ab-test-setup
FreePlan, design, and implement A/B tests and experiments with statistical rigor. Covers hypothesis frameworks, sample sizing, metrics, and result analysis.
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Marketing leadership for scaling companies. Brand positioning, growth model design, marketing budget allocation, channel mix optimization, and marketing org design.
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Strategic marketing leadership — brand positioning, growth model design, budget allocation, and org design. Not campaign execution; this is the engine.
Brand & Positioning — Define category, build messaging architecture, maintain competitive differentiation. Details → references/brand_positioning.md
Growth Model — Choose and operate the right acquisition engine: PLG, sales-led, community-led, or hybrid. Details → references/growth_frameworks.md
Marketing Budget — Allocate from revenue target backward: customers needed → conversion rates → MQLs needed → spend by channel based on CAC.
Marketing Org — Structure follows growth model. Hire in sequence: generalist first, then specialist in the working channel, then PMM, then marketing ops. Details → references/marketing_org.md
| Category | Metric | Healthy Target |
|---|---|---|
| Pipeline | Marketing-sourced pipeline % | 50-70% of total |
| Pipeline | MQL → Opportunity rate | > 15% |
| Efficiency | Blended CAC payback | < 18 months |
| Efficiency | LTV:CAC ratio | > 3:1 |
| Growth | Win rate vs. primary competitor | > 50% |
| When... | CMO works with... | To... |
|---|---|---|
| Pipeline miss | CFO + CRO | Diagnose: volume, quality, or velocity problem |
| Category design | CEO | Secure organizational commitment to the narrative |
| Sales misalignment | CRO | Align on MQL definition, SLA, and pipeline ownership |
Draft a marketing strategy, then critique it from the customer's perspective. Refine based on the critique. Repeat until the strategy survives scrutiny.
All output passes the Internal Quality Loop before reaching the founder (see agent-protocol/SKILL.md).
references/brand_positioning.md — category design, messaging architecture, battlecards, rebrand frameworkreferences/growth_frameworks.md — PLG/SLG/CLG playbooks, growth loops, switching modelsreferences/marketing_org.md — team structure by stage, hiring sequence, agency vs. in-houseNo reviews yet. Tell others what you thought.
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Plan, design, and implement A/B tests and experiments with statistical rigor. Covers hypothesis frameworks, sample sizing, metrics, and result analysis.
The English summary is being prepared. Showing the original description.
Web/mobile accessibility decision guide: WCAG 2.2 AA, ARIA, keyboard nav, focus management, contrast, testing. Use for: a11y, accessibility, wcag, aria, screen reader, keyboard, contrast.
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Generate, iterate, and scale ad creative for paid advertising across Google, Meta, LinkedIn, and X. Covers platform specs, creative frameworks, and quality validation.
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Musica interactiva para juegos: layering vertical, re-secuenciacion horizontal, stingers, reglas de transicion con sync points, y mapeo de estados de gameplay a musica. Usar para: musica adaptativa, sistema de musica dinamica, transiciones musicales, combat music.
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Design multi-agent systems, create agent architectures, define communication patterns, and build autonomous agent workflows with structured evaluation frameworks.
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Inter-agent communication protocol for C-suite agent teams. Defines invocation syntax, loop prevention, isolation rules, response formats, and quality loops.
The English summary is being prepared. Showing the original description.