています。

Generate professional company tear sheets using S&P Capital IQ data via the Kensho LLM-ready API MCP server. Use this skill whenever the user asks for a tear sheet, company one-pager, company profile, fact sheet, company snapshot, or company overview document — especially when they mention a specific company name or ticker. Also trigger when users ask for equity research summaries, M&A company profiles, corporate development target profiles, sales/BD meeting prep documents, or any concise single-company financial summary. This skill supports four audience types: equity research, investment banking/M&A, corporate development, and sales/business development. If the user doesn't specify an audience, ask. Works for both public and private companies.

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Optimize paid advertising campaigns across Google Ads, Meta, TikTok, LinkedIn, and other platforms. Use when tasks involve bid optimization, audience targeting, creative testing, ROAS improvement, attribution modeling, budget allocation, campaign structure, retargeting strategies, lookalike audiences, or reducing customer acquisition cost. Covers multi-platform campaign management and creative performance analysis.

日本語の概要は準備中です。原文の説明を表示しています。

Microsoft Advertising (Bing Ads) platform expertise. Audit campaigns, keywords, audiences, and UET tracking. Use when the user asks about Microsoft Ads, Bing Ads, search advertising on Microsoft, LinkedIn audience targeting, or Performance Max campaigns on Microsoft.

日本語の概要は準備中です。原文の説明を表示しています。