1.1K skills · sorted by relevance
Automate Conversion Tools operations using Rube MCP, a connection for agent tools. Find actions that match a task, check their input requirements and connection status, and execute them through Composio.
Automate Conversion Tools operations using Rube MCP, a connection for agent tools. Find actions that match a task, check their input requirements and connection status, and execute them through Composio.
Add, extend, or review OpenAI Ads conversion tracking for purchases, signups, and other confirmed outcomes. The skill covers browser Pixel events, server-side Conversions API events, duplicate-event prevention, secret handling, and local verification with a setup report.
Full-funnel paid advertising operations for B2B SaaS. Use this skill for PPC strategy, Google Ads optimization, LinkedIn Ads, social media advertising, programmatic buying, creative strategy, creative concept diversity for Meta Advantage+ (why six variants of one ad are not a diverse library, and what to brief instead), creator-made ad creative on a spend-share deal, attribution modeling, budget allocation, budget pacing and planned-vs-delivered reconciliation, audience overlap and campaign self-competition audits, suppression lists, ROAS improvement, media spend optimization, and the media no auction sells — newsletter and podcast sponsorships, community and industry-publication placements, paid review-site listings on G2 and Capterra, and pay-per-lead content syndication. It also covers buying on the AI answer surface — ads inside Google AI Overviews and AI Mode that existing Search, Shopping and Performance Max campaigns already serve into with no opt-out, no placement targeting and no segmented reporting, and ChatGPT Ads and Microsoft Copilot as separate opt-in platforms with their own plan-tier reach limits, no negative keywords, and a landing-page crawler gate. It also owns the conversion signal the bidding algorithms learn from — CRM pipeline stages (SQL, opportunity, closed-won) sent back to Google Ads, LinkedIn, Meta and Microsoft Ads through offline conversion import, enhanced conversions for leads, the Google Data Manager API and the LinkedIn Conversions API, with click-ID capture, stage values, dedupe, EEA consent signals and retractions. It also gates connected TV (CTV) and streaming video for B2B — whether a reach medium belongs in the plan, how a vendor ties a TV household to a target account (member data, IP-to-account graph or contextual), the server-side ad insertion (SSAI) fraud questions, Programmatic Guaranteed deals, and a holdout lift test because CTV has no click. It also runs person-led paid social — LinkedIn Thought Leader Ads and Meta partnership ads that put spend behind an employee's or creator's post — on a paid-usage term, an in-post disclosure check and an end-date register, because the platform approval carries no term. Also triggers on: CTV, connected TV, OTT, streaming TV ads, should we run CTV, LinkedIn CTV, B2B CTV, account-based CTV, SSAI fraud, thought leader ads, boost an employee's post, sponsor a creator's post, partnership ads, whitelisting, creator usage rights, PPC, Google Ads, LinkedIn Ads, social ads, programmatic, ad creative, attribution, media budget, paid campaigns, ROAS, CPA, ad spend, newsletter sponsorship, podcast sponsorship, community sponsorship, sponsor a newsletter, content syndication, pay-per-lead, cost per lead vendor, media kit, rate card, insertion order, direct buy, publisher partnership, make-good, G2 paid listing, Capterra ads, review site advertising, sponsorship ROI, budget pacing, we underspent our budget, are our campaigns competing with each other, audience overlap, self-competition, campaign cannibalization, suppression list, exclusion list, ad frequency across channels, how many ad accounts do we have, ads in AI Overviews, AI Mode ads, ChatGPT Ads, OpenAI Ads Manager, Copilot ads, conversational ads, should we advertise on ChatGPT, can we buy our way into the AI answer, our ads are showing in AI Overviews and we cannot report on it, context hints, OAI-AdsBot, our ad landing page fails review, robots.txt is blocking our ads, our paid leads are junk, Google Ads is optimizing for the wrong leads, offline conversion import, OCI, enhanced conversions for leads, send CRM stages back to Google Ads, upload SQLs to LinkedIn, LinkedIn Conversions API, LinkedIn CAPI, Meta conversion leads, CRM to ad platform, gclid, li_fat_id, msclkid, value-based bidding, optimize for pipeline not form fills, low match rate, conversion lag.
The English summary is being prepared. Showing the original description.
Diagnose declines in Google Ads conversions, conversion value, and leads by comparing periods, traffic, device breakdowns, impression share, and account changes. Use live account data through the Google Ads MCP Server or receive queries and diagnostic guidance for manual execution.
Audit how advertising platforms, GA4, and app measurement tools assign credit for conversions. Compare event definitions, reporting windows, and duplicate handling to explain discrepancies and produce an evidence-based measurement improvement plan.
Configuring Salesforce lead management and conversion in Setup: lead settings, web-to-lead, conversion field mapping, lead queues, auto-response rules, lead processes. Trigger keywords: web-to-lead, lead conversion, lead field mapping, lead settings, lead process, lead queue, lead auto-response. NOT for Apex that controls what conversion creates - use apex/lead-conversion-customization. NOT for lead assignment rule logic - use admin/assignment-rules. NOT for duplicate rule configuration - use admin/duplicate-management. Also covers: LeadConvertSettings objectMapping XML, LeadConfigSettings, LeadStatus StandardValueSet converted flag, lead process BusinessProcess, Database.convertLead bulk conversion limits.
The English summary is being prepared. Showing the original description.
Audit Snapchat Ads measurement, mobile and app campaigns, creative, AR and catalog formats, audiences, and budgets. Produce prioritized recommendations with supporting evidence, missing inputs, and brand safety concerns clearly identified.
Helps developers send conversion and event data to Google Ads, Google Analytics, and Floodlight through the Data Manager API. It covers destination setup, data formatting, validation, migration from other APIs, and checking processing results.
Audit Reddit Ads tracking, campaign structure, community and interest targeting, creative fit, catalogs, and budgets. Receive prioritized findings grounded in account data, with missing inputs, unavailable features, and uncertainty clearly identified.
Diagnose PDF conversion failures in pandoc by checking installed conversion engines, capturing full error logs, and investigating missing fonts or packages. Follow a structured sequence of retries and fallback methods to find a working conversion route.
Use when the user asks to "set up conversion values so tROAS optimizes profit not orders", "map margin onto my purchase value", "build value rules for lead / phone / signup conversions", or "stop bidding to revenue when I care about profit"; defines and QAs the conversion VALUE model — per-conversion values, margin/net-value adjustment, static-vs-dynamic value rules, proxy values for non-revenue actions, and a value-vs-count sanity check — as a value-model spec plus a pre-launch value QA sheet. Not for whether the tag fires or UTMs are clean — use conversion-signal-qa; not for cross-platform double-count de-dup — use attribution-reconciler; not for scoring R1/R2 — that is a scored veto in ad-account-auditor. 付费广告转化价值建模/利润出价/价值规则QA
The English summary is being prepared. Showing the original description.
Use when the user asks to "set up conversion values so tROAS optimizes profit not orders", "map margin onto my purchase value", "build value rules for lead / phone / signup conversions", or "stop bidding to revenue when I care about profit"; defines and QAs the conversion VALUE model — per-conversion values, margin/net-value adjustment, static-vs-dynamic value rules, proxy values for non-revenue actions, and a value-vs-count sanity check — as a value-model spec plus a pre-launch value QA sheet. Not for whether the tag fires or UTMs are clean — use conversion-signal-qa; not for cross-platform double-count de-dup — use attribution-reconciler; not for scoring R1/R2 — that is a scored veto in ad-account-auditor. 付费广告转化价值建模/利润出价/价值规则QA
The English summary is being prepared. Showing the original description.
Review marketing pages and forms to identify obstacles to purchases, inquiries, or other desired actions. Get prioritized recommendations, alternative headlines and button text, and experiment ideas based on the page’s purpose and traffic sources.
Analyze convertible bonds in China's A-share market through bond value, stock conversion value, and option value. Review conversion-price resets and redemption clauses, then compare candidates using low-price, low-premium screening and periodic portfolio rotation frameworks.
Plan, set up, audit, and debug analytics tracking with GA4 and Google Tag Manager. Define events and their parameters, configure conversion tracking, and investigate missing or duplicate data using structured checks and prioritized fixes.
Audit server-side advertising measurement by comparing browser and server events, checking duplicate handling, consent, and data quality. Reconcile platform diagnostics with source logs and business conversions, then return prioritized findings, owners, and verification steps.
Write landing page copy with attention to the hero, value proposition, social proof, objection handling, and conversion-focused CTAs. Use this skill whenever the user wants to write a landing page, sales page, hero section, or any conversion-focused web copy. Triggers on landing page, sales page, hero copy, value proposition, headline, subheadline, hero section, CTA copy, conversion copy, opt-in page, squeeze page. Also triggers when the user has a marketing campaign or product launch needing dedicated conversion copy. Use `cro-optimization` instead when the page already exists and the ask is to lift its conversion rate through testing rather than to write the copy.
The English summary is being prepared. Showing the original description.
Run conversion rate optimization through hypothesis-driven testing including audit, hypothesis generation, test design, statistical analysis, and rollout decisions. Use this skill whenever the user wants to optimize conversion, run A/B tests, audit a funnel, generate test hypotheses, design experiments, or analyze test results. Triggers on conversion optimization, CRO, A/B test, split test, multivariate test, hypothesis, conversion funnel, funnel audit, experiment design, statistical significance, lift, optimization. Also triggers when the user has a conversion problem and isn't sure where to start, or when test results are ambiguous and need interpretation.
The English summary is being prepared. Showing the original description.
Use when conversion TRACKING must be set up or fixed before spending — Meta Pixel and Conversions API, Google Ads conversions with Enhanced Conversions, GA4, TikTok Pixel and Events API, server-side GTM, consent mode for GDPR and CCPA, UTM conventions, iOS ATT attribution windows, and a pre-launch verification checklist. Trigger on 'tracking setup', 'pixel setup', 'CAPI', 'GA4 events', 'conversions are not being recorded', 'Meta and Shopify numbers do not match'. Also use when launch is imminent and nothing has been verified. Not for — auditing a live account broadly, see `21-ads-audit-global`; analyzing data once it flows, see `13-data-analysis-global`; the campaign hierarchy, see `52-account-structure-global`.
The English summary is being prepared. Showing the original description.
World-class landing page expertise combining conversion rate optimization science, persuasive design psychology, and the craft of pages that turn visitors into customers. Landing pages are where marketing meets reality—the moment of truth where visitors decide. Great landing pages aren't just pretty—they're conversion machines. The best landing page designers understand that every element must earn its place, that friction is the enemy, and that the goal isn't to impress—it's to convert. Speed, clarity, and persuasion in perfect balance. Use when "landing page, conversion page, lead capture, signup page, pricing page, hero section, above the fold, CTA design, conversion rate, page optimization, lead gen page, squeeze page, sales page, landing-pages, conversion, CRO, design, optimization, lead-generation, signups, forms" mentioned.
The English summary is being prepared. Showing the original description.
When the user wants to optimize, improve, or increase conversions on any marketing page — including homepage, landing pages, pricing pages, feature pages, or blog posts. Also use when the user says "CRO," "conversion rate optimization," "this page isn't converting," "improve conversions," "why isn't this page working," "my landing page sucks," "nobody's converting," "low conversion rate," "bounce rate is too high," "people leave without signing up," or "this page needs work." Use this even if the user just shares a URL and asks for feedback — they probably want conversion help. For signup/registration flows, see signup-flow-cro. For post-signup activation, see onboarding-cro. For forms outside of signup, see form-cro. For popups/modals, see popup-cro.
The English summary is being prepared. Showing the original description.
Design popups, banners, and slide-in messages for email signups or purchases. Get copy, display timing, audience rules, frequency limits, mobile guidance, and test ideas, with attention to easy dismissal and accessible interaction.
Assess how marketing channels contribute to conversions and revenue. Compare attribution models, which assign credit to customer interactions, reconcile conflicting reports, and design first-party tracking that connects browsing history to bookings or purchases.