Systematic competitor analysis covering product teardowns, 12-dimension scoring rubric, feature comparison matrices, SWOT analysis, pricing model deconstruction, UX audits, and strategic action plans with stakeholder presentation templates.
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Vendor lifecycle — weighted selection scorecards, risk tiering, renewal and notice-deadline tracking, spend concentration, and SLA credits. Use when selecting a vendor, preparing a renewal, or reviewing a vendor portfolio.
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People leadership for scaling companies: hiring, compensation, org structure, performance, and retention. Use when building hiring plans, designing comp frameworks, restructuring teams, or managing performance.
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Deal desk: reviews, approves, and structures non-standard sales deals. Use when standing up a deal desk, building approval-threshold matrices, designing deal-review packets, routing deals, or auditing deals for compliance.
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Framework for rolling out organizational changes without chaos, using ADKAR adapted for startups. Use when announcing a reorg, switching tools, pivoting strategy, killing a product, or managing change resistance.
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Audit and repair an internal knowledge base — staleness, ownership gaps, orphans, duplication, and findability. Use when the wiki is untrusted, docs are out of date, nobody owns pages, or search returns the wrong answer.
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Plan, sequence, and pressure-test internal announcements before they send. Use when announcing a reorg, policy, or product change, drafting an all-hands or exec update, or deciding who hears what and in which order.
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Signup and registration flow optimization covering SSO strategy, progressive profiling, field reduction, multi-step flow design, authentication UX, post-submit experience, and mobile registration patterns.
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Analyzes RFP responses for coverage gaps, builds competitive feature matrices, and plans proof-of-concept engagements for pre-sales engineering
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Analyzes pipeline coverage, tracks forecast accuracy with MAPE, and calculates GTM efficiency metrics for SaaS revenue optimization
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Referral and affiliate program design covering referral loop architecture, incentive design, trigger moment optimization, viral coefficient modeling, affiliate program structure, and optimization playbook.
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SaaS pricing design and optimization covering value metric selection, tier architecture, price point research, pricing page design, price increase execution, and competitive pricing analysis.
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