@coreyhaines31
Marketer → Developer → Founder. Marketing for top SaaS companies, bootstrapping my own SaaS products, and open-sourcing my skills along the way.
75 skills3 repositories 56.7K
Create social posts, slide sequences, and short video scripts adapted to each platform. Repurpose blogs or recordings into standalone content, build a posting calendar, and use audience responses and performance data to guide revisions.
Plan webinars, conferences, dinners, and other events around measurable business goals. Tailor preparation, conversations, follow-up, and evaluation to your role as a host, sponsor, speaker, or attendee, with an emphasis on qualified meetings.
Audit how a brand appears in AI search answers and identify improvements to its content and website access. Review citation patterns, clear answer structure, supporting evidence, and whether AI systems can retrieve key information.
Design the processes connecting marketing, sales, and customer success. Produce documents for lead scoring, meaning prospect prioritization, along with assignment rules, handoff deadlines, deal stages, CRM workflows, and dashboards that show where prospects stall.
Review account registration and free trial signup flows to find obstacles in fields, authentication, and error messages. Get prioritized recommendations and test ideas to reduce abandonment and help more people complete registration.
Decide what content to create using customer questions, keyword data, and competitor coverage. The skill produces core themes, related topic maps, ranked content ideas, and calendar and distribution guidance aligned with business goals and available resources.
Audit a website for problems affecting search visibility, from search engine access and indexing to speed, page titles, content, and links. Receive evidence-based findings and a prioritized action plan, including checks for multilingual and local business sites.
Find suitable marketing partners and plan joint campaigns for SaaS businesses. Compare audience fit, develop shared content or event ideas, and define responsibilities, lead sharing, promotion commitments, and measures of success.
Plan and evaluate free calculators, generators, or assessment tools for marketing. Compare ideas against audience needs, search demand, development effort, and maintenance, then define an initial version and a path toward your paid product.
Plan creator partnerships from partner selection and compensation to content briefs, sponsorship disclosures, and performance measurement. The skill covers one-off sponsorships and ongoing ambassador programs, focusing on audience fit and qualified outcomes such as leads or purchases.
Improve existing marketing copy while preserving its message and voice. The skill reviews clarity, evidence, specific details, and prompts to act, refreshes outdated content, and replaces formulaic AI phrasing with language grounded in available facts.
Design or improve what you sell by reviewing customer value, deliverables, bonuses, guarantees, deadlines, naming, and payment terms. Identify weak parts of a service, course, or coaching offer and draft specific changes to test.
Plan press outreach for software products, develop story angles, and prepare pitches, press materials, and podcast briefs. The skill also guides crisis communications, including initial statements and responses to breaches or outages.
Create product demos, explainers, and social clips by choosing among AI footage, virtual presenters, code-based video templates, and editing tools. The skill guides scripts, visuals, captions, reusable production workflows, and exports suited to the target platform.
Plan and improve customer or fan communities with platform recommendations, launch plans, welcome journeys, recurring activities, and ambassador programs. The skill also reviews participation metrics to identify where members disengage and suggest practical priorities for community managers.
Understand customer decisions and turn psychological principles into practical marketing ideas. The skill explains relevant thinking tools and behavioral patterns, then suggests ethical applications for pricing, trust, messaging, onboarding, retention, and deciding which marketing problems to address first.
Create sales materials tailored to the buyer and deal stage, including pitch outlines, one-page summaries, objection responses, and demo scripts. Use evidence from won and lost deals to improve the materials sales teams rely on.
Create concise B2B outreach emails and follow-ups tailored to a prospect’s situation. Plan sending setup, coordinate email with LinkedIn and other channels, and organize reply handling to move interested prospects toward meetings.
Design automated email sequences for new subscribers, prospective buyers, product users, and inactive customers. Get a flow with entry triggers, timing, exit conditions, subject lines, full email copy, clear next steps, and a measurement plan.
Build a marketing plan matched to a company's budget, team, and stage. Organize acquisition, first use, retention, referrals, and revenue into a 90-day roadmap and 12-month outlook, with owners, metrics, and tools in Notion-ready Markdown.
Plan and validate tracking for marketing and product decisions. Define events, configure GA4 and Google Tag Manager, standardize campaign link labels, and calculate metrics using matching time periods to produce dependable measurement plans and findings.
Plan and review paid advertising across Google Ads, Meta, LinkedIn, and other platforms. Organize audiences, budgets, and bidding, then assess results using customer acquisition costs and sales data while separating evidence, hypotheses, and missing information.
Create and maintain a shared product marketing document covering the product, audience, differentiation, and brand voice. Draft it from existing project materials or guided questions, then preserve revisions and tested lessons for other marketing skills.
Assess how marketing channels contribute to conversions and revenue. Compare attribution models, which assign credit to customer interactions, reconcile conflicting reports, and design first-party tracking that connects browsing history to bookings or purchases.
Is this your account? Link GitHub to bring it onto your creator page (Japanese)