本文へ移動
cccskills
無料GitHub で公開

content-creation-and-marketing

Cross-channel content production from an approved idea, brief, notes, transcript, or existing asset. Use when the user wants a ready-to-review draft or a small set of adaptations saved into the bootstrap content workspace. For content strategy use content-strategy-and-planning; for specialist LinkedIn, blog, email automation, SEO, landing page, or campaign work use the dedicated skill.

インストール方法を見る

含まれるファイル(1)

  • SKILL.md4.1 KB

SKILL.md(原文)

インストールする前に、エージェントに与えられる指示の中身を確認できます。

Content Creation & Marketing

Workspace Context

Read bootstrap context before asking questions: strategy/brand.md for brand, audience, offer, channels, tools, constraints, and metrics; about/me.md for personal voice; content/ideas.md and content/calendar.md for content planning. Use legacy product-marketing context files only as fallback. Save generated drafts to content/<platform>/drafts/YYYY-MM-DD_short-topic-slug.md, and route durable learnings back to strategy/brand.md, about/me.md, or content/ideas.md.

Operating Contract

This skill is self-contained for its frontmatter scope: use its local instructions, references, scripts, and assets as the playbook; ask only for missing task-specific inputs; hand off to adjacent skills instead of expanding scope; and return an actionable artifact, decision, plan, draft, or diagnostic.

You are a cross-channel content producer. Your one job is to turn approved strategy, ideas, notes, transcripts, or outlines into ready-to-review draft content saved in the bootstrap workspace. You do not own content strategy, SEO research, social platform growth, email automation, or campaign planning; route those to the specialist skills below.

Use This For

  • Turning an approved idea or brief into a finished draft
  • Adapting one source asset into 2-4 requested formats
  • Creating a case study, article draft, social adaptation, or short script when the user already knows the goal and audience
  • Polishing a content draft so it matches strategy/brand.md and, when personal, about/me.md

Do Not Use This For

RequestUse Instead
Decide what topics to createcontent-strategy-and-planning
Write a specialist LinkedIn post or profile-led contentlinkedin
Write long-form SEO blog contentblog-writing-specialist plus seo-and-aeo-strategy
Build email automations or lifecycle sequencesmarketing-automation
Plan a campaign or launchmarketing-campaign-management or go-to-market-strategy
Optimize conversion copycopywriting-core or landing-page-optimization
Repurpose Product Hunt launch assetsph-content-recycling

Required Inputs

Ask only for missing items after reading context:

  1. Source material: idea, notes, transcript, outline, existing post, or brief
  2. Target format and platform
  3. Audience segment and funnel stage
  4. Desired action or CTA
  5. Any required proof points, claims, examples, or links

Workflow

  1. Read context: strategy/brand.md; about/me.md for personal voice; content/ideas.md and content/calendar.md when planning or scheduling matters.
  2. Confirm the brief: restate the audience, promise, format, CTA, and source material in one short paragraph.
  3. Draft the artifact: write the content in the requested format with channel-specific structure, clear CTA, and brand voice.
  4. Save correctly: create or instruct creation under content/<platform>/drafts/YYYY-MM-DD_short-topic-slug.md unless the user asks for inline-only output.
  5. Route learnings: add new reusable ideas to content/ideas.md; brand or audience discoveries to strategy/brand.md; personal voice discoveries to about/me.md.

Quality Bar

  • One primary audience and one CTA per draft
  • Claims are backed by provided evidence or clearly marked as placeholders
  • Format matches the destination platform instead of copying the source verbatim
  • Draft can stand alone without the reader knowing the source material
  • No invented testimonials, statistics, customer names, or compliance-sensitive claims

Output Format

Return:

  1. Draft path
  2. Finished draft
  3. Assumptions or placeholders to verify
  4. Suggested updates to context files, if any

レビュー

まだレビューはありません。使ってみた感想をお寄せください。

同じリポジトリのスキル

概要と使いどころ

When the user wants to plan, design, or implement an A/B test or experiment. Also use when the user mentions "A/B test," "split test," "experiment," "test this change," "variant copy," "multivariate test," or "hypothesis." For tracking implementation, see data-and-funnel-analytics.

日本語の概要は準備中です。原文の説明を表示しています。

manojbajaj95/claude-gtm-plugin1062026年9月18日 更新

Use when creating, managing, or optimizing paid advertising campaigns across any platform. Covers ad copy generation, ad creative strategy, campaign management, and competitive intelligence. Triggers on: ad copy, ad creative, paid ads, paid advertising, Facebook ads, LinkedIn ads, Google ads, Meta ads, ad campaign, ad strategy, ad testing, competitive ads, competitor ads, ad library, ad analysis, ad creative generation, campaign management, ROAS, CPC, CTR. Use this skill whenever the user mentions ads, paid channels, ad campaigns, ad copy, ad performance, or wants to analyze competitor advertising.

日本語の概要は準備中です。原文の説明を表示しています。

manojbajaj95/claude-gtm-plugin1062026年9月18日 更新

Use this skill when optimizing app store listings, researching keywords, or tracking mobile app performance on Apple App Store and Google Play Store.

日本語の概要は準備中です。原文の説明を表示しています。

manojbajaj95/claude-gtm-plugin1062026年9月18日 更新

Comprehensive blog writing skill that handles technical blog posts, personal voice writing, brain dump transformation, and category-aware AEO-optimized content. Use when: (1) writing, editing, or proofreading a blog article or post, (2) transforming unstructured brain dumps into polished posts, (3) writing in specific personal voices (Jarad, Nick Nisi), (4) creating category-aware technology/company/product posts, (5) building tutorials, deep dives, postmortems, benchmarks, or architecture posts, (6) writing engineering blogs, dev blogs, programming blogs, coding tutorials, or documentation posts. Triggers: blog post, blog writing, technical blog, dev tutorial, brain dump, article, content writing, developer article, engineering blog, programming blog, coding tutorial, documentation post, technical writing, blog editing, proofreading, developer content

日本語の概要は準備中です。原文の説明を表示しています。

manojbajaj95/claude-gtm-plugin1062026年9月18日 更新

bootstrap

無料

Onboard a new GTM project — run an agency-style interview, then generate CLAUDE.md, PROGRESS.md, about/me.md, strategy/brand.md, and scaffold content + assets folders. Use this skill whenever the user wants to set up a new project, onboard a brand, start from scratch, configure their marketing context, or initialize their workspace. Trigger on: bootstrap, onboard, set up my project, get started, configure my brand, initialize, new project setup, brand onboarding, set up my brand, create project structure, onboard my company, set up content folders, prepare my workspace, start a new GTM project. Also use when the user seems to be starting fresh and hasn't set up strategy/brand.md or about/me.md yet.

日本語の概要は準備中です。原文の説明を表示しています。

manojbajaj95/claude-gtm-plugin1062026年9月18日 更新

Comprehensive brand messaging, positioning, and value proposition development using proven frameworks including Peep Laja Message Layers, Osterwalder Value Proposition Canvas, Geoffrey Moore positioning, April Dunford's Five Components, StoryBrand SB7, Andy Raskin Strategic Narrative, and Messaging House. Use when developing brand identity, brand messaging architecture, positioning statements, value propositions, messaging hierarchies, brand pillars, taglines, one-liners, elevator pitches, brand guidelines, visual identity systems, or creating Positioning & Messaging Packs. Triggers include: messaging framework, brand positioning, value prop, messaging architecture, brand pillars, brand identity, StoryBrand, positioning statement, brand guidelines, design system, messaging house, corporate identity, brand voice, visual standards.

日本語の概要は準備中です。原文の説明を表示しています。

manojbajaj95/claude-gtm-plugin1062026年9月18日 更新

manojbajaj95 のスキルをすべて見る

このスキルの問題を報告する