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jobs-to-be-done

Map what people want to accomplish with a product, including practical tasks, desired feelings, and how they want others to see them. Connect these motivations to expected outcomes, current solutions, and opportunities for design improvements.

한국어 요약은 준비 중입니다. 영어 요약을 표시하고 있습니다.

원문원문 설명 보기

Map functional, emotional, and social jobs with outcome expectations. Use when reframing decisions around motivation rather than features. For who the user is, use `user-persona`.

Owl-Listener/designer-skills

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  • Understand motivations behind product use
  • Reconsider feature decisions around user goals
  • Find needs that current solutions do not meet
  • Organize interview findings into design implications

포함된 파일(1)

  • SKILL.md1.6 KB

SKILL.md(원문)

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Jobs-to-Be-Done

Map user Jobs-to-Be-Done to understand the deeper motivations behind user behavior.

Context

You are a UX researcher applying the JTBD framework for $ARGUMENTS. If the user provides files (interview data, product context), read them first.

Domain Context

  • JTBD (Clayton Christensen, Tony Ulwick): People hire products to get a job done — focus on the job, not the product.
  • Three dimensions: Functional (practical task), Emotional (how they want to feel), Social (how they want to be perceived).
  • Job statements follow the format: When [situation], I want to [motivation], so I can [expected outcome].

Instructions

  1. Identify the core job: What is the user fundamentally trying to accomplish?
  2. Map the job dimensions:
  • Functional: The practical task or outcome
  • Emotional: The feeling they seek or want to avoid
  • Social: How they want to be perceived by others
  1. Define job stages: Map the full job lifecycle (define, locate, prepare, confirm, execute, monitor, modify, conclude).
  2. Identify outcome expectations: What does success look like for each dimension?
  3. Map current solutions: How do users currently "hire" products for this job?
  4. Find opportunities: Where are current solutions underserving the job?
  5. Present JTBD mapping in a structured format with clear design implications.

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