SEO, ads, social media, landing pages, and copywriting (3.1K skills)
Audit a specific web page using Google Search Console data and its live HTML. Assess content quality, search intent, readability, metadata, structured data, and internal links, then produce a scored SEO report with suggested fixes.
Coordinate paid advertising work across multiple platforms, including Google Ads and Meta Ads. Use it to discuss strategy, budgets, acquisition costs, return on ad spend, and campaign performance, or identify the appropriate specialist advertising skill.
Audit and analyze connected TikTok Ads accounts through NotFair MCP, a connection for agent access. Review spending, conversions, targeting, creative, budgets, and bids, and handle campaign setup or approved changes, including work involving Spark Ads.
Audit XML sitemaps by checking their structure and listed URLs against actual page conditions. Find errors, redirects, pages excluded from indexing, missing eligible pages, and inaccurate modification dates to identify sitemap problems affecting indexing.
Use connected Google Search Console data to check clicks, impressions, search position, and traffic changes by query or page. Inspect indexing status and manage sitemap submissions or removals that have been approved.
Get guidance on NotFair's paid advertising skills, installation, supported platforms, account connections, plans, and limits. Use it to understand available capabilities and troubleshoot setup or product questions outside account performance analysis.
Plan and review Amazon Ads using profit margins, ACoS—the share of advertising sales spent on ads—and product and search-term guardrails. Use it to assess advertising plans or exported performance data.
Improve page titles, meta descriptions, and social sharing previews with multiple alternatives for A/B testing, which compares different versions. Check character counts and preview search results to assess how each option will appear.
Develop evidence-based creative briefs, copy angles, and testable asset concepts for Facebook and Instagram ads. Use it to plan new campaigns, refresh existing creative, or outline UGC concepts—ideas for content presented as user-created posts.
Plan and prepare paid advertising campaigns before spending begins. Use a business goal, budget, and target platform to frame a new campaign or prepare a test across multiple advertising channels.
Write Google Ads headlines, descriptions, and responsive search ad components. Create alternative messages for A/B testing, which compares ad versions, and develop copy ideas aimed at improving the click-through rate of existing ads.
Plan or audit large sets of pages built from templates and data, such as location or product comparison pages. Evaluate each page’s distinct value, duplicate content risks, internal links, and whether it should appear in search results.
Audit online store SEO across product and category pages. Check filter URLs, duplicate content, pagination, unavailable products, internal links, and structured data that describes products, offers, reviews, and breadcrumbs to search engines.
Audit and rewrite content to help it become a cited source in AI search answers. Develop strategies for ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews, focusing on how these services use content in generated responses.
Develop paid advertising concepts, copy angles, and ideas for refreshing creative assets across platforms. Turn those ideas into measurable test briefs, including headline options and concepts for content styled around user contributions.
Audit LinkedIn Ads accounts, diagnose campaign issues, and plan improvements to targeting, creatives, budgets, and bids. Use connected accounts through NotFair MCP or exported data for analysis, with support for approved campaign changes.
Discover keywords from a starting term or niche for SEO and AI search content planning. Compare search volume, competition, search intent, and business relevance, then prioritize opportunities and group related topics to guide content choices.
Audit search performance, page speed, and site structure to investigate traffic drops and content gaps. Combine findings from Google Search Console and technical checks into practical improvements and a 30-day action plan.
Compare your page with competitors ranking higher for a target query. Identify missing topics, structural differences, search intent gaps, and other page-level SEO issues, then produce a concrete brief describing what to add or change.
Check which paid advertising integrations NotFair offers, connect ad accounts, and configure MCP connections for agent access. Verify available tools and whether a platform supports reading or changes, and investigate access problems.
Audit backlinks using Google Search Console reports and supplied exports. Review linking domains, link text, potentially spammy patterns, and links to key pages to identify internal linking opportunities and prioritize link building.
Audit a business's visibility in local Google search and map results, then produce a fix plan. Review Google Business Profile completeness, business contact details across listings, reviews, location pages, and structured business data.
Connect paid advertising accounts in NotFair and establish reusable brand and campaign context. Prepare a new workspace for agent-assisted advertising work, or refresh existing context across Google, Meta, X, LinkedIn, Reddit, and TikTok Ads.
Audit and operate connected X Ads accounts through NotFair MCP, a tool connection. Examine spending, conversions, targeting, budgets, bids, and ad content, and carry out campaign setup or approved changes.