Domain Name Brainstormer v2

Find the perfect domain through research-backed naming strategies, competitor analysis, and intelligent pattern matching.

What's New in v2

• Competitor Pattern Analysis: Study what works in your space
• Naming Strategy Frameworks: Different approaches for different goals
• Quality Scoring: Rate suggestions on memorability, length, pronounceability
• Book/Product/Personal Brand Modes: Different strategies for different contexts
• Smart Availability Checking: Guide users to verify, not guess

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Step 1: Understand the Context

Before generating names, gather essential context:

CRITICAL QUESTIONS:
1. What are you building? (book, product, personal brand, company)
2. Who is your audience? (developers, consumers, businesses)
3. What's the primary goal? (sales, authority, community)
4. What's your name/brand already? (existing recognition)
5. Will this be your ONLY project or one of many?
6. Is this a standalone product or part of a larger ecosystem?

Determine the Pattern Type

Type	Examples	Domain Strategy
Personal Brand	jamesclear.com, wesbos.com	YourName.com
Book as Product	refactoringui.com, eloquentjavascript.net	BookName.com or concept.com
Multi-Book Author	patterns.addy.ie, prodengineer.org	Topic-specific domains
Company/Tool	stripe.com, vercel.com	Brandable made-up word
Community/Content	javascript.info, css-tricks.com	Descriptive + .com/.info

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Step 2: Research Competitors

For Books:

Research 5-10 successful books in your niche:
1. What domains do they use?
2. Is it personal name or book-specific?
3. Do they use .com, .dev, .net, or other?
4. What's the pattern? (short, descriptive, brandable)
5. What do you want to emulate vs avoid?

For Products:

Research direct competitors and adjacent tools:
1. What naming conventions dominate?
2. Are they descriptive (stripe.com) or brandable (vercel.com)?
3. What TLDs are standard in this space?
4. Are there naming trends to follow or buck?

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Step 3: Generate Names Using Frameworks

Framework A: The Compound

Combine two relevant words.

Examples:
- code + academy = codecademy.com
- web + flow = webflow.com
- git + hub = github.com

Pattern: [word1][word2].com
Quality: High if both words are short and common

Framework B: The Modifier

Add a modifier to a core word.

Modifiers: get, go, try, use, hey, hi, my, the, up

Examples:
- getdropbox.com (now dropbox.com)
- golang.org
- try figma.com

Pattern: [modifier][word].com or [word][modifier].com
Quality: Medium - can feel generic if overused

Framework C: The Abbreviation

Shorten long words or phrases.

Examples:
- practical junior devs → pjd.dev, prac.dev
- frontend checklist → fc.dev, feck.dev
- international business machines → ibm.com

Pattern: First letters or syllable reduction
Quality: High if pronounceable, low if random letters

Framework D: The Foreign Word

Use Latin, Greek, or other roots.

Examples:
- nova (new)
- altus (high)
- primus (first)
- ars (art)

Pattern: [latin/greek word].com
Quality: High for international appeal, low if obscure

Framework E: The Abstract/Brandable

Create a unique, memorable made-up word.

Examples:
- stripe, vercel, notion, linear

Techniques:
- Remove vowels: flickr, tumblr
- Add suffix: shopify, spotify
- Combine syllables: pinterest (pin + interest)

Pattern: [unique word].com
Quality: High for differentiation, requires marketing investment

Framework F: The Exact Match

Exactly what people search for.

Examples:
- javascript.info
- howtogeek.com
- learnpython.org

Pattern: [exact search term].com/.org/.info
Quality: High for SEO, low for brandability

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Step 4: Quality Score Each Suggestion

Rate every suggestion on a 1-10 scale for:

Criteria	Weight	Questions
Length	High	Under 10 chars? Easy to type?
Memorability	High	Will they remember it tomorrow?
Pronounceability	High	Can you say it on a podcast?
Spelling	Medium	Can they spell it after hearing it?
Uniqueness	Medium	Distinct from competitors?
TLD Fit	Low	Does .com/.dev/.io fit the audience?

Minimum viable score: 7/10

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Step 5: Present Structured Recommendations

Format:

🎯 ANALYSIS: [Project type determined]
Based on your [book/product/personal brand] and research on [competitors],
here are domain strategies that fit:

## Option 1: [Strategy Name]
[Domain].com
Score: X/10
- Why: [reasoning]
- Pros: [benefits]
- Cons: [drawbacks]
- Availability: Check at [link]

## Option 2: [Strategy Name]
[Domain].com
Score: X/10
- Why: [reasoning]
- Pros: [benefits]
- Cons: [drawbacks]
- Availability: Check at [link]

## Option 3: [Strategy Name]
[Domain].com
Score: X/10
- Why: [reasoning]
- Pros: [benefits]
- Cons: [drawbacks]
- Availability: Check at [link]

🏆 RECOMMENDATION: [Domain]
Rationale: [why this fits best]

Next Steps:
1. Check availability at porkbun.com or namecheap.com
2. Verify social media handles (@domain on X/Twitter, Instagram)
3. Say it out loud 3 times
4. Ask 2 people to spell it after hearing it
5. Register immediately if available

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Step 6: Avoid Common Mistakes

❌ Don't Suggest:

• Hyphens (hard to communicate)
• Numbers (is it "4" or "four"?)
• Homophones (to/too/two, hear/here)
• Double letters (bookkeeper - easy to misspell)
• Trademarked terms
• Obscure words requiring explanation
• Long domains over 15 characters

❌ Don't Claim:

• "This is available" without checking
• "This is the best" without context
• Specific pricing without current data

✅ Always:

• Provide reasoning for each suggestion
• Suggest 3-5 quality options, not 20 mediocre ones
• Guide users to verify availability themselves
• Consider the full brand (domain + social handles)
• Think about the 5-year future, not just today

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Example Output (Quality)

User: "I need a domain for my junior developer book"

Research:

• Competitors: personal domains dominate (wesbos.com, jamesclear.com)
• Exceptions: book-as-product uses book domains (refactoringui.com)
• Your context: single book, direct sales, standalone product

Analysis: Book-as-product pattern fits best

Suggestions:

Option 1: The Abbreviation

jrdevpath.com Score: 8/10

• Why: Short, clear, outcome-focused (path to junior dev)
• Pros: 10 chars, memorable, action-oriented
• Cons: "jr" abbreviation might confuse some
• Check: porkbun.com/domain/jrdevpath.com

Option 2: The Outcome

firstdevjob.com Score: 7/10

• Why: Direct outcome readers want
• Pros: Clear value proposition, SEO-friendly
• Cons: 12 chars, limiting (only about first job)
• Check: porkbun.com/domain/firstdevjob.com

Option 3: The Concept

devstart.com Score: 8/10

• Why: Universal concept, works in multiple languages
• Pros: Short, brandable, room to grow
• Cons: Generic, might be taken
• Check: porkbun.com/domain/devstart.com

🏆 RECOMMENDATION: jrdevpath.com Rationale: Balances brevity with clarity. "Jr dev" is standard shorthand, "path" implies journey/process which matches book content. Can expand to courses/community later.

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Availability Checking (Manual)

Since automated availability checking requires API keys and rate limits:

Step 1: Go to instantdomainsearch.com Step 2: Type each suggestion Step 3: Green = available, Red = taken Step 4: If taken, try variations (add "the", "my", try different TLD)

Alternative checkers:

• porkbun.com (clean interface, good prices)
• namecheap.com (reliable, popular)
• domains.google (now Squarespace, simple)

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Version History

v2.0 - Current

• Added competitor research framework
• Added 6 naming frameworks (Compound, Modifier, Abbreviation, Foreign, Abstract, Exact Match)
• Added quality scoring system
• Added pattern types (Personal Brand, Book as Product, etc.)
• Improved recommendation format
• Removed false "availability checking" claims

v1.0 - Original

• Basic domain brainstorming
• Generic suggestions without research
• Claimed to check availability (false)

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Inspired by: Ben Aiad's use case from Lenny's Newsletter Research contributors: Fury (competitor analysis), David Dias (pattern validation)