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When the user wants to improve conversion rates, run A/B tests, optimize funnels, or reduce friction. Also use when the user mentions "CRO," "conversion rate optimization," "A/B test," "split test," "funnel optimization," "checkout optimization," "form optimization," or "conversion funnel." For pricing psychology, use pricing-strategy.
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Run conversion rate optimization through hypothesis-driven testing including audit, hypothesis generation, test design, statistical analysis, and rollout decisions. Use this skill whenever the user wants to optimize conversion, run A/B tests, audit a funnel, generate test hypotheses, design experiments, or analyze test results. Triggers on conversion optimization, CRO, A/B test, split test, multivariate test, hypothesis, conversion funnel, funnel audit, experiment design, statistical significance, lift, optimization. Also triggers when the user has a conversion problem and isn't sure where to start, or when test results are ambiguous and need interpretation.
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Map the dark funnel attribution misses: communities, AI citations, podcasts, word of mouth. "map our dark funnel"
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Coordinate all skills to build a complete advertising campaign. Trigger on "build a campaign", "full funnel", "ads + funnel".
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Optimize signup and registration conversion funnels. Use when asked to improve signup rates, reduce form abandonment, audit registration flows, or optimize conversion funnels. Trigger phrases: "signup optimization", "registration flow", "form conversion", "signup CRO", "reduce abandonment", "signup funnel", "form optimization", "conversion rate optimization", "registration page".
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Conversion funnel analysis with drop-off investigation. Use when analyzing multi-step processes, identifying conversion bottlenecks, comparing segments through a funnel, or optimizing user journeys.
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Analyze user conversion funnels, calculate step-by-step conversion rates, create interactive visualizations, and identify optimization opportunities. Use when working with multi-step user journey data, conversion analysis, or when user mentions funnels, conversion rates, or user flow analysis.
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Full Ads Funnel Architect. Builds a complete advertising funnel across TOFU, MOFU, BOFU, and Retargeting stages with platform-specific templates, audience targeting, ad formats, copy angles, landing page requirements, KPIs, and budget allocation for Meta, Google, and LinkedIn.
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Deploy funnelcake (api + relay) to ANY environment (production, staging, poc) on GKE via ArgoCD. Use when: (1) Deploying new funnelcake commits, (2) Building Docker images for GKE (amd64), (3) Running ClickHouse migrations, (4) Troubleshooting ImagePullBackOff errors, (5) Syncing staging/poc after production deployment. Covers complete workflow with PRE-FLIGHT CHECKLIST to prevent common deployment failures.
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Measure what matters. Event tracking design, attribution modeling, funnel analysis, experimentation platforms. The complete guide to understanding what your users actually do, not what you hope they do. Good analytics is invisible until you need it. Then it's the difference between guessing and knowing. Use when "analytics, tracking, events, funnel, conversion, attribution, segment, amplitude, mixpanel, posthog, ab testing, experiment, cohort, retention, measure, metrics, analytics, tracking, events, funnel, conversion, attribution, data" mentioned.
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The parallel fan-out primitive. Routed to by any skill or command that splits work across independent units and dispatches an agent per unit — subagent-driven-development, /sprint, parallel /review. It owns the dispatch/collect/funnel discipline: bound concurrency, isolate units, collect every result, dedupe overlap, and funnel through finding-triage then the read-only verdict-aggregator. Raw agent output is never consumed before the funnel runs; an agent that errors records its unit as incomplete without corrupting the batch.
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Turns a target someone has already committed to (a board plan, an annual plan, a contract) into a plan the team can measure: KPIs in three tiers with a guardrail for each, a baseline from real data, monthly pacing with lag and seasonality, and two or three channels chosen from how your ICP actually searches and buys. Writes context/goals/MMYY-scope.md and context/goals/measurement.md. It never invents the target. Triggers: "set our goals", "what are our KPIs", "revenue target and pacing", "which channels and what targets", "write the scope file", "are we on track". Run after /funnel-strategy. Not for designing funnel stages (use /funnel-strategy).
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Build AI funnel analysis systems. TRIGGERS - Use when user needs help with ai-funnel-analyzer related tasks.
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Conversion funnel v3 — TOFU, MOFU, BOFU, lead magnets, tripwires, upsells
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Expert en funnels de conversion (TOFU, MOFU, BOFU, lead magnets, tripwires, upsells)
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Build AI funnel analysis systems. TRIGGERS - Use when user needs help with ai-funnel-analyzer related tasks.
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Analyze conversion funnel drop-offs and identify biggest leak points with impact-ranked recommendations
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Plan product analytics with event tracking, conversion funnels that reveal drop-offs, and retention analysis by user group. Includes PostHog examples and guidance for evaluating A/B tests, defining a core product metric, and designing dashboards.
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Build a sales prospecting package by researching the market, ranking potential customers, drafting messages in the sender's voice, and logging outreach. Separate approvals govern key stages, with customer files and spreadsheets supporting work when connectors are unavailable.
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Assess whether sales and marketing are working by combining channel revenue, sales conversion, campaign returns, product performance, and customer feedback. Get a concise growth report with prioritized actions supported by available business data.
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Make your local gbrain accessible to other devices and cloud agents through MCP, a connection interface for AI tools. Set up Tailscale access, assign limited permissions to each client, configure authentication, and verify connections.
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Screen companies across markets within a chosen industry and narrow the list to three investment candidates. Compare financial health, lasting competitive advantages, valuations, and risks, while recording why other companies were excluded.
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Use when the user asks to "build audience segments from my customer list", "make value-based / lookalike seed lists", "set up exclusion / suppression segments", or "map audiences to funnel stages across platforms"; turns the user's OWN customer/CRM/GA4 export into seed audiences, value-based lookalike SEED lists, exclusion/suppression segments, and a cross-platform funnel-stage targeting map, informing the ROAS A (Audience) dimension. Not for building account structure or match types — use campaign-architect; not for organic SERP intent — use keyword-research. 付费广告受众分群/种子人群/排除人群/相似人群种子
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Build quiz and assessment funnels that generate qualified leads at 30-50% conversion. Use when the user mentions "quiz funnel", "scorecard", "lead magnet", "score-based segmentation", or "lead qualification". Also trigger when designing self-assessment tools, building calculators or graders for marketing, or creating personalized result pages that drive conversions. Covers concept hooks, question design, dynamic results by tier, and automated follow-up sequences. For landing page conversion, see cro-methodology. For full marketing plans, see one-page-marketing.
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