Turn a newsletter edition into a 12-20 second promo clip for LinkedIn, Instagram or X that drives people to read and subscribe. Hook question, three proof frames from the edition, then the newsletter name and where to read it. Use when someone says "promo for my newsletter", "trailer for this edition", "get people to my Substack", "teaser video" or "promote this issue".
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A promo does one job: make someone want the full edition. Show the best bits, never the whole thing.
Before you start: read brand.md and MOTION.md if they exist. If not, run brand-intake first, or ask for hex codes, a font and a logo file. Never call a result on-brand without them.
| Time | Frame |
|---|---|
| 0-3s | The hook, big. A question works better than a statement. |
| 3-11s | Three proof frames, about 2.5s each, each with a 3-5 word label. |
| 11-15s | Newsletter name, "Read it free at [URL]", held still. |
Build one self-contained HTML file called index.html: a 15-second promo at [WIDTH] x [HEIGHT] for my newsletter edition, using only the files I attached.
Hook (0-3s): "[HOOK]" in bold condensed type, [TEXT] on [BG], key words in [ACCENT].
Proof (3-11s): my three attached images in this order, each held about 2.5 seconds with a slow push-in and this label: [LABEL 1], [LABEL 2], [LABEL 3].
End card (11-15s): "[NEWSLETTER NAME]" and "Read it free at [URL]". Hold still, readable on a phone.
Banned: typewriter text, glow, bouncing, gradients on text, any claim or number not in my brief.
Build rules: every frame from the time alone, window.seek(seconds), wait for seek when the URL has ?render. Capture one frame per shot and check every label is readable at phone size.
Export 1080 x 1350 for LinkedIn and 1080 x 1920 for Stories and Reels. Put the edition link in the first line of the caption, not only the comments.
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Make a looping animated chart for LinkedIn or a newsletter in code with Claude Code. Bars that become a line, a number that counts up, a before and after. Every value stays exactly as given. Use when someone says "animate my chart", "animated graph", "make my results move", "stat animation" or wants a data graphic that loops.
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Rebuild an Apple-style Mac launch film entirely in code with Claude Code. A thin menu bar, the black notch growing into widgets one scene at a time, full-screen gradient wallpapers and one short caption per scene. No screen recording, no After Effects. Use when someone says "Apple-style launch", "Mac launch video", "notch animation", "make it look like an Apple keynote", "macOS UI launch film" or wants a product launch that looks like native Mac interface.
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The setup step every other skill in this pack reads. A short interview plus 3 to 5 reference frames becomes two files in your project, brand.md (who you are, what you sell, your assets) and MOTION.md (your colours, type, timing and motion rules), plus a rule in CLAUDE.md so Claude reads them before it animates anything. Use at the start of any motion project, or when someone says "set up my brand", "brand intake", "build my motion design system", "make it look like my brand", "onboard me", "write my MOTION.md" or drops a batch of brand frames into chat.
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Make a 30-45 second product launch video in code with Claude Code, the kind SaaS companies post on launch day. One sentence split across scenes, real product screens with slow camera moves, a typed prompt, a proof beat and a clear call to action. Use when someone says "launch video", "promo video for my product", "announce my course/cohort/offer", "make a launch reel" or "trailer for my product".
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Turn a newsletter or blog cover into a seamless looping GIF at 896 x 640, 180 frames at 20fps. Only the one element you name moves, the loop is rotated so frame 1 shows the finished picture, and the seam is measured, not eyeballed. Use when someone says "animated cover", "make my cover move", "looping GIF cover", "newsletter cover GIF", "animate my thumbnail" or wants a cover that moves in the inbox without looking busy.
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Make a 12-second looping milestone clip in code with Claude Code. Thousands of tiny points drift like a night sky, pull together into your real number (followers, subscribers, revenue, customers), a line draws underneath and the label settles in. Premium, not a party. Use when someone says "milestone video", "celebrate 10k followers", "animate my subscriber count", "number reveal", "particle number animation" or wants to mark a result on LinkedIn or Instagram.
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