Kinetic reel

A method for making editorial, high-energy motion reels entirely in code, distilled from "Work Reel ’26" (an 84 s portfolio reel: Microsoft → UW–Madison Surgery → Enterprise RAG → trace finale). It's bundled as a runnable template/ (a 17 s demo that uses every technique) and a full worked example in examples/work-reel-26/.

How it works. Every frame is a pure function of t. reel/index.html loads reel/cues.js (the timeline) and reel/reel.js (an ES module: three.js layers, a 2D type canvas and a WebGL post pass). render.mjs drives headless Chrome to render contact sheets, strips and stills for review, or every frame in parallel, and ffmpeg encodes the MP4. music/score.mjs synthesizes the score in Node from the same cues.js, so every hit lands on its frame.

Workflow

0. Scaffold

bash ~/.claude/skills/kinetic-reel/scripts/new_project.sh <project-dir>

Then read references/style-guide.md (the look, the motion vocabulary, the transition catalogue, layout rules) and references/sound.md in full before designing. Skim examples/work-reel-26/reel.js for how a long reel is organised.

1. Decide the emphasis, then storyboard

• Ask (or settle) what leads and how much time each part gets. Viewers notice proportions: v2 of the Work Reel had Microsoft at ~60% and had to be rebalanced. The fix was to add runtime for the other chapters rather than cut the one people loved. Aim for the lead ≈ 35–40%.
• Write STORYBOARD.md from the template: time budget, the source of truth for facts, a unifying device, and one row per shot (headline, visual mechanism, transition in, sound).
• Facts are sacred. Only figures from the provided source, each with its scope ("~180 self-built cases", "320 bilingual prompts"). Anything illustrative (tool IDs, doc IDs, example answers, an AST) is labelled SCHEMATIC in the HUD. Never draw per-dimension data you don't have. Visualise the process. Medical/clinical work: no efficacy claims, say "in development / not yet validated" when true.

2. Build

• reel/cues.js: S (scene starts), hits (every beat that matters), CH (chapters → the segmented progress bar), dur. 120 BPM: cuts on beats, chapter changes on bars.
• reel/reel.js: one function per shot, sName(t). Each paints the whole frame: bg() → GL layer via glShot(...) → type and shapes → hud(t, {...}). Register the shot in SCENES with a key; add a transition into it in TR (or leave it out for a hard cut on the beat).
• Keep the CJK constant listing every Chinese character you draw (fonts load as a subset).

3. Look at it, every shot, several times

node render.mjs --sheet=1,4,7,10,13,15.5 --cols=3 --w=640 --out=out/check/sheet.jpg   # key frames
node render.mjs --stills=10.4 --out=out/stills                                          # full-res detail
ffmpeg -ss 16.0 -t .6 -i out/reel.mp4 -vf "fps=10,scale=320:-1,tile=6x1" out/check/tr.jpg   # a transition, from the encode

Open every image with Read. Check for collisions (labels over lines, stats over stats, text into HUD bands), empty frames on a cut, legibility at 1600 px wide, and that each transition starts on something and lands cleanly. Budget: a sheet per chapter, a full-res still per dense shot, a strip per transition type.

4. Score, render, encode

node music/score.mjs && ffmpeg -y -i music/score.wav -af "highpass=f=30,equalizer=f=250:t=q:w=1:g=-2,loudnorm=I=-14:TP=-1.2:LRA=8" -c:a aac -b:a 192k assets/score.m4a
node render.mjs --frames --workers=4                                    # ~8–40 ms/frame on a Mac GPU: seconds, not minutes
node render.mjs --encode --audio=assets/score.m4a --out=out/reel.mp4 --fps=30
# web copy: ffmpeg -i out/reel.mp4 -vf scale=1600:900:flags=lanczos -c:v libx264 -preset slow -crf 23 -c:a aac -b:a 128k -movflags +faststart out/reel-web.mp4

You can't hear the score: check it with showspectrumpic and per-section RMS, and say so when you report. Audio-only changes don't need a re-render: remux (-map 0:v -map 1:a -c:v copy).

The rules that matter most

1. Type is the hero. Condensed display (Anton) for headlines, one wide grotesk (Archivo Black) for slams, italic serif (Instrument Serif) for the one "voice" line, mono (JetBrains Mono) for every label. Big English headlines, small Chinese annotations when the audience is bilingual.
2. Every shot has a mechanism, not just words: a grid routing, a matrix scanning, a token hopping a state machine, lists fusing, packets passing gates. The headline names it; the mechanism proves it.
3. Beat-locked. Letters, chips, counters and cuts sit on hits. Fast in (expo-out), hold, next.
4. Continuity. Prefer shape-continuity transitions (zoom through the element the eye is on, iris from the thing that just lit up) to hard cuts inside a chapter. Hard cuts + an impact are for chapter slams.
5. No noise whooshes. In-key swells into chapters, quiet tonal cues inside them, silence on about half the cuts.
6. Honest data (see step 1) and a SCHEMATIC label on anything illustrative.
7. Guard the math. Radii from backOut() can dip below 0 (canvas throws): circle/starburst/jelly already guard. In the synth, clamp local time to ≥ 0 before pow() and clamp SVF f/q (both already in the template).

Shipping a reel as a site intro

The Work Reel ships as its site's entry page: index.html plays the reel full-screen and hands off to the portfolio. The pattern is bundled in examples/site-intro/ (index.html, css/intro-reel.css, js/intro-reel.js, plus a Cloudflare Worker that adds HTTP Range support):

• Try to autoplay with sound. If refused, play muted with a pulsing "tap for sound". If that is refused too, or prefers-reduced-motion, show the end screen in "start" mode (play is the lead button).
• During playback: small glass pills at top centre, since the reel's HUD owns the corners. "Skip intro" carries a ring that fills with the reel. A sound toggle's equalizer bars pulse at the reel's BPM. Esc skips, M mutes.
• End screen: the reel's grammar in HTML. Corner brackets, the name as drop-in letters (Anton), mono micro-type, a segmented trace bar, a 2D dot-field version of the particle terrain, a lime primary CTA (text roll on hover, sheen, magnetic, a pulse every bar), and a ghost "watch again".
• Leave through a lime iris from the pressed control, duck the audio, then navigate.
• Two encodes (1600×900 at ~1.3 Mbps, 960×540 at ~0.6 Mbps for phones / save-data), preload="auto", a poster. Serve them with HTTP Range (206), or seeking and Safari break.