Validate Claude Ads data contracts, scoring inputs, run outputs, installation procedures, and release readiness. Return machine-readable pass or fail results with evidence, the most urgent blocker, and recovery steps, while checking source freshness and safe removal boundaries.
Review X Ads tracking, campaign goals, keyword and conversation targeting, creative, budgets, and brand safety. Receive an evidence-based diagnosis and prioritized recommendations, with gaps in account information and unavailable features clearly marked.
Coordinate paid advertising work across twelve platforms, from account audits and budget planning to creative briefs, experiments, monitoring, and reports. Ground recommendations in evidence and execute account changes only when explicit approval and required safeguards are in place.
Prepare a Claude Ads project by organizing business goals, ad accounts, data sources, credential references, data retention rules, and approval limits. The result is a validated setup profile for subsequent advertising work.
Prepare paid advertising launches by checking campaign settings, assets, tracking, and policy eligibility. Produce a detailed change plan, then apply supported, tested operations only with explicit approval, remote verification, and a rollback record.
Build a paid advertising plan around business goals and financial constraints. Define channels, campaigns, audiences, budgets, creative, tracking, and experiments, then organize the work into phases with owners, success measures, and conditions for stopping or reversing changes.
Refresh evidence behind paid advertising guidance by checking platform changes, APIs, policies, regulations, and benchmarks. Record sources and contradictions, flag outdated or unsupported claims, and propose updates grounded in current primary sources.
Review Amazon Ads campaigns, targeting, search terms, product readiness, budgets, and advertising cost ratios. Get prioritized recommendations tied to supporting evidence, with missing data and uncertainty clearly identified.
Audit Reddit Ads tracking, campaign structure, community and interest targeting, creative fit, catalogs, and budgets. Receive prioritized findings grounded in account data, with missing inputs, unavailable features, and uncertainty clearly identified.
Build a brand and offer profile for paid advertising from an authorized website and operator input. Organize audience, visual style, voice, and supporting evidence, with source dates and a clear distinction between observations and inferences.
Create and manage writing personas with NNGroup 4-dimension tone framework (Funny-Serious, Formal-Casual, Respectful-Irreverent, Enthusiastic-Matter-of-fact). Personas define readability targets, sentence length distribution, vocabulary tier, contraction frequency, and summary box label. Used by blog-write and blog-rewrite to enforce consistent voice. Use when user says "persona", "voice", "tone", "writing style", "brand voice", "create persona", "use persona".
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Generate complete JSON-LD schema markup for blog posts with Article/BlogPosting, Person, Organization, BreadcrumbList, ImageObject, and optional FAQPage. Validates against Google requirements and warns about deprecated types. Use when user says "schema", "blog schema", "json-ld", "structured data", "schema markup", "generate schema".
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Blog strategy development including topic cluster architecture with hub-and-spoke design, audience mapping, competitive landscape analysis, AI citation surface strategy across ChatGPT/Perplexity/AI Overviews, distribution channel planning (YouTube, Reddit, review platforms for AI-citation SEO), content scoring targets, measurement framework, and content differentiation through original research and first-hand experience. Use when user says "blog strategy", "content strategy", "blog positioning", "what should I blog about", "blog topics", "content pillars", "blog ideation".
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Extract, suggest, and sync tags and categories for blog posts across all major CMS platforms. Supports WordPress REST API, Shopify GraphQL, Ghost Content API, Strapi REST/GraphQL, and Sanity GROQ. Generates tag suggestions from content analysis (keyword frequency, heading extraction, semantic grouping), enforces minimum post-count thresholds to prevent thin tag archives, and syncs taxonomy via authenticated API calls. Use when user says "tags", "categories", "taxonomy", "tag suggestions", "sync tags", "WordPress tags", "Shopify tags".
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Query Google NotebookLM notebooks for source-grounded, citation-backed answers from user-uploaded documents. Manages notebook library, handles Google authentication, and supports smart discovery. Works standalone via /blog notebooklm or internally from blog-write and blog-researcher for source-grounded research context. Falls back gracefully when not configured. Use when user says "notebooklm", "notebook", "query notebook", "ask notebook", "notebook research", "source grounded research", "document query", "notebook library".
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Post-writing SEO validation with pass/fail checklist covering title tag length and keyword placement, meta description quality, heading hierarchy and keyword density, internal/external link audit with anchor text analysis, canonical URL verification, Open Graph meta tags (og:title, og:description, og:image), Twitter Card validation, structured data presence and validity, URL structure optimization, and image alt text presence. Produces prioritized fix list with specific recommendations. Use when user says "seo check", "check seo", "validate seo", "blog seo", "seo validation", "on-page seo", "title tag check", "meta description check", "heading check", "link audit".
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Learn author writing style from 5 to 10 existing blog posts and generate a voice profile for /blog style learn, VOICE.md, blog-persona, and blog-write when users ask to infer tone, analyze author voice, learn style, or build a writing baseline.
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Repurpose blog posts for social media, email, video, podcast, and community channels. Generates Twitter/X threads, LinkedIn posts and articles, Threads, Bluesky, TikTok, Instagram, YouTube Shorts and long-form scripts, Reddit, newsletter, podcast, Discord, and Slack variants. Adapts tone for each platform. Use when user says "repurpose", "blog repurpose", "share blog", "social media", "twitter thread", "linkedin post", "youtube script", "reddit post".
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Detect keyword cannibalization across blog posts by extracting primary keywords from titles and headings, clustering semantically similar targets, and flagging posts competing for the same search intent. Supports local-only mode (grep-based) and DataForSEO API mode (Page Intersection endpoint at ~$0.01/call). Outputs severity-scored report with merge or differentiate recommendations. Use when user says "cannibalization", "keyword overlap", "competing pages", "duplicate keywords", "cannibalize".
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Audit a directory of multilingual blog content for completeness, consistency, hreflang correctness, meta-tag parity, and freshness. Builds a translation coverage matrix, flags stale translations, validates hreflang and schema, and emits a prioritized report with runnable fix commands. Use when user says "locale audit", "blog locale-audit", "check translations", "multilingual audit", "translation check", "hreflang check", "Uebersetzungen pruefen".
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Detect content decay from Google Search Console exports by comparing current and previous page performance, flagging quarter-over-quarter traffic drops, dropped pages, and refresh, consolidate, prune, or query-shift actions. Use when the user says "/blog decay", "content decay", "traffic drop", "QoQ decline", "GSC decay", or "refresh declining posts".
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Semantic topic cluster planning and automated execution engine for claude-blog. Performs SERP-based keyword research, groups keywords by search intent and SERP overlap, builds a hub-and-spoke cluster architecture, generates an interactive SVG cluster map, and executes the full cluster by orchestrating blog-write calls with shared cluster context and automatic internal-link injection. Fills the strategy-to-execution gap: blog-strategy plans the blueprint, blog-cluster builds the house. Use when user says "blog cluster", "topic cluster", "content cluster", "cluster plan", "cluster execute", "pillar content", "hub and spoke", "content ecosystem", "cluster map".
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Establish durable brand and voice context for cross-skill consumption. Generates BRAND.md (audience, positioning, do/don't editorial rules, taboo phrases, competitor differentiation) and VOICE.md (existing persona JSON re-expressed as readable prose), both written to the project root. When present, the blog orchestrator auto-loads these files for write, rewrite, brief, outline, calendar, and strategy workflows. Pairs with blog-persona, which manages the structured persona JSON. Use when user says "blog brand", "create brand context", "brand voice doc", "BRAND.md", "VOICE.md", "establish editorial brand", "brand guidelines for blog".
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Google API integration for blog performance: PageSpeed Insights, CrUX Core Web Vitals with 25-week history, Search Console performance, URL Inspection, Indexing API, GA4 organic traffic, NLP entity analysis for E-E-A-T, YouTube video search for embedding, and Google Ads Keyword Planner. Progressive feature availability based on credential tier (API key, OAuth/service account, GA4, Ads). Shares config with claude-seo at ~/.config/claude-seo/google-api.json. Use when user says "google data", "page speed", "core web vitals", "search console", "indexation", "GA4", "keyword research", "nlp entities", "blog performance", "youtube search", "google api setup".
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