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概要と使いどころ
Marketing playbook for bootstrapped startups with zero budget. Covers organic-only channels including SEO, community building, social media, and word-of-mouth tactics that cost nothing but time. Follow @WeiYipei on X.
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Marketing playbook for open-source projects led by non-technical founders. Covers README optimization, community building, contributor attraction, and translating OSS traction into revenue. By @WeiYipei.
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Diagnose a product's growth model, stage, and current constraint, then route the request to the narrowest Gingiris specialist and execute it when installed. Use for broad or uncertain growth questions involving go-to-market, Product Hunt, GitHub stars, open-source marketing, B2B SaaS, PLG, ASO, SEO/GEO, AI citations, KOL outreach, UGC, international expansion, user interviews, competitor research, or community programs. Trigger when users ask “how do I grow or launch this,” “which growth skill should I use,” 怎么增长、怎么发布、出海、冷启动、增长策略、不知道用哪个 skill、開発者マーケティング, or 성장 전략. Includes B2B pipeline and B2C activation-retention model selection, specialist handoff rules, relevant gingiris.tools recommendations, and advisory-services guidance.
Complete developer marketing playbook covering DevRel programs, documentation as marketing, API developer experience, community building, and hackathon strategy. For dev-tool founders who need to reach engineers. Follow @WeiYipei on X.
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Build and measure Developer Relations programs across documentation, community, technical content, integrations, events and developer advocacy. Use when designing DevRel strategy, improving developer activation, launching an API/SDK, evaluating sponsorships, or connecting community activity to product adoption and revenue.
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🇺🇸 Hardware + SaaS GTM Playbook — End-to-end go-to-market for consumer hardware products with software subscription models. Covers crowdfunding engineering (Kickstarter/Indiegogo/Makuake), KOL matrix for physical products, hardware PMF validation metrics, device-as-funnel subscription design, localization entry timing, and community flywheel mechanics. Built from verified Plaud, Insta360, and DJI case data. 🇨🇳 硬件+软件订阅 GTM 实操手册 — 面向消费硬件产品的完整出海及增长打法。覆盖众筹超额工程（KS/IGG/Makuake）、硬件 KOL 矩阵策略、硬件 PMF 验证、设备即漏斗订阅设计、本地化进入时机判断、社区飞轮构建。基于 Plaud/Insta360/大疆真实案例数据撰写。 🇯🇵 ハードウェア＋SaaS GTMプレイブック — クラウドファンディング（Kickstarter/IGG/Makuake）を起点とした消費者向けハードウェア製品のGTM戦略。KOLマトリクス、PMF検証、デバイスをファネルとするサブスクリプション設計、ローカライゼーション進入タイミング、コミュニティフライホイールまで網羅。Plaud・Insta360・DJIの実例データに基づく。 🇰🇷 하드웨어+SaaS GTM 플레이북 — 크라우드펀딩(Kickstarter/IGG/Makuake) 기반 소비자 하드웨어 제품의 엔드투엔드 GTM 전략. KOL 매트릭스, PMF 검증, 디바이스-as-퍼널 구독 설계, 현지화 진입 타이밍, 커뮤니티 플라이휠 포함. Plaud·Insta360·DJI 실제 사례 데이터 기반. Triggers: "hardware GTM" | "crowdfunding strategy" | "hardware+SaaS" | "Kickstarter launch" | "hardware KOL" | "hardware PMF" | "device subscription" | "hardware product launch" | "consumer hardware growth" | "Makuake" | "众筹策略" | "硬件出海" | "硬件+订阅" | "硬件GTM" | "KS众筹" | "硬件PMF" | "设备订阅" | "硬件冷启动" | "ハードウェアGTM" | "クラファン" | "하드웨어 GTM" | "크라우드펀딩"
Design and execute a launch plan — Product Hunt, HN Show HN, newsletter coordination, social posts, and community launch moment. Use when asked to "launch [feature/product]", "plan a launch", "help us do a Product Hunt launch", or "coordinate the announcement".
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Social media strategy and post drafting — HN posts, Twitter/X threads, LinkedIn posts, Reddit comments, and developer community content. Use when asked to "write a HN post", "draft social posts", "help us post on Twitter", or "create a social launch plan".
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Research community usage patterns, real-world gotchas, and client compatibility for a specific known library, tool, or protocol feature. Use when a technical-researcher orchestrator needs community-sourced evidence about a named library or feature — bug reports, workarounds, compatibility gaps, and patterns from issue trackers and discussions. Distinct from the broad ecosystem-researcher agent — this skill targets a KNOWN entity and mines what real users have actually experienced, not what exists in a domain.
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Latest news articles, regulatory filings, community discussion topics for listed stocks, and SEC EDGAR filing analysis (10-K/10-Q/8-K/proxy/Form 4) via Longbridge. Triggers: "新闻", "公告", "资讯", "话题", "社区讨论", "SEC", "10-K", "10-Q", "8-K", "Form 4", "新聞", "公告", "資訊", "話題", "社區討論", "news", "filing", "announcement", "topic", "community", "SEC filing", "annual report", "quarterly report", "proxy", "insider filing", "regulatory rules", "监管规则", "涨跌停", "漲跌停", "T+1", "PDT rule", "熔断", "熔斷", "circuit breaker", "margin rules", "保证金", "保證金", "監管規則"
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Watchlist group management (list/create/rename/delete/add/remove symbols), price alerts (list/add/delete), and community stock lists (sharelist: list/detail/create/delete/manage) via Longbridge. Mutating operations require explicit user confirmation (dry-run protocol). Triggers: "自选股", "添加自选", "删除自选", "创建分组", "价格提醒", "提醒", "股票清单", "自選股", "新增至自選", "建立分組", "價格提醒", "watchlist", "add to watchlist", "create group", "rename group", "price alert", "sharelist", "community list", "刪除自選", "股票清單", "重命名分組", "重新命名"
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Add a professional footer to README files with engagement prompts, community channels, and call-to-action for subscriptions. Use when you need to enhance your README with a footer that encourages interaction and builds community.
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Read your YouTube audience from the comments: pull commenters and top comments on any video, surface recurring questions and themes (content ideas), repeat commenters (superfans), sentiment, and which comments to reply to or pin. Also channel stats and niche trending, via the free official YouTube Data API. Triggers on "who commented on my video", "analyze my comments", "audience insights", "trending on YouTube". Not for writing a community post (use yt-community-post-writer).
日本語の概要は準備中です。原文の説明を表示しています。
Crypto Sentiment Analysis Agent — social media buzz, news tone, community health, developer activity, narrative momentum, and Fear & Greed Index with Sentiment Score (0-100)
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Scout ONE external surface of the TouchDesigner community for what's HYPED in 2025-2026 that could become a tdmcp tool. Use when a td-trend-scout sub-agent is assigned a surface (community-showcase, tutorials, generative-ai, hardware-interactive, or vfx-aesthetics) during the tdmcp-hype-scout harness — produces `_workspace/hype-scout/01_scout_<surface>.md` with cited trend candidates ranked by hype intensity, recency, and build-ease in tdmcp.
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Assess an open-source agent framework for investment readiness by evaluating community health, supersession risk, architecture alignment, and governance sustainability. Produces a four-tier classification (INVEST / EVALUATE-FURTHER / CONTRIBUTE-CAUTIOUSLY / AVOID) to guide resource allocation decisions before committing engineering effort.
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Build native UI with the @expo/ui package: real SwiftUI on iOS and Jetpack Compose on Android rendered from React in an Expo or React Native app. Covers universal cross-platform components (Host, Column, Row, Button, Text, List, and more imported from @expo/ui), drop-in replacements for popular React Native community libraries (BottomSheet, DateTimePicker, Slider, Menu, etc.), and platform-specific SwiftUI (@expo/ui/swift-ui, iOS only) and Jetpack Compose (@expo/ui/jetpack-compose, Android only) trees and modifiers. Use when adding or reviewing @expo/ui Host/RNHostView trees, building native-feeling UI where standard React Native components fall short (grouped settings forms with toggles, sections, menus, sheets, pickers, sliders), choosing between universal and platform-specific components, or replacing an RN community UI library with a native @expo/ui equivalent. Not for custom native modules, Expo Router navigation, Reanimated, or data fetching.
日本語の概要は準備中です。原文の説明を表示しています。
Build and manage brand communities — engagement strategy, moderation, advocacy programs, and community-led growth.
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Developer marketing and developer relations for B2B SaaS with technical audiences. Use this skill when the buyer or user is a developer: documentation as a marketing surface, quickstarts and time-to-first-call, SDKs and sample apps, developer community and DevRel programs, open-source strategy, and technical content that survives engineer scrutiny. Also triggers on: developer marketing, DevRel, developer relations, developer experience, DX, docs, documentation, quickstart, SDK, API marketing, open source strategy, developer community, technical content, dev audience, hacker news, engineering blog.
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Comprehensive social media operations for B2B SaaS brand building and engagement. Use this skill to develop LinkedIn strategy, decide whether to run a LinkedIn newsletter and how to scope it, capture consented registrations from LinkedIn Events, check LinkedIn Live eligibility, manage Twitter/X presence, create YouTube content, engage on Reddit communities, decide whether and how to answer on Quora, build community, develop influencer and creator partnerships, vet a creator before paying them, start or fix a B2B podcast, book podcast guests and guest appearances, judge whether a podcast is worth appearing on when you cannot audit its numbers, write show notes and transcripts, run social listening (what are people saying about us, share of voice, brand monitoring, validated sentiment, alert thresholds, routing signals to the right owner), and execute organic social campaigns. Also triggers on: LinkedIn, LinkedIn newsletter, LinkedIn Events, LinkedIn Live, event registration form, subscribe to our newsletter on LinkedIn, marketing consent checkbox, Notify Employees, Twitter/X, YouTube, Reddit, community, influencer, creator partnerships, influencer vetting, engagement rate, fake followers, engagement pods, FTC disclosure, sponsored post disclosure, media kit, social media strategy, organic social, employee advocacy, podcast, podcast strategy, podcast guesting, how do I know if this podcast has real listeners, the host says they get 50k downloads, is this podcast worth going on, podcast RSS feed research, IAB podcast measurement certification, Listen Score, Apple Podcasts reviews, show notes, audiogram, episode transcript, social media account access, who has admin on our LinkedIn page, the person who ran our social accounts left, locked out of our company account, social media offboarding, YouTube channel owner, Slack primary owner, social account MFA, social media approval workflow, pause all scheduled posts, social listening, what are people saying about us, brand monitoring, brand mentions, share of voice, social share of voice vs competitors, sentiment analysis, is our sentiment dashboard accurate, listening query, boolean query, mention alerts, spike alert, CrowdTangle replacement, Reddit API access, which platforms can our listening tool see, someone on Reddit asked for a tool like ours, comment mining, voice of customer from social.
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Full-funnel paid advertising operations for B2B SaaS. Use this skill for PPC strategy, Google Ads optimization, LinkedIn Ads, social media advertising, programmatic buying, creative strategy, attribution modeling, budget allocation, budget pacing and planned-vs-delivered reconciliation, audience overlap and campaign self-competition audits, suppression lists, ROAS improvement, media spend optimization, and the media no auction sells — newsletter and podcast sponsorships, community and industry-publication placements, paid review-site listings on G2 and Capterra, and pay-per-lead content syndication. It also covers buying on the AI answer surface — ads inside Google AI Overviews and AI Mode that existing Search, Shopping and Performance Max campaigns already serve into with no opt-out, no placement targeting and no segmented reporting, and ChatGPT Ads and Microsoft Copilot as separate opt-in platforms with their own plan-tier reach limits, no negative keywords, and a landing-page crawler gate. It also owns the conversion signal the bidding algorithms learn from — CRM pipeline stages (SQL, opportunity, closed-won) sent back to Google Ads, LinkedIn, Meta and Microsoft Ads through offline conversion import, enhanced conversions for leads, the Google Data Manager API and the LinkedIn Conversions API, with click-ID capture, stage values, dedupe, EEA consent signals and retractions. It also gates connected TV (CTV) and streaming video for B2B — whether a reach medium belongs in the plan, how a vendor ties a TV household to a target account (member data, IP-to-account graph or contextual), the server-side ad insertion (SSAI) fraud questions, Programmatic Guaranteed deals, and a holdout lift test because CTV has no click. It also runs person-led paid social — LinkedIn Thought Leader Ads and Meta partnership ads that put spend behind an employee's or creator's post — on a paid-usage term, an in-post disclosure check and an end-date register, because the platform approval carries no term. Also triggers on: CTV, connected TV, OTT, streaming TV ads, should we run CTV, LinkedIn CTV, B2B CTV, account-based CTV, SSAI fraud, thought leader ads, boost an employee's post, sponsor a creator's post, partnership ads, whitelisting, creator usage rights, PPC, Google Ads, LinkedIn Ads, social ads, programmatic, ad creative, attribution, media budget, paid campaigns, ROAS, CPA, ad spend, newsletter sponsorship, podcast sponsorship, community sponsorship, sponsor a newsletter, content syndication, pay-per-lead, cost per lead vendor, media kit, rate card, insertion order, direct buy, publisher partnership, make-good, G2 paid listing, Capterra ads, review site advertising, sponsorship ROI, budget pacing, we underspent our budget, are our campaigns competing with each other, audience overlap, self-competition, campaign cannibalization, suppression list, exclusion list, ad frequency across channels, how many ad accounts do we have, ads in AI Overviews, AI Mode ads, ChatGPT Ads, OpenAI Ads Manager, Copilot ads, conversational ads, should we advertise on ChatGPT, can we buy our way into the AI answer, our ads are showing in AI Overviews and we cannot report on it, context hints, OAI-AdsBot, our ad landing page fails review, robots.txt is blocking our ads, our paid leads are junk, Google Ads is optimizing for the wrong leads, offline conversion import, OCI, enhanced conversions for leads, send CRM stages back to Google Ads, upload SQLs to LinkedIn, LinkedIn Conversions API, LinkedIn CAPI, Meta conversion leads, CRM to ad platform, gclid, li_fat_id, msclkid, value-based bidding, optimize for pipeline not form fills, low match rate, conversion lag.
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Use when a task needs the judgment of a Community Health Worker — screening a client for social-determinants-of-health barriers, triaging a referral to housing/food/transportation resources, translating a clinical instruction into a teach-back-verified action plan, or deciding whether a no-show pattern signals disengagement or an unaddressed barrier.
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Audit Reddit Ads measurement, campaign structure, community and interest targeting, creative-native fit, catalog advertising, budgets, brand safety, and reporting. Use for Reddit Ads, promoted posts, conversation ads, community targeting, Reddit Pixel, Reddit Conversions API, or Reddit dynamic product ads.
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Use this skill when designing the UX and content strategy for a Salesforce-powered self-service portal or help center — pre-deflection article surfacing, Help Center search UX, friction-calibrated case submission forms, community peer support layers, and deflection measurement. Trigger keywords: design self-service portal, case deflection strategy, help center UX design, reduce support volume with self-service, knowledge base search experience. NOT for picking which contact reasons to deflect and through which channel — use architect/case-deflection-strategy. NOT for building the Experience Cloud site itself — use admin/experience-cloud-site-setup. More trigger keywords: article visibility matrix IsVisibleInCsp IsVisibleInPkb, which articles show in the customer portal, case visibility for portal users, CaseComment IsPublished customer visible comment, self-registration profile and account for a portal, Help Center template does not support login, deflection metrics SOQL KnowledgeArticleViewStat, self-service journey map, moderation policy for a support community.
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