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Plan customer acquisition through paid ads, SEO, and partnerships for growing B2B SaaS startups. Includes campaign templates, customer acquisition cost calculations, and HubSpot tracking guidance to connect marketing activity with sales opportunities.

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  • Planning campaigns across ads, SEO, and partnerships
  • Reviewing ad budgets and customer acquisition costs
  • Designing campaign tracking in HubSpot
davila7/claude-code-templates3.3万2026年10月18日 更新

Write and improve B2B outreach emails to new prospects, with relevant opening lines, subject options, and one clear request. Build follow-up sequences with sending intervals, or use performance data and a scoring script to identify revisions.

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  • Drafting a first outreach email to a new business prospect
  • Building follow-up emails with distinct angles and sending intervals
  • Rewriting an overly promotional sales email
alirezarezvani/claude-skills2.8万2026年8月30日 更新

Plan revenue growth for B2B SaaS businesses by analyzing sales opportunities, pricing, customer retention, and sales capacity. Develop scenario forecasts, churn intervention plans, hiring models, and revenue reporting for board discussions.

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  • Forecast next quarter’s revenue
  • Analyze churn and expansion revenue
  • Review pricing and packaging
alirezarezvani/claude-skills2.8万2026年8月30日 更新

Create LinkedIn ad campaigns, write sponsored content, define professional audiences, and plan B2B advertising budgets. Use when the user asks about LinkedIn Ads, sponsored content, LinkedIn Campaign Manager, InMail ads, lead gen forms, B2B advertising, professional targeting, or LinkedIn retargeting. Trigger phrases include "LinkedIn Ads", "LinkedIn campaign", "sponsored content", "InMail ad", "LinkedIn lead gen", "B2B ads", "LinkedIn retargeting", "LinkedIn audience", "LinkedIn ad copy", "LinkedIn Campaign Manager".

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OpenClaudia/openclaudia-skills7172026年10月11日 更新

Bret Taylor 视角. Sierra 联合创始人 / CEO, OpenAI 董事会主席 (2024-), ex-Salesforce co-CEO, Google Maps 联合创造者. B2B SaaS enterprise 派代表 / outcome-based pricing 第一手提倡者 / brand-as-moat 在 agent 时代重新阐述者. 把 monetize-agents 语境从 "卖软件 access" 换成 "卖 outcome — 客户问题解决一次收一次费", 把 product 设计从 "feature breadth" 换成 "vertical depth + measurable outcome + procurement-grade trust". 用途: 当用户问 "agent 该怎么定价 / per-seat 还是 per-outcome / B2B agent 怎么 GTM / enterprise 0 到 1 / vertical 还是 horizontal / design partner 怎么搭 / 一开始要不要融大钱" 类问题时, 用 Bret Taylor 视角先把 "outcome 可不可测量 + vertical 是哪个 + 第一批 design partner 是谁" 盘清楚, 再给定价 / GTM / 融资判断. 当用户提到 "Bret Taylor" "Sierra" "outcome-based pricing" "deflection" "vertical agent" "design partner" "enterprise agent" "B2B agent GTM" "agent 定价" "agent procurement" 时使用. 即使用户只是说 "用 Sierra 思路看一下" 也应触发.

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swaylq/master-skill1612026年9月6日 更新

调香师与香水 (调香师 / 香水 (Perfumery & Fragrance) — 香水创作与香气调配的职业认知操作系统,从业者/调香师/评香师/学习者视角。覆盖: (a) 第一性张力 — codifiable 理论层 (原料知识/香料化学/嗅觉家族分类/accord 和弦/配方结构 %/挥发度金字塔/IFRA 法规) ⇄ tacit 校准层 (嗅觉记忆/闻香训练/「the nose」/创作直觉/盲嗅识别),这行的核心矛盾是「可背诵的原料与公式」与「不可言传的嗅觉记忆与品味」之间,嗅觉记忆是极致 tacit 技能; (b) 法系传统 vs 分子/合成派 — 法国 Grasse 天然香料 + haute parfumerie 艺术传统 (天然精油/原精/学徒制) vs 现代分子派 (aroma chemicals 香基/captives 专利分子/headspace 顶空捕香/功能香精),两套对「香水是什么」的世界观; (c) 培养/传承 — ISIPCA (凡尔赛香水学校) + 四大香精公司内部调香学校 (Givaudan/Firmenich(DSM-Firmenich)/IFF/Symrise) + 学徒制 + 「鼻子」tacit 校准; 角色分工: perfumer(parfumeur 调香师) vs evaluator(评香师) vs flavorist(食用香精师); (d) 行业结构 — 四大香精公司寡头 (Givaudan/DSM-Firmenich/IFF/Symrise) + Mane/Robertet/Takasago,为品牌做 B2B 命题创作 (the brief → creation → mods 模型); vs niche/indie 小众独立香水 (artisanal/直营); 天然 (Grasse/精油) vs 合成 (香基/captives) 的成本与可持续之争; (e) 创作层 — 香调金字塔 (top/heart/base notes 前中后调)、accord 和弦、配方 (酒精中 % 浓度)、浓度分级 (parfum/EDP/EDT/EDC)、调香师的「香风琴」orgue、trials/mods 试样迭代、weighing 称量精度; (f) 法规与安全 — IFRA standards (原料限用)、EU 致敏原标签 (26→80+ allergens)、REACH、橡苔/atranol 限用、经典香水 (Mitsouko/Chanel No.5) 因法规被迫重配 (reformulation) 与创作自由之张力; (g) 评价/批评 — Luca Turin & Tania Sanchez (《Perfumes: The Guide》《The Secret of Scent》气味的科学)、香评人、Fragrantica/Basenotes 社区、vintage vs reformulation 之争、niche vs designer 之争。学派分歧: 法系天然传统派 vs 分子合成派、天然纯粹派 vs 合成实用派、haute parfumerie/niche 艺术派 vs mass designer 商业派、「鼻子=艺术家」vs「调香师=香气工程师/技师」、嗅觉科学之争 (Luca Turin 振动理论 vs 主流形状/受体理论)。不含: 香薰蜡烛/家居香氛纯生产营销、芳香疗法健康宣称 (aromatherapy)、纯化妆品配方学 (超出香精范畴)、DIY 家用香氛套件、精油传销/MLM。) Master OS — automated mastery of 调香师 / 香水 (Perfumery & Fragrance) — 香水创作与香气调配的职业认知操作系统,从业者/调香师/评香师/学习者视角。覆盖: (a) 第一性张力 — codifiable 理论层 (原料知识/香料化学/嗅觉家族分类/accord 和弦/配方结构 %/挥发度金字塔/IFRA 法规) ⇄ tacit 校准层 (嗅觉记忆/闻香训练/「the nose」/创作直觉/盲嗅识别),这行的核心矛盾是「可背诵的原料与公式」与「不可言传的嗅觉记忆与品味」之间,嗅觉记忆是极致 tacit 技能; (b) 法系传统 vs 分子/合成派 — 法国 Grasse 天然香料 + haute parfumerie 艺术传统 (天然精油/原精/学徒制) vs 现代分子派 (aroma chemicals 香基/captives 专利分子/headspace 顶空捕香/功能香精),两套对「香水是什么」的世界观; (c) 培养/传承 — ISIPCA (凡尔赛香水学校) + 四大香精公司内部调香学校 (Givaudan/Firmenich(DSM-Firmenich)/IFF/Symrise) + 学徒制 + 「鼻子」tacit 校准; 角色分工: perfumer(parfumeur 调香师) vs evaluator(评香师) vs flavorist(食用香精师); (d) 行业结构 — 四大香精公司寡头 (Givaudan/DSM-Firmenich/IFF/Symrise) + Mane/Robertet/Takasago,为品牌做 B2B 命题创作 (the brief → creation → mods 模型); vs niche/indie 小众独立香水 (artisanal/直营); 天然 (Grasse/精油) vs 合成 (香基/captives) 的成本与可持续之争; (e) 创作层 — 香调金字塔 (top/heart/base notes 前中后调)、accord 和弦、配方 (酒精中 % 浓度)、浓度分级 (parfum/EDP/EDT/EDC)、调香师的「香风琴」orgue、trials/mods 试样迭代、weighing 称量精度; (f) 法规与安全 — IFRA standards (原料限用)、EU 致敏原标签 (26→80+ allergens)、REACH、橡苔/atranol 限用、经典香水 (Mitsouko/Chanel No.5) 因法规被迫重配 (reformulation) 与创作自由之张力; (g) 评价/批评 — Luca Turin & Tania Sanchez (《Perfumes: The Guide》《The Secret of Scent》气味的科学)、香评人、Fragrantica/Basenotes 社区、vintage vs reformulation 之争、niche vs designer 之争。学派分歧: 法系天然传统派 vs 分子合成派、天然纯粹派 vs 合成实用派、haute parfumerie/niche 艺术派 vs mass designer 商业派、「鼻子=艺术家」vs「调香师=香气工程师/技师」、嗅觉科学之争 (Luca Turin 振动理论 vs 主流形状/受体理论)。不含: 香薰蜡烛/家居香氛纯生产营销、芳香疗法健康宣称 (aromatherapy)、纯化妆品配方学 (超出香精范畴)、DIY 家用香氛套件、精油传销/MLM。: top builders' mental models, tool stack, current workflows, jargon, and where to keep up. Trigger this skill when the user works on 调香师 / 香水 (Perfumery & Fragrance) — 香水创作与香气调配的职业认知操作系统,从业者/调香师/评香师/学习者视角。覆盖: (a) 第一性张力 — codifiable 理论层 (原料知识/香料化学/嗅觉家族分类/accord 和弦/配方结构 %/挥发度金字塔/IFRA 法规) ⇄ tacit 校准层 (嗅觉记忆/闻香训练/「the nose」/创作直觉/盲嗅识别),这行的核心矛盾是「可背诵的原料与公式」与「不可言传的嗅觉记忆与品味」之间,嗅觉记忆是极致 tacit 技能; (b) 法系传统 vs 分子/合成派 — 法国 Grasse 天然香料 + haute parfumerie 艺术传统 (天然精油/原精/学徒制) vs 现代分子派 (aroma chemicals 香基/captives 专利分子/headspace 顶空捕香/功能香精),两套对「香水是什么」的世界观; (c) 培养/传承 — ISIPCA (凡尔赛香水学校) + 四大香精公司内部调香学校 (Givaudan/Firmenich(DSM-Firmenich)/IFF/Symrise) + 学徒制 + 「鼻子」tacit 校准; 角色分工: perfumer(parfumeur 调香师) vs evaluator(评香师) vs flavorist(食用香精师); (d) 行业结构 — 四大香精公司寡头 (Givaudan/DSM-Firmenich/IFF/Symrise) + Mane/Robertet/Takasago,为品牌做 B2B 命题创作 (the brief → creation → mods 模型); vs niche/indie 小众独立香水 (artisanal/直营); 天然 (Grasse/精油) vs 合成 (香基/captives) 的成本与可持续之争; (e) 创作层 — 香调金字塔 (top/heart/base notes 前中后调)、ac

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swaylq/master-skill1612026年9月6日 更新

用 AI agent 赚钱 / agent 商业化 (创业 + 副业 + 咨询 + indie hacker) (Monetizing AI agents — building businesses (B2B SaaS / B2C tools / consulting / indie hacker / API arbitrage) around AI agent products and services) Master OS — automated mastery of Monetizing AI agents — building businesses (B2B SaaS / B2C tools / consulting / indie hacker / API arbitrage) around AI agent products and services: top builders' mental models, tool stack, current workflows, jargon, and where to keep up. Trigger this skill when the user works on Monetizing AI agents — building businesses (B2B SaaS / B2C tools / consulting / indie hacker / API arbitrage) around AI agent products and services problems and wants industry-grade thinking, tool selection, or workflow guidance. 触发词:「agent business」「monetize agents」「AI agent SaaS」「agent creator」「agent indie hacker」

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swaylq/master-skill1612026年9月6日 更新

When the user wants to find, qualify, and build a list of prospects to reach out to — across B2B SaaS, general B2B, or local small businesses. Also use when the user mentions "prospecting," "build a prospect list," "find prospects," "find leads," "lead gen list," "find SaaS companies that," "find B2B companies," "find local businesses," "ICP-fit accounts," "who should we go after," "outbound list," "target account list," "find clients near me," "businesses without websites," "prospect research," or "qualified leads." Use this for the list-building and qualification phase. For writing the outbound copy after the list is built, see cold-email. For deep competitive research on specific accounts, see competitor-profiling.

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nota-america/forgecat-agent-profiles912026年9月24日 更新

Autonomous AI Sales Development Rep for B2B export — handles lead discovery, BANT qualification, multi-channel outreach (WhatsApp/Email/Telegram), CRM management, and deal pipeline tracking. Built for cross-border trade.

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iPythoning/b2b-sdr-hermes-skill442026年8月20日 更新

Full-funnel paid advertising operations for B2B SaaS. Use this skill for PPC strategy, Google Ads optimization, LinkedIn Ads, social media advertising, programmatic buying, creative strategy, creative concept diversity for Meta Advantage+ (why six variants of one ad are not a diverse library, and what to brief instead), creator-made ad creative on a spend-share deal, attribution modeling, budget allocation, budget pacing and planned-vs-delivered reconciliation, audience overlap and campaign self-competition audits, suppression lists, ROAS improvement, media spend optimization, and the media no auction sells — newsletter and podcast sponsorships, community and industry-publication placements, paid review-site listings on G2 and Capterra, and pay-per-lead content syndication. It also covers buying on the AI answer surface — ads inside Google AI Overviews and AI Mode that existing Search, Shopping and Performance Max campaigns already serve into with no opt-out, no placement targeting and no segmented reporting, and ChatGPT Ads and Microsoft Copilot as separate opt-in platforms with their own plan-tier reach limits, no negative keywords, and a landing-page crawler gate. It also owns the conversion signal the bidding algorithms learn from — CRM pipeline stages (SQL, opportunity, closed-won) sent back to Google Ads, LinkedIn, Meta and Microsoft Ads through offline conversion import, enhanced conversions for leads, the Google Data Manager API and the LinkedIn Conversions API, with click-ID capture, stage values, dedupe, EEA consent signals and retractions. It also gates connected TV (CTV) and streaming video for B2B — whether a reach medium belongs in the plan, how a vendor ties a TV household to a target account (member data, IP-to-account graph or contextual), the server-side ad insertion (SSAI) fraud questions, Programmatic Guaranteed deals, and a holdout lift test because CTV has no click. It also runs person-led paid social — LinkedIn Thought Leader Ads and Meta partnership ads that put spend behind an employee's or creator's post — on a paid-usage term, an in-post disclosure check and an end-date register, because the platform approval carries no term. Also triggers on: CTV, connected TV, OTT, streaming TV ads, should we run CTV, LinkedIn CTV, B2B CTV, account-based CTV, SSAI fraud, thought leader ads, boost an employee's post, sponsor a creator's post, partnership ads, whitelisting, creator usage rights, PPC, Google Ads, LinkedIn Ads, social ads, programmatic, ad creative, attribution, media budget, paid campaigns, ROAS, CPA, ad spend, newsletter sponsorship, podcast sponsorship, community sponsorship, sponsor a newsletter, content syndication, pay-per-lead, cost per lead vendor, media kit, rate card, insertion order, direct buy, publisher partnership, make-good, G2 paid listing, Capterra ads, review site advertising, sponsorship ROI, budget pacing, we underspent our budget, are our campaigns competing with each other, audience overlap, self-competition, campaign cannibalization, suppression list, exclusion list, ad frequency across channels, how many ad accounts do we have, ads in AI Overviews, AI Mode ads, ChatGPT Ads, OpenAI Ads Manager, Copilot ads, conversational ads, should we advertise on ChatGPT, can we buy our way into the AI answer, our ads are showing in AI Overviews and we cannot report on it, context hints, OAI-AdsBot, our ad landing page fails review, robots.txt is blocking our ads, our paid leads are junk, Google Ads is optimizing for the wrong leads, offline conversion import, OCI, enhanced conversions for leads, send CRM stages back to Google Ads, upload SQLs to LinkedIn, LinkedIn Conversions API, LinkedIn CAPI, Meta conversion leads, CRM to ad platform, gclid, li_fat_id, msclkid, value-based bidding, optimize for pipeline not form fills, low match rate, conversion lag.

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shalintripathi/saas-marketing-agents242026年10月17日 更新

Designing Campaign Hierarchy for program-level ROI tracking, configuring Customizable Campaign Influence (CCI) attribution models, and interpreting multi-touch attribution from MCAE B2B Marketing Analytics. Trigger keywords: campaign ROI, attribution model, campaign hierarchy, first-touch, last-touch, multi-touch, CCI, campaign influence, revenue attribution, campaign member status. NOT for deciding which attribution model and KPIs to adopt before any config - use admin/marketing-reporting-requirements. NOT for MCAE connector setup or the campaign sync that writes Campaign Member records - use admin/mcae-pardot-setup. Also covers: CampaignSettings, enableCampaignInfluence2, enableAutoCampInfluenceDisabled, enableB2bmaCampaignInfluence2, enableAccountsAsCM, CampaignInfluenceModel metadata, isDefaultModel, isModelLocked, recordPreference, AllRecords, RecordsWithAttribution, CampaignInfluence.RevenueShare, ModelType, CampaignMemberStatus IsDefault HasResponded SortOrder, HierarchyActualCost, HierarchyAmountWonOpportunities, TotalNumberofResponses, Opportunity.CampaignId primary campaign source.

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PranavNagrecha/AwesomeSalesforceSkills192026年10月4日 更新

Validates compliance, security, and GRC terminology in marketing copy. Enforces accurate claims, prevents common mistakes (e.g., calling SOC 2 a "certification"), and applies risk-first narrative framing for B2B SaaS audiences. Use when writing or reviewing any marketing content that references compliance frameworks, security standards, regulatory requirements, or audit processes. Also use when creating ads, landing pages, emails, case studies, or sales collateral for GRC/cybersecurity B2B SaaS products.

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Stallin-Sanamandra/b2b-saas-marketing-skills52026年4月27日 更新

Generates sourced, BDR-ready account research briefs for named target accounts in B2B SaaS ABM and outbound motions. Use after a target account list is built and before outreach sequences are written. Best for Tier 1, Tier 2, and intent-qualified accounts where BDRs need a clear "why this account, why now, why this persona" hypothesis. Designed for B2B SaaS teams selling compliance, security, GRC, risk, or other technical platforms into mid-market and enterprise buyers. Not intended for broad list building or mass enrichment.

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Stallin-Sanamandra/b2b-saas-marketing-skills52026年4月27日 更新

Generates the monthly revenue-accountable marketing report that B2B SaaS marketing leaders deliver to CEOs, CFOs, executive teams, and boards. Use when preparing the monthly CEO report, drafting the marketing section of a board deck, defending budget decisions, diagnosing pipeline gaps, or transitioning marketing from MQL/SQO reporting to revenue, CAC payback, and forward pipeline coverage. Designed for B2B SaaS demand generation leaders who own pipeline targets across segments, geos, and motions, and need to explain marketing's revenue contribution in executive language.

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Stallin-Sanamandra/b2b-saas-marketing-skills52026年4月27日 更新

Generates standard operating procedures for B2B SaaS marketing operations: campaign naming conventions, UTM governance, tool administration, workflow QA, data hygiene, lead routing, and incident response playbooks. Use when setting up or auditing marketing ops processes, onboarding a new marketing ops hire, standardizing campaign tracking, fixing broken lead routing, cleaning up HubSpot or CRM data, building QA checklists for campaign launches, or creating incident response procedures for marketing system failures. Also use when asked to "fix our UTM mess," "standardize campaign naming," "build a QA checklist," "audit our marketing ops," or "create an ops runbook." Designed for B2B SaaS marketing teams running HubSpot with multi-geo, multi-segment operations.

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Stallin-Sanamandra/b2b-saas-marketing-skills52026年4月27日 更新

Complete B2B sales system — from ICP to closed-won. Discovery frameworks, objection handling, pipeline management, forecasting, and deal acceleration. Works for any B2B company.

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aAAaqwq/openclaw-team22026年6月18日 更新

Choose and track startup metrics suited to the business model and funding stage. Calculate customer acquisition cost, customer lifetime value, retention, and cash usage, then organize trends and targets for operational reviews and investor reporting.

中文简介正在准备中。当前显示英语简介。

  • Choose core metrics for a startup's stage and business model
  • Calculate customer acquisition cost and lifetime value
  • Review retention, growth efficiency, and cash usage
wshobson/agents4.1万2026年10月19日 更新

Plan customer acquisition across paid ads, SEO, and partnerships. Structure channel budgets, calculate customer acquisition cost, define lead handoffs to sales, and set up campaign tracking to understand which activities contribute to new business.

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  • Planning acquisition channels and marketing budgets
  • Reviewing ad spend and customer acquisition cost
  • Defining lead scoring and handoffs to sales
alirezarezvani/claude-skills2.8万2026年8月30日 更新

LinkedIn Ads campaign analysis for B2B marketers detecting CTR issues, audience quality problems, lead gen form friction, and budget inefficiencies. Use when pasting LinkedIn campaign exports, analyzing B2B ad performance, or auditing LinkedIn advertising spend. Platform: LinkedIn.

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irinabuht12-oss/marketing-skills50082026年10月13日 更新

Use when the user asks to "build a B2B cold-outbound sequence", "design reply-triage branching", "plan a domain warmup / sending throttle", or "make my outbound CAN-SPAM / opt-in compliant"; produces a multi-step outbound sequence with reply-triage branches (positive / objection / referral / not-now / opt-out), a warmup + send-throttle ramp schedule, jurisdiction opt-in/CAN-SPAM guardrails (guidance, not legal advice), and a SEND S-dimension read. Not for B2C lifecycle flows — use email-sequence-designer; not for the consent record — use consent-registry; not for computing EQS — use email-quality-auditor. B2B冷启动外联序列/回复分流/域名预热

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aaron-he-zhu/aaron-marketing-skills29842026年10月19日 更新

Build a scalable outbound B2B sales machine with specialized roles (SDR, AE, CSM). Use when the user mentions "outbound sales", "Cold Calling 2.0", "cold email sequences", "sales pipeline", "SDR process", "sales development", "build an outbound sales team", or "fill my pipeline". Also trigger when setting up a B2B SaaS sales team from scratch or building a lead-qualification framework to improve close rates. Covers the three lead types (seeds/nets/spears), role specialization, the referral-email method, ANUM qualification, and pipeline math. For offer design, see hundred-million-offers. For persuasion science, see influence-psychology.

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wondelai/skills24562026年9月11日 更新

Für Verkaufsbedingungen B2B: ordnet Norm, Beweislast und Gegenargument; Ergebnis: Prüfprodukt mit Risiko und nächstem Schritt.

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Klotzkette/claude-fuer-deutsches-recht17192026年10月18日 更新

Für Einkaufsbedingungen B2B: ordnet Norm, Beweislast und Gegenargument; Ergebnis: Prüfprodukt mit Risiko und nächstem Schritt.

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Klotzkette/claude-fuer-deutsches-recht17192026年10月18日 更新

Für Eigentumsvorbehalt: ordnet Norm, Beweislast und Gegenargument; Ergebnis: Prüfprodukt mit Risiko und nächstem Schritt. Fachgebiet: AGB-Recht-Prüfer. Route: agb-eigentumsvorbehalt-b2b-b2c.

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Klotzkette/claude-fuer-deutsches-recht17192026年10月18日 更新