跳到正文
cccskills
免费在 GitHub 公开

draft-content

Draft marketing content for blogs, social platforms, newsletters, landing pages, press releases, and case studies. Adapt the format and tone to the audience and brand, with headline or subject options and search visibility recommendations for web content.

中文简介正在准备中。当前显示英语简介。

原文查看原文说明

Draft blog posts, social media, email newsletters, landing pages, press releases, and case studies with channel-specific formatting and SEO recommendations. Use when writing any marketing content, when you need headline or subject line options, or when adapting a message for a specific platform, audience, and brand voice.

查看安装方法

适用场景

  • Draft a blog post with headline options and SEO suggestions
  • Adapt a message for a specific social platform
  • Write a newsletter with subject line options
  • Prepare landing page, press release, or case study copy

包含的文件(1)

  • SKILL.md4.5 KB

SKILL.md(原文)

安装前可以查看交给 AI 代理的指令内容。

Draft Content

If you see unfamiliar placeholders or need to check which tools are connected, see CONNECTORS.md.

Generate marketing content drafts tailored to a specific content type, audience, and brand voice.

Trigger

User runs /draft-content or asks to draft, write, or create marketing content.

Inputs

Gather the following from the user. If not provided, ask before proceeding:

  1. Content type — one of:

    • Blog post
    • Social media post (specify platform: LinkedIn, Twitter/X, Instagram, Facebook)
    • Email newsletter
    • Landing page copy
    • Press release
    • Case study
  2. Topic — the subject or theme of the content

  3. Target audience — who this content is for (role, industry, seniority, pain points)

  4. Key messages — 2-4 main points or takeaways to communicate

  5. Tone — e.g., authoritative, conversational, inspirational, technical, witty (optional if brand voice is configured)

  6. Length — target word count or format constraint (e.g., "1000 words", "280 characters", "3 paragraphs")

Brand Voice

  • If the user has a brand voice configured in their local settings file, apply it automatically. Inform the user that brand voice settings are being applied.
  • If no brand voice is configured, ask: "Do you have brand voice guidelines you'd like me to follow? If not, I'll use a neutral professional tone."
  • Apply the specified or default tone consistently throughout the draft.

Content Generation by Type

Blog Post

  • Engaging headline (provide 2-3 options)
  • Introduction with a hook (question, statistic, bold statement, or story)
  • 3-5 organized sections with descriptive subheadings
  • Supporting points, examples, or data references in each section
  • Conclusion with a clear call to action
  • SEO considerations: suggest a primary keyword, include it in the headline and first paragraph, use related keywords in subheadings

Social Media Post

  • Platform-appropriate format and length
  • Hook in the first line
  • Hashtag suggestions (3-5 relevant hashtags)
  • Call to action or engagement prompt
  • Emoji usage appropriate to brand and platform
  • If LinkedIn: professional framing, paragraph breaks for readability
  • If Twitter/X: concise, punchy, within character limit
  • If Instagram: visual-first language, story-driven, hashtag block

Email Newsletter

  • Subject line (provide 2-3 options with open-rate considerations)
  • Preview text
  • Greeting
  • Body sections with clear hierarchy
  • Call to action button text
  • Sign-off
  • Unsubscribe note reminder

Landing Page Copy

  • Headline and subheadline
  • Hero section copy
  • Value propositions (3-4 benefit-driven bullets or sections)
  • Social proof placeholder (suggest testimonial or stat placement)
  • Primary and secondary CTAs
  • FAQ section suggestions
  • SEO: meta title and meta description suggestions

Press Release

  • Headline following press release conventions
  • Dateline and location
  • Lead paragraph (who, what, when, where, why)
  • Supporting quotes (provide placeholder guidance)
  • Company boilerplate placeholder
  • Media contact placeholder
  • Standard press release formatting

Case Study

  • Title emphasizing the result
  • Customer overview (industry, size, challenge)
  • Challenge section
  • Solution section (what was implemented)
  • Results section with metrics (prompt user for data)
  • Customer quote placeholder
  • Call to action

SEO Considerations (for web content)

For blog posts, landing pages, and other web-facing content:

  • Suggest a primary keyword based on the topic
  • Recommend keyword placement: headline, first paragraph, subheadings, meta description
  • Suggest internal and external linking opportunities
  • Recommend a meta description (under 160 characters)
  • Note image alt text opportunities

Output

Present the draft with clear formatting. After the draft, include:

  • A brief note on what brand voice and tone were applied
  • Any SEO recommendations (for web content)
  • Suggestions for next steps (e.g., "Review with your team", "Add customer quotes", "Pair with a visual")

Ask: "Would you like me to revise any section, adjust the tone, or create a variation for a different channel?"

评价

还没有评价。欢迎分享你的使用感受。

评论

无需登录即可发表。欢迎分享使用感受、提问,或说明在哪些环境下无法运行。

还没有评论。来写第一条吧。

提交后会立即公开。请勿填写邮箱、电话等个人信息。URL 最多 2 个。

0 / 1000 字

此表单受 reCAPTCHA 保护,适用 Google 的隐私权政策和服务条款。

同一仓库的技能

Review a design or web page against WCAG 2.1 AA, an accessibility standard. Organize findings on contrast, keyboard access, forms, and screen reader behavior, with severity levels and practical recommendations for fixes.

中文简介正在准备中。当前显示英语简介。

  • Review accessibility before design handoff
  • Check text and interface color contrast
  • Review keyboard navigation and focus behavior
anthropics/knowledge-work-plugins3万2026年10月17日 更新

Build a single brief on an existing customer using available sales records, emails, documents, call notes, and internal chat. Understand the current situation, key contacts, recent discussions, and gaps that may need attention.

中文简介正在准备中。当前显示英语简介。

  • Preparing for a meeting with an existing customer
  • Catching up on an account during a handover
  • Reviewing recent discussions and stalled opportunities
anthropics/knowledge-work-plugins3万2026年10月17日 更新

Build or refresh a strategic customer account plan from sales records, emails, and meeting transcripts. Organize goals, stakeholders, growth opportunities, risks, and dated actions into a document, then sync approved highlights to the customer relationship management system.

中文简介正在准备中。当前显示英语简介。

  • Creating a quarterly plan for a key customer
  • Refreshing an existing account plan
  • Reviewing stakeholder coverage and growth opportunities
anthropics/knowledge-work-plugins3万2026年10月17日 更新

Research prospective companies and contacts, check existing customer records, and assess fit against your ideal customer profile. Receive a sourced brief covering recent developments, likely priorities, outreach talking points, and a suggested next step.

中文简介正在准备中。当前显示英语简介。

  • Researching a company before a sales approach
  • Checking existing account records and ownership
  • Assessing fit against your ideal customer profile
anthropics/knowledge-work-plugins3万2026年10月17日 更新

Research sales accounts using Common Room data to summarize company details, buying signals, ownership, and key contacts. Answer specific questions directly or prepare a broader briefing with evidence-based next steps, clearly identifying missing information.

中文简介正在准备中。当前显示英语简介。

  • Prepare a company briefing before a sales conversation
  • Check buying signals and recent account activity
  • Find account owners and key contacts
anthropics/knowledge-work-plugins3万2026年10月17日 更新

Score and group accounts by customer fit and engagement, such as recent contact and open sales opportunities. Identify where to focus sales effort, choose next actions, and spot promising accounts with neglected outreach or missing information.

中文简介正在准备中。当前显示英语简介。

  • Prioritize a portfolio of assigned accounts
  • Find strong-fit accounts that need outreach
  • Identify promising accounts with no recent activity
anthropics/knowledge-work-plugins3万2026年10月17日 更新

查看 anthropics 的全部技能

报告此技能的问题