| Typography | System font stack only, single weight | 2-3 weights, intentional font pairing (use mk:ui-design-system/assets/typography.csv) |
| Typography | All text same size/weight | Clear hierarchy: display → heading → body → caption |
| Typography | Unexamined default font choice | Choose a typeface that matches project mood and legibility needs |
| Color | Unchecked extreme contrast | Verify readable contrast and deliberate palette balance |
| Color | Rainbow of unrelated colors | 1 primary + 1 accent + neutrals (use mk:ui-design-system/assets/colors.csv) |
| Color | Decorative treatment that obscures hierarchy | Use color and gradients only when they reinforce the content hierarchy |
| Layout | Centered everything, card grid with equal spacing | Asymmetric layouts, intentional whitespace variation |
| Layout | Default padding/margin everywhere | Design tokens: consistent spacing scale (4px base) |
| Layout | 3-column equal card grid | Vary card sizes, use bento grid, or 2-column with feature highlight |
| Content | "Lorem ipsum" in final delivery | Real or realistic content |
| Content | "John Doe", "jane@example.com" placeholders | Diverse, realistic names and data |
| Effects | Gratuitous shadows, gradients, blur | Subtle shadows (0 1px 3px), purposeful gradients |
| Effects | Parallax on every section | Reserve motion for hero or key CTA; respect prefers-reduced-motion |
| Components | Default browser inputs/buttons | Styled components with clear states (hover, focus, disabled) |
| Components | Unstyled select/checkbox/radio | Custom-styled form controls with accessibility preserved |
| Icons | Emoji as functional icons | SVG icons from consistent library (Lucide, Heroicons, Phosphor) |
| Images | Stock photo hero banners | Custom illustrations, product screenshots, or abstract art |
| Performance | Unoptimized images, layout shift | Next-gen formats (WebP/AVIF), explicit dimensions, skeleton loaders |
| Dark Mode | Just invert colors | Separate dark palette with reduced brightness, maintain contrast ratios |