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case-for-support

Write a fundraising case for support that makes donors want to give. Use when asked to write a case for support, a fundraising case statement, a major-gift or campaign case, or the core argument for a donation appeal. Produces a persuasive case — the need, your solution and why you, the impact a gift makes, specific funding opportunities with amounts, and a clear ask — donor-centred, not org-centred.

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Case for Support Skill

The case for support is the spine of all your fundraising — every appeal, proposal, and pitch draws from it. It works when it's donor-centred: not "help us, we need money" but "here's a problem you can solve, and here's exactly what your gift makes possible." This skill writes that case — urgent, evidence-backed, and built around the donor as the hero.

Working from a brief

Given "write a case for support for our literacy program", produce the full case anyway — build the argument from the mission described, and mark invented evidence or figures as (example — replace with real data). Never fabricate statistics as real; never withhold for missing detail.

Required Inputs

Ask for these only if they aren't already provided (else infer and label for replacement):

  • Mission & the need — the problem, who it affects, and why it's urgent (evidence/figures if available).
  • Your solution — what you do, the proof it works, and why your org is positioned to do it.
  • The goal — what you're raising for (a campaign, program, or general support) and the target.
  • Funding opportunities — specific things a gift funds, ideally at giving levels ($X funds Y).
  • Audience — who you're asking (major donors, foundations, the public) and your voice.

Output Format

Case for Support: [organisation / campaign]

  • The need — open with the problem, made vivid and urgent with evidence and a human face. Donor-centred framing: a problem they can help solve.
  • Our solution — what you do, the model, and the proof it works (outcomes/evidence).
  • Why us — what makes your org credible and uniquely able to deliver (track record, expertise, reach).
  • The opportunity & impact — what a gift makes possible, concretely. Use giving levels where possible:
GiftWhat it fundsImpact
$50……
$500……
$5,000……
  • The vision — what success looks like, and what won't happen without support (urgency).
  • The ask — a clear, confident call to give, and how.

Mark invented figures/evidence as (example — replace with real data).

Quality Checks

  • Framing is donor-centred — the donor is the hero who solves a problem, not a wallet to "help us"
  • The need is specific and evidenced, with a human element — not abstract
  • "Why us" gives real credibility (track record/expertise), not just passion
  • Impact is concrete, ideally tied to giving levels ($X → Y)
  • There's genuine urgency — why now, and the cost of inaction
  • The ask is clear and confident; invented figures are marked for replacement

Anti-Patterns

  • Do not make it org-centred ("we need funds to keep going") — make it about the change the donor enables
  • Do not present invented statistics as real — mark placeholders
  • Do not stay abstract — vivid specifics and a human face move people, data alone doesn't
  • Do not bury the impact and ask under mission boilerplate
  • Do not skip "why us" — donors fund credible delivery, not just a good cause

Based On

Fundraising practice — donor-centred case construction (need, solution, credibility, impact, urgency, ask) with gift-level impact framing.

Example Trigger Phrases

  • "Write a case for support."
  • "Write our fundraising case statement."
  • "Make the case for our capital campaign."
  • "Why should a donor give to us?"

レビュー

まだレビューはありません。使ってみた感想をお寄せください。

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