The EPMO lead's remit — what the PMO governs, what it must never become, and how it earns standing rather than compliance. Use this to stand up or reform a PMO, decide what it should and should not control, judge whether it is adding value or overhead, or work out why teams route around it.
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Builds and interrogates a project schedule — logic-driven sequencing, dependency types and lags, float and the critical path, resource loading and leveling, schedule risk analysis, and measuring progress against a baseline rather than against optimism. Use this to construct a schedule, audit one you have inherited, find out why a plan keeps slipping, work out what a date change actually costs, or judge whether a reported percentage complete means anything.
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Plans the shape and size of the workforce — demand for roles, build-versus-buy, attrition, and sequencing hiring against budget. Use this to build a hiring plan, decide which roles to open and in what order, model attrition and backfill, plan for a growth or contraction scenario, or connect headcount plans to the budget.
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Runs a security incident from detection to closure — triage, containment, investigation, communication, and the review afterward. Use this when a compromise is suspected or confirmed, when preparing an incident response plan or running an exercise, when deciding whether something is an incident, or when a breach may trigger notification obligations.
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Applies a deliberate visual direction to an interface — minimalist editorial, industrial utilitarian, or high-polish commercial — each with its own type scale, palette behavior, surface treatment, and motion. Use this when a product needs a point of view rather than defaults, when choosing between visual directions, when an interface reads as generic, or when restyling something without changing its structure.
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Covers the employment rules that carry real penalties — exempt and non-exempt classification, overtime and hours, employee versus contractor status, work authorization and recordkeeping, accommodation requests, and the notices and retention obligations that go with them. Use this to classify a role, review a contractor arrangement, respond to an accommodation request, work out what records to keep and for how long, or sanity-check a practice you inherited.
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Produces a cost or effort estimate someone can defend — decomposing the work, choosing between analogous, parametric and bottom-up methods, documenting the basis and its assumptions, expressing confidence as a range, and sizing contingency and management reserve separately. Use this to build an estimate, challenge one you have been handed, work out why estimates keep coming in low, or decide how much reserve a portfolio actually needs.
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Runs performance systems that change behavior — expectations, feedback, review cycles, calibration, and handling underperformance. Use this to design or fix a review process, run calibration, write or coach on feedback, address sustained underperformance, or work out why reviews consume weeks and change nothing.
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Defines and manages service levels — setting targets that reflect what customers need, measuring honestly, and handling breaches. Use this to write or negotiate an SLA, decide what to measure and at what threshold, respond to a missed service level, or work out why a service that meets its targets still has unhappy customers.
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Owns the organization itself: org design, hiring, performance, compensation, development, culture, and employee relations. Use this to design or restructure a team, plan hiring, write a role or leveling definition, handle a performance or compensation question, diagnose why a team is underperforming for non-technical reasons, or assess the people risk in a plan. Also use for onboarding design and retention of key staff.
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Builds and maintains the leveling framework and pay structure — level definitions, salary bands, benchmarking, pay equity, and how raises and promotions are decided. Use this to design or revise leveling, set or adjust salary bands, benchmark against market, handle a compensation request or counteroffer, run a review cycle, or diagnose pay compression and equity issues.
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Builds capability — skills gaps, career frameworks, training that transfers to the job, and internal mobility. Use this to design a career ladder, close a capability gap, decide whether to build or hire a skill, structure onboarding into a role, or work out why training keeps failing to change anything.
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Designs how an organization is structured — reporting lines, team boundaries, spans and layers, role definition, and workforce planning against the strategy. Use this to structure a new team, restructure an existing one, resolve unclear ownership between teams, plan headcount, or diagnose why a team underperforms for structural rather than individual reasons.
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Upgrades an existing interface to a higher standard without rebuilding it — auditing what is there, identifying what reads as generic or unfinished, and sequencing changes by impact. Use this when a product works but looks dated or default, when a redesign is being considered, when deciding whether to restyle or rebuild, or when a screen needs to look substantially better with limited effort.
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Plans and delivers a single project — scope, estimation, scheduling, critical path, tracking, and recovering when it slips. Use this to plan a project, build or challenge a schedule, estimate credibly, track progress meaningfully, or recover a project that is late.
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Designs slide decks and one-pagers that carry an argument rather than decorate one — deck structure, headlines that state the takeaway, charts that make a single point, and the different rules board decks and conference talks follow. Use this to build or fix a pitch deck, board deck, or conference talk, to design a one-pager, or when a deck is dense, unfocused, or being read aloud from the slides. For social graphics, carousels and infographics, use `marketing:visual-content` instead.
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Audits a website, app, onboarding flow, or design for usability, conversion, and product problems, tying every finding to a business outcome and a severity. Use this to review an interface, diagnose low conversion or activation, find where users drop off, get structured product feedback, or decide which UX fixes to ship first. For raising visual quality rather than finding problems, use `interface-craft`.
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Owns the revenue engine end to end: sales, monetization, pricing, customer success, retention, and partnerships. Use this for pricing and packaging decisions, sales strategy and coverage, forecast and pipeline health, churn and expansion, partner and channel strategy, or when marketing-sourced demand is not converting. Also use to decide which segments to pursue and which to decline.
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Manages delivery risk and cross-team dependencies — identifying, sizing, mitigating and escalating what could stop the work. Use this to build a risk register that gets used, manage dependencies between teams, decide what to escalate and when, or work out why the same risks keep materializing unmanaged.
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Selects, contracts, and manages suppliers and vendors — requirements, evaluation, negotiation support, onboarding, performance management, and exit. Use this to choose a vendor, run a selection process, structure a service agreement's operational terms, manage an underperforming supplier, plan an exit or migration, or assess concentration and continuity risk.
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Designs quotas, territories and commission plans that produce the behavior the business needs — sizing territories against real potential, setting quotas people can hit often enough to believe in, choosing what to pay on, handling accelerators, draws, clawbacks and disputes, and changing a plan without destroying trust. Use this to build or fix a comp plan, allocate territories, work out why reps are chasing the wrong deals, or plan a mid-year change.
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Governs the portfolio of work — intake, prioritization, stage gates, resource contention, and stopping things. Use this to set up intake and prioritization, run a stage gate, decide between competing initiatives, resolve resource contention across projects, or work out why everything is in flight and nothing is finishing.
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Owns the security posture of the organization — architecture, program strategy, risk acceptance, incident command, and the authority to stop work that creates unacceptable exposure. Use this for a security strategy or program decision, when a technical choice creates security risk that needs a verdict, when deciding whether to accept or block a risk, when standing up a security function, or when security and delivery priorities conflict and someone has to decide.
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Runs the mechanics of the revenue engine — lead lifecycle definitions, routing, CRM hygiene, forecasting process, pipeline reporting, and the marketing-to-sales handoff. Use this to fix a broken handoff, define lifecycle stages, improve forecast accuracy, clean up CRM data, design territory or routing rules, or diagnose why pipeline numbers are not trusted.
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