268 个 ・ 集成工具: Google Ads · 按人气排序
When the user wants to set up, optimize, or manage Google Ads campaigns. Also use when the user mentions "Google Ads," "Google Search Ads," "PPC," "SEM," "PMF testing with ads," "test product-market fit," "Responsive Search Ads," "RSA," "Performance Max," "Quality Score," "keyword bidding," or "Google Display/YouTube ads." For paid mix, use paid-ads-strategy.
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A discipline for running paid media that does not light money on fire. Hypothesis writing for paid spend, channel selection, budget allocation, audience targeting, bid strategy, campaign types, what NOT to spend on, attribution reality, and the failure modes that produce expensive lessons. Triggers on paid media strategy, ad budget allocation, channel selection, paid media plan, audit my Google Ads, audit my Meta Ads, scale paid media, kill underperforming campaign, paid media hypothesis, ad spend strategy, attribution reality, performance marketing strategy. Also triggers when a team is asking how to scale paid media, or whether to add a new channel, or how to reallocate spend across channels.
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Multi-channel demand generation, paid media optimization, SEO strategy, and partnership programs for Series A+ startups
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Plan, execute, and optimize paid ad campaigns across Google, Meta, LinkedIn, Twitter/X, and TikTok, covering targeting, budget, bid strategies, and retargeting. Use when running PPC campaigns, setting up ad accounts, or optimizing ROAS/CPA.
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Central marketing operations hub for MarTech stack, automation, attribution, campaign orchestration, and skill routing. Use when routing marketing questions, orchestrating multi-skill campaigns, or managing the MarTech stack and automation.
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Design ad creative across Google, Meta, LinkedIn, Twitter/X, and TikTok with platform format specs, headline formulas, and A/B testing. Use when writing ad copy, generating headline variations, creating ad sets, or validating creative.
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Check AI-generated marketing content and reviews for required disclosures under the EU AI Act, FTC rules and platform AI-label policies. Use when labelling AI ads, deepfakes, chatbots, influencer posts or testimonials.
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End-to-end analytics implementation for web and SaaS: GA4, Google Tag Manager, event taxonomy, conversion tracking, and UTM strategy. Use when building a tracking plan, debugging missing events, setting up GTM, or auditing existing analytics.
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Assign marketing tasks to team members by role fit and workload. "who should write the Q2 email sequence"
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Run a quick what-if on 2-4 budget scenarios with revenue and ROI estimates. "compare two budget splits"
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Plan or audit paid ads with current platform rules and benchmarks: Google PMax/AI Max, Meta, retail. "should we use Performance Max"
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Build audience segments in CRM, email or ad platforms with consent checks, approval-gated. "create a segment of lapsed customers"
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Calculate share of voice by script vs competitors in search, social and AI. "what's our share of voice"
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Build local SEO strategy: Business Profile, NAP, map pack, location pages, reviews. "rank for near me searches"
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Design a live Looker Studio dashboard spec with fields, filters and setup guide. "build a Looker Studio dashboard"
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Launch a paid ad campaign on a connected ad platform, approval-gated. "launch the Google Ads campaign"
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Monitor competitors over time: baseline sites, pricing and ads by script, flag changes. "track our competitors over time"
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Audit all campaigns running for a brand across channels, with 4-tier triage. "we just inherited this account"
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Connect a known MCP integration: check the registry and status, return exact setup steps. "connect Google Ads"
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Project ad budget pacing by script from live accounts or given numbers: month-end overspend. "are we overspending this month"
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Configure competitor alerts: change thresholds per competitor, urgency routing, digests. "set up competitor alerts"
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Run attribution on real conversion paths, comparing models. "which channels actually drive revenue"
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Google SEO APIs: Search Console (Search Analytics, URL Inspection, Sitemaps), PageSpeed Insights v5, CrUX field data with 25-week history, Indexing API v3, and GA4 organic traffic. Provides real Google field data for Core Web Vitals, indexation status, search performance, and organic traffic trends. Use when user says "search console", "GSC", "PageSpeed", "CrUX", "field data", "indexing API", "GA4 organic", "URL inspection", "google api setup", "real CWV data", "impressions", "clicks", "CTR", "position data", "LCP", "INP", "CLS", "FCP", "TTFB", or "Lighthouse scores".
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When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' or 'audience targeting.' This skill covers campaign strategy, audience targeting, and optimization. For bulk ad creative generation and iteration, see ad-creative.
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