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minimalist-review

Review any business decision, plan, or strategy through the minimalist entrepreneur lens. Use to gut-check decisions, simplify approaches, or evaluate options using core principles.

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Minimalist Review

Evaluate business decisions through the minimalist entrepreneur framework. Test decisions against core principles before committing.

Use This Skill When

  • User wants feedback on a business decision
  • User is deciding between multiple options
  • User is considering spending money or hiring
  • User needs a "gut-check" on their strategy
  • User says phrases like "should I", "does this make sense", "am I overthinking", "what do you think about", "is this a good idea"

When NOT to Use

  • User is asking for specialized skill (use specific skill: sales, marketing, product, etc.)
  • User is deep in execution and needs tactical help
  • User is asking for market research or customer data

Core Principles

The minimalist entrepreneur framework is built on 8 principles. Use them to evaluate any decision.

Principle 1: Community First

  • Question: Does this serve your community, or is it driven by ego/vanity metrics?
  • Test: Would your customers specifically ask for this? Are you staying close to them?
  • Risk: Building for imaginary future customers instead of real present ones

Principle 2: Manual Before Automated

  • Question: Could this be done manually first, by you, before building a system?
  • Test: Have you done this work by hand enough to understand it deeply?
  • Risk: Over-engineering a process before validating it works

Principle 3: Build Minimally

  • Question: What's the simplest version that makes someone's life better?
  • Test: Can you ship this in a weekend? What's 10% of your initial vision?
  • Risk: Feature creep and scope expansion

Principle 4: Sell Before You Scale

  • Question: Have real people paid real money for this already?
  • Test: Did you sell it manually first? At least to 10–20 customers?
  • Risk: Building something nobody will actually buy

Principle 5: Spend Time Before Money

  • Question: Can you accomplish this with time (your effort) instead of money?
  • Test: Blog posts, social media, outreach, content are free. Use these first.
  • Risk: Throwing money at a problem that time and focus could solve

Principle 6: Profitability is the Goal

  • Question: Does this move you closer to or further from profitability?
  • Test: "Default alive" (positive cash flow even with zero new customers) or "default dead" (requires constant growth)?
  • Risk: Unsustainable spending that burns runway

Principle 7: Grow at Customer Speed

  • Question: Are your customers asking for this, or are you guessing?
  • Test: How many customers requested this? Do they care enough to pay?
  • Risk: Optimizing for growth metrics instead of customer demand

Principle 8: Build the House You Want to Live In

  • Question: Does this align with your values? Would you want to work here in 5 years?
  • Test: If you made this decision every week, would you still like the company?
  • Risk: Building a business that owns you instead of one you own

Decision Evaluation Framework

For any decision, score each factor:

PrincipleYour DecisionAligned?Notes
Community firstDoes this serve real customers?☐ Yes ☐ No ☐ Maybe
Manual firstCould you do this by hand first?☐ Yes ☐ No ☐ Maybe
MinimallyCan you do 50% of this?☐ Yes ☐ No ☐ Maybe
Sell firstHave customers asked or paid for this?☐ Yes ☐ No ☐ Maybe
Time > moneyDoes this use time instead of money?☐ Yes ☐ No ☐ Maybe
ProfitableDoes this improve profitability?☐ Yes ☐ No ☐ Maybe
Customer-pacedDid customers drive this, not guesses?☐ Yes ☐ No ☐ Maybe
Values-alignedDo you want to live with this decision?☐ Yes ☐ No ☐ Maybe

Scoring: 6–8 green = Strong decision. 4–5 green = Rethink or simplify. <4 green = Likely a mistake.

Common Decision Types

Hiring (Big Decision)

Minimalist approach: Hire when it hurts

  • Have you really exhausted automation and freelancers?
  • Can one person do this job 80% of the time (not 100%)?
  • Is this reversible? (Severance costs, recruitment pain)
  • Are you profitable enough to absorb this fixed cost?

Recommendation: Only hire when you can't get the work done any other way, and it's clearly impacting revenue/customers.

Spending Money (Features, Tools, Marketing)

Minimalist approach: Prove it works with time first

  • Can you test this manually or with a free tool first?
  • Do you know it will work before scaling the investment?
  • What's the absolute minimum spend to validate?

Recommendation: Manual → Freelancer → Tool → Hire. Each step is more expensive and less flexible.

Strategic Pivots (Product, Market, Model)

Minimalist approach: Micro-test before fully pivoting

  • Have you sold to even 5 customers in the new direction?
  • Is this driven by 10+ customers asking, or just one?
  • Can you test this with existing customers before rebuilding?

Recommendation: Validate with real customers, not assumptions, before major resource reallocation.

Scaling/Growth Decisions

Minimalist approach: Prove unit economics first

  • Does each customer generate more revenue than you spend to acquire them?
  • Can you profitably acquire customers at your current prices?
  • What's the LTV:CAC ratio? (Should be 3:1 or higher)

Recommendation: Don't scale a broken unit economy. Fix profitability first, then scale.

Review Template

When evaluating any decision, provide the user:

  1. Recommendation: Do it / Simplify it / Don't do it (with confidence level: high/medium/low)

  2. Minimalist version: What does 30% of this plan look like? What's the core idea stripped down?

  3. Principle alignment: Which 2–3 principles this decision violates (if any)

  4. Key risks:

    • What's most likely to go wrong?
    • What's the cost of failure?
    • Is it reversible?
  5. Validation test: One thing to try this week to confirm/refute the decision without major commitment

  6. Reversibility score: Easy to undo / Medium difficulty / Hard to reverse

Output

Provide feedback in this format:


Decision: [User's decision]

Recommendation: [Do it / Simplify / Don't do it] (Confidence: High/Med/Low)

Minimalist Version: [Stripped-down version]

Principle Alignment:

  • ✓ Principles this aligns with
  • ✗ Principles this violates

Key Risks:

  1. [Risk 1]
  2. [Risk 2]

Validation Test: [Small experiment to confirm before committing]

Reversibility: [Easy / Medium / Hard]


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