Directory and router for the marketing skills library. Use when you need to find the right marketing skill for a task, see what marketing capabilities exist, or get oriented in this plugin. 44 specialist skills across 8 pods (content, SEO + AEO, CRO, channels, growth, intelligence, sales enablement, ops), 59 stdlib Python tools. Routes to one skill — it does not execute marketing work itself.
インストールする前に、エージェントに与えられる指示の中身を確認できます。
This is the index skill for the marketing plugin. It does one job: route you to the right specialist skill, then get out of the way. For request-by-request routing logic, ../marketing-ops/SKILL.md is the canonical router — this file is the map.
Counts (kept honest): 44 specialist skills in skills/ (plus this index and the deprecated content-creator redirect), 1 video skill in video-content-strategist/, 59 stdlib-only Python tools. No pip installs needed.
skills/marketing-context/ to create .claude/product-marketing-context.md. Every other skill reads it for brand voice, personas, and competitive landscape.SKILL.md.skills/marketing-ops/ — its routing matrix maps phrasings to skills.All paths are relative to marketing-skill/.
| Task | Skill |
|---|---|
| Capture brand/product context (run first) | skills/marketing-context/ |
| Route a request, plan campaigns, pick channels | skills/marketing-ops/ |
| Demand gen programs, funnel + CRM ops | skills/marketing-demand-acquisition/ |
| Positioning, ICP, product marketing strategy | skills/marketing-strategy-pmm/ |
| Brand voice/visual consistency audits | skills/brand-guidelines/ |
| Task | Skill |
|---|---|
| Write blog posts, articles, guides | skills/content-production/ |
| Plan what content to create | skills/content-strategy/ |
| Edit copy (Seven Sweeps) | skills/copy-editing/ |
| Fix AI-sounding content | skills/content-humanizer/ |
| Landing/sales page copy | skills/copywriting/ |
| Headlines, hooks, idea generation | skills/marketing-ideas/ |
| Persuasion frameworks, mental models | skills/marketing-psychology/ |
| Task | Skill |
|---|---|
| Traditional SEO audit | skills/seo-audit/ |
| AI search citations (ChatGPT, Perplexity, AI Overviews) | skills/aeo/ |
| Programmatic SEO at scale | skills/programmatic-seo/ |
| Structured data / schema.org | skills/schema-markup/ |
| Site structure, internal linking | skills/site-architecture/ |
| Task | Skill |
|---|---|
| Landing/marketing page conversion | skills/page-cro/ |
| Forms | skills/form-cro/ |
| Signup flow | skills/signup-flow-cro/ |
| Onboarding/activation | skills/onboarding-cro/ |
| Popups/modals | skills/popup-cro/ |
| Paywall/upgrade screens | skills/paywall-upgrade-cro/ |
| A/B test design + sample size | skills/ab-test-setup/ |
| Task | Skill |
|---|---|
| Email sequences/drips | skills/email-sequence/ |
| Cold outbound email | skills/cold-email/ |
| Paid ads (Google/Meta/LinkedIn) | skills/paid-ads/ |
| Ad creative + copy | skills/ad-creative/ |
| Social calendar + management | skills/social-media-manager/ |
| Platform-native social posts | skills/social-content/ |
| X/Twitter growth | skills/x-twitter-growth/ |
| YouTube (data + strategy) | skills/youtube-full/ |
| Video content strategy | video-content-strategist/ (sibling folder, own plugin) |
| Webinars (funnel math) | skills/webinar-marketing/ |
| App Store / Play Store (ASO) | skills/app-store-optimization/ |
| Task | Skill |
|---|---|
| Launches (PH, HN, etc.) | skills/launch-strategy/ |
| Pricing + packaging | skills/pricing-strategy/ |
| Referral programs | skills/referral-program/ |
| Free tools as acquisition | skills/free-tool-strategy/ |
| Churn prevention | skills/churn-prevention/ |
| Task | Skill |
|---|---|
| Campaign performance, attribution | skills/campaign-analytics/ |
| Tracking plans, UTM, GA4 key events | skills/analytics-tracking/ |
| Social account analysis | skills/social-media-analyzer/ |
| Competitor/alternatives pages | skills/competitor-alternatives/ |
| LLM prompt templates + governance for marketing teams | skills/prompt-engineer-toolkit/ |
Each skill documents its own tools in its SKILL.md (a "Tools" or workflow section with exact CLI lines). Invoke from the skill's folder:
python3 skills/<skill>/scripts/<tool>.py --help
All 59 scripts are stdlib-only; most run a demo with no args.
.claude/product-marketing-context.md exists, read it before any marketing task.content-creator is deprecated — use skills/content-production/.まだレビューはありません。使ってみた感想をお寄せください。
概要と使いどころ
Accessibility audit skill for scanning, fixing, and verifying WCAG 2.2 Level A and AA compliance across React, Next.js, Vue, Angular, Svelte, and plain HTML codebases. Use when auditing accessibility, fixing a11y violations, checking color contrast, generating compliance reports, or integrating accessibility checks into CI/CD pipelines.
日本語の概要は準備中です。原文の説明を表示しています。
When the user wants to plan, design, or implement an A/B test or experiment. Also use when the user mentions "A/B test," "split test," "experiment," "test this change," "variant copy," "multivariate test," "hypothesis," "conversion experiment," "statistical significance," or "test this." For tracking implementation, see analytics-tracking.
日本語の概要は準備中です。原文の説明を表示しています。
When the user needs to generate, iterate, or scale ad creative for paid advertising. Use when they say 'write ad copy,' 'generate headlines,' 'create ad variations,' 'bulk creative,' 'iterate on ads,' 'ad copy validation,' 'RSA headlines,' 'Meta ad copy,' 'LinkedIn ad,' or 'creative testing.' This is pure creative production — distinct from paid-ads (campaign strategy). Use ad-creative when you need the copy, not the campaign plan.
日本語の概要は準備中です。原文の説明を表示しています。
Adversarial code review that breaks the self-review monoculture. Use when you want a genuinely critical review of recent changes, before merging a PR, or when you suspect Claude is being too agreeable about code quality. Forces perspective shifts through hostile reviewer personas that catch blind spots the author's mental model shares with the reviewer.
日本語の概要は準備中です。原文の説明を表示しています。
Answer Engine Optimization (AEO) skill — optimize content to be cited by AI language models (ChatGPT, Perplexity, Claude, Gemini, Mistral) as authoritative sources. Distinct from SEO — AEO optimizes for citation in LLM-generated responses, not search rankings. Use when planning content for AI-first search audiences, auditing existing content for E-E-A-T signals, tracking which pages get cited by which LLMs, or building a citation-friendly content strategy. Triggers — 'AEO audit', 'optimize for ChatGPT', 'get cited by Perplexity', 'LLM citation strategy', 'answer engine optimization', 'content for AI search', 'E-E-A-T audit'. Output is a markdown audit report (default) or JSON for pipeline integration. Stdlib-only Python tools.
日本語の概要は準備中です。原文の説明を表示しています。
Mint a tamper-evident, post-quantum-signed receipt for a consequential agent action (deploy, delete, pay, grant-access, model decision) so it can be verified later from the certificate alone. Use when an autonomous agent takes a side-effecting action that may need to be proven later, or when satisfying EU AI Act Article 12 record-keeping. Three decisions: whether an action needs a receipt, minting it, verifying it. Signing is delegated to the open-source OpenAgentOntology package. Not after-the-fact log analysis; not a hosted notary; not a legal opinion.
日本語の概要は準備中です。原文の説明を表示しています。