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Use when writing, reviewing, or refactoring SwiftUI code for iOS or macOS, including state and `@Observable` data flow, view composition, resizable layouts, safe areas, display scale, performance, lists, environment, localization, animation, Liquid Glass, and API migration. Also use for iPhone Duo, foldable, or large-display layouts (`NavigationSplitView` on large displays, iPhone tab sidebar, two-column reflow, foldable grids, `ArrangementView`, `ReservedRegion`), hinge effects, vertical bars, `@State` initialization or synthesized-property diagnostics, `@ContentBuilder` ambiguity, `reorderable` drag/drop, custom `AsyncImage` `URLSession`, swipe actions outside List, item-bound `alert`/`confirmationDialog`, `ToolbarOverflowMenu`, `AnimatableValues`, Document APIs (`Document`/`DocumentReader`), and Instruments `.trace` capture or analysis.

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Scan Apple's SwiftUI documentation for deprecated APIs and update the SwiftUI Expert Skill with modern replacements. Use when asked to "update latest APIs", "refresh deprecated SwiftUI APIs", "check for new SwiftUI deprecations", "scan for API changes", or after a new iOS/Xcode release. Requires the Sosumi MCP to be available.

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Diagnose Swift Concurrency issues, refactor callback-based code to async/await, and guide Swift 6 migration when working with tasks, actors, @MainActor, Sendable, data races, thread safety, or concurrency-related compiler and linter warnings.

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Orchestrate Xcode build optimization by benchmarking first, running the specialist analysis skills, prioritizing findings, requesting explicit approval, delegating approved fixes to xcode-build-fixer, and re-benchmarking after changes. Use when a developer wants an end-to-end build optimization workflow, asks to speed up Xcode builds, wants a full build audit, or needs a recommend-first optimization pass covering compilation, project settings, and packages.

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Analyze Swift Package Manager dependencies, package plugins, module variants, and CI-oriented build overhead that slow Xcode builds. Use when a developer suspects packages, plugins, or dependency graph shape are hurting clean or incremental build performance, mentions SPM slowness, package resolution time, build plugin overhead, duplicate module builds from configuration drift, circular dependencies between modules, oversized modules needing splitting, or modularization best practices.

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Audit Xcode project configuration, build settings, scheme behavior, and script phases to find build-time improvements with explicit approval gates. Use when a developer wants project-level build analysis, slow incremental builds, guidance on target dependencies, build settings review, run script phase analysis, parallelization improvements, or module-map and DEFINES_MODULE configuration.

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Benchmark Xcode clean and incremental builds with repeatable inputs, timing summaries, and timestamped `.build-benchmark/` artifacts. Use when a developer wants a baseline, wants to compare before and after changes, asks to measure build performance, mentions build times, build duration, how long builds take, or wants to know if builds got faster or slower.

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Apply approved Xcode build optimization changes following best practices, then re-benchmark to verify improvement. Use when a developer has an approved optimization plan from xcode-build-orchestrator, wants to apply specific build fixes, needs help implementing build setting changes, script phase guards, source-level compilation fixes, or SPM restructuring that was recommended by an analysis skill.

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Analyze Swift and mixed-language compile hotspots using build timing summaries and Swift frontend diagnostics, then produce a recommend-first source-level optimization plan. Use when a developer reports slow compilation, type-checking warnings, expensive clean-build compile phases, long CompileSwiftSources tasks, warn-long-function-bodies output, or wants to speed up Swift type checking.

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Teach the user a new skill or concept, within this workspace.

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Write B2B cold emails and follow-up sequences that get replies. Use when the user wants to write cold outreach emails, prospecting emails, cold email campaigns, sales development emails, or SDR emails. Covers subject lines, opening lines, body copy, CTAs, personalization, and multi-touch follow-up sequences.

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When the user wants to optimize content for AI search engines, get cited by LLMs, or appear in AI-generated answers. Also use when the user mentions 'AI SEO,' 'AEO,' 'GEO,' 'LLMO,' 'answer engine optimization,' 'generative engine optimization,' 'LLM optimization,' 'AI Overviews,' 'optimize for ChatGPT,' 'optimize for Perplexity,' 'AI citations,' 'AI visibility,' or 'zero-click search.' This skill covers content optimization for AI answer engines, monitoring AI visibility, and getting cited as a source. For traditional technical and on-page SEO audits, see seo-audit. For structured data implementation, see schema-markup.

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When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "content ideas," "blog strategy," "topic clusters," or "content planning." For writing individual pieces, see copywriting. For SEO-specific audits, see seo-audit.

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When the user wants to edit, review, or improve existing marketing copy. Also use when the user mentions 'edit this copy,' 'review my copy,' 'copy feedback,' 'proofread,' 'polish this,' 'make this better,' or 'copy sweep.' This skill provides a systematic approach to editing marketing copy through multiple focused passes.

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When the user wants to optimize signup, registration, account creation, or trial activation flows. Also use when the user mentions "signup conversions," "registration friction," "signup form optimization," "free trial signup," "reduce signup dropoff," or "account creation flow." For post-signup onboarding, see onboarding-cro. For lead capture forms (not account creation), see form-cro.

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Interview the user relentlessly about a plan or design until reaching shared understanding, resolving each branch of the decision tree. Use when user wants to stress-test a plan, get grilled on their design, or mentions "grill me".

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When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' or wants to avoid repeating foundational information across marketing tasks. Creates `.agents/product-marketing-context.md` that other marketing skills reference.

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When the user wants to optimize, improve, or increase conversions on any marketing page — including homepage, landing pages, pricing pages, feature pages, or blog posts. Also use when the user says "CRO," "conversion rate optimization," "this page isn't converting," "improve conversions," or "why isn't this page working." For signup/registration flows, see signup-flow-cro. For post-signup activation, see onboarding-cro. For forms outside of signup, see form-cro. For popups/modals, see popup-cro.

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When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when the user mentions "engineering as marketing," "free tool," "marketing tool," "calculator," "generator," "interactive tool," "lead gen tool," "build a tool for leads," or "free resource." This skill bridges engineering and marketing — useful for founders and technical marketers.

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Generate multiple radically different interface designs for a module using parallel sub-agents. Use when user wants to design an API, explore interface options, compare module shapes, or mentions "design it twice".

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When the user wants to plan, design, or implement an A/B test or experiment. Also use when the user mentions "A/B test," "split test," "experiment," "test this change," "variant copy," "multivariate test," or "hypothesis." For tracking implementation, see analytics-tracking.

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When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform. Also use when the user mentions 'ad copy variations,' 'ad creative,' 'generate headlines,' 'RSA headlines,' 'bulk ad copy,' 'ad iterations,' 'creative testing,' or 'ad performance optimization.' This skill covers generating ad creative at scale, iterating based on performance data, and enforcing platform character limits. For campaign strategy and targeting, see paid-ads. For landing page copy, see copywriting.

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When the user wants help with pricing decisions, packaging, or monetization strategy. Also use when the user mentions 'pricing,' 'pricing tiers,' 'freemium,' 'free trial,' 'packaging,' 'price increase,' 'value metric,' 'Van Westendorp,' 'willingness to pay,' or 'monetization.' This skill covers pricing research, tier structure, and packaging strategy.

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When the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions 'psychology,' 'mental models,' 'cognitive bias,' 'persuasion,' 'behavioral science,' 'why people buy,' 'decision-making,' or 'consumer behavior.' This skill provides 70+ mental models organized for marketing application.

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