마케팅·SNS 스킬

Audit conflicting search indexing settings across robots.txt, noindex directives, and canonical tags that identify preferred URLs. Identify why pages may be included or excluded unexpectedly, and review changes that align the settings with the intended outcome.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Investigating pages that remain in Google's index
• Checking pages unexpectedly excluded from search
• Reviewing robots.txt and noindex conflicts

Audit HTML page size and identify oversized embedded JSON, SVGs, images, or scripts. Use the findings to plan lighter pages and investigate whether document size could explain content missing from Google's search index.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Investigating content missing from Google's index
• Reviewing large JSON payloads embedded in HTML
• Checking HTML size across an e-commerce site

Audit URL word separators and generate hyphenated slugs, the readable parts of page addresses. Plan changes from underscores or spaces, including permanent redirects, internal link updates, and sitemap changes.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Auditing underscores and spaces in URL paths
• Generating hyphenated slugs from page titles
• Planning URL migrations with permanent redirects

Audit page links to find missing, empty, or unusable href values and navigation handled only by JavaScript. Guide fixes using real URLs and appropriate HTML elements so search engines can discover linked pages.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Auditing navigation links in JavaScript-heavy pages
• Checking href values in dynamically generated links
• Separating navigation links from action buttons

Audit or write a page’s main H1 heading. Find missing, repeated, empty, or brand-only headings, then suggest topic-specific text that naturally includes relevant keywords and stays consistent with the page title and content.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Auditing page headings
• Writing H1 headings for landing pages or blog posts
• Checking CMS template output

Audit article update dates across the visible page, HTTP response headers, and structured data that describes the article to search engines. Align these signals with substantive content changes and review how the CMS or build process updates them.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Auditing update dates on articles and blog posts
• Reviewing CMS rules for updating modification dates
• Checking timestamps applied during static site deployments

Audit links between pages on a website to find important pages with few incoming links. Suggest relevant connections from related content and clearer link text that describes the destination page.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Finding important pages with too few internal links
• Adding relevant links between related articles
• Replacing vague link text with descriptive wording

Audit important pages for settings that interfere with search indexing, including noindex directives, HTTP headers, and robots.txt rules. Identify accidental restrictions, suggest configuration fixes, and guide follow-up checks in Google Search Console.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Investigating important pages missing from Google Search
• Checking for leftover staging restrictions after launch
• Reviewing CMS indexing settings for pages and categories

Audit or draft an editorial policy for a blog, news site, or sensitive-topic publication. Cover author qualifications, research, fact-checking, corrections, and funding disclosures, and check that readers can find the policy from relevant pages.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Drafting an editorial policy page
• Reviewing author and fact-checking standards
• Documenting corrections and funding disclosures

Review external links in articles to identify unsupported factual claims and suggest authoritative sources. Check link attributes used for security and for identifying paid, affiliate, or untrusted links, then guide corrections to citations and markup.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Find factual claims that lack source links
• Add citations to official or research sources
• Review external link security attributes

Audit pages for too few internal links in their main content and suggest links to related pages. Separate body links from shared navigation, add contextual links or related-article sections, and verify that the rendered pages include them.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Finding pages with too few internal links
• Adding related links to standalone articles
• Reviewing CMS templates for missing content links

Audit page descriptions used for search results, identify text reused across URLs, and write descriptions specific to each page. Review CMS settings and shared templates so each route outputs its own description in the final HTML.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Auditing duplicate page descriptions across a site
• Writing descriptions for individual articles
• Reviewing shared SEO component settings

Audit and set up favicons, the small site icons used in browser tabs and search results. Check HTML links, image formats and dimensions, HTTPS access, and crawler restrictions, with guidance for ICO, SVG, and iOS icons.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Checking a site's existing favicon configuration
• Setting up favicons for a new project
• Investigating missing icons in search results

Review disclaimers on health, finance, legal, and safety pages, plus affiliate disclosures. The skill checks wording, visibility, and placement, then suggests context-specific copy and disclosure placement before the first affiliate link.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Reviewing disclaimers on medical or financial articles
• Checking disclosures before affiliate links
• Improving disclaimer visibility and placement

Add FAQ sections to landing pages or blog posts and generate FAQPage structured data, a format search engines can read. Check required question and answer fields, valid syntax, and consistency with content visitors can see.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Adding FAQ sections to landing pages or blog posts
• Generating structured data from existing questions and answers
• Checking FAQ markup against visible page content

Review a website’s contact page for working contact methods and easy access from other pages. Add relevant contact information or forms, and inspect rendered HTML and HTTP responses to check the final page.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Creating a dedicated contact page
• Checking contact methods and site navigation
• Reviewing rendered contact page output

Audit canonical URLs, which tell search engines the preferred page address, for redirects. The skill checks rendered HTML and HTTP responses, identifies affected routes or templates, and guides updates that point directly to the final URL returning 200 OK.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Checking canonical URLs for redirects
• Reviewing canonical tags after URL changes
• Inspecting templates that generate canonical metadata

Review web content for factual claims, figures, and quotations that need reliable sources. Identify missing citations, suggest relevant external links with clear link text, and check the rendered page and HTTP response.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Checking sources for claims and figures in articles
• Adding links to official information and research
• Reviewing citation link text

Find and fix internal links that lead to missing pages or server errors. Check rendered pages and HTTP responses, then identify URLs to update or remove and explain how broken links affect search engine crawling.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Checking internal links after moving or deleting pages
• Finding broken navigation and in-text links
• Reviewing how broken links affect search engine crawling

Check external links for error responses and expired domains, then identify links to update or remove. Inspect rendered HTML and HTTP responses to locate affected pages and explain how to verify the corrections.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Checking reference links in older articles
• Updating or removing broken external links
• Reviewing links to expired or repurposed domains

Check canonical tags that tell search engines the preferred URL for a page. Review rendered HTML and HTTP responses, identify missing or incorrect settings, and help correct duplicate-page signals caused by URL variations.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Checking canonical tags across pages
• Reviewing duplicate URLs caused by parameters or domain variations
• Adding or correcting preferred page URLs

Check Google Consent Mode v2 implementation and the consent states sent to Google services. Review advertising consent settings and help update GTM or gtag.js so tag behavior reflects users’ consent choices.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Auditing Consent Mode v2 implementation
• Updating advertising consent settings
• Checking consent signals sent to Google

Compare the preferred page URL declared in HTML canonical tags with the one sent in HTTP Link headers. Identify conflicting declarations, recommend consistent values, and explain how to verify the final page and response.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Comparing HTML and HTTP canonical declarations
• Investigating conflicting preferred URL signals
• Reviewing canonical output across routes and templates

Audit breadcrumb structured data, a machine-readable description of a page’s navigation path. Check that BreadcrumbList matches the visible trail and site hierarchy, then guide JSON-LD changes using the rendered HTML and HTTP response.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

• Check breadcrumb structured data
• Add JSON-LD for visible breadcrumbs
• Review site hierarchy after template changes