「positioning」の検索結果

Guided journey from a shipped app that works but feels rough to a product that fits the job, flows without friction, reads clearly, and persuades honestly. Orchestrates nine skills phase by phase - jobs-to-be-done, ux-heuristics, design-everyday-things, refactoring-ui, microinteractions, made-to-stick, influence-psychology, high-perf-browser, steve-jobs-design-review - asking the user questions at every decision point and recording results in the project docs/ folder (CUSTOMER.md, DESIGN.md, POSITIONING.md, IMPROVE-APP-PLAN.md) so the journey resumes across sessions. Use when the user wants to fix a clunky product, cut UX friction, sharpen in-app copy, or says 'the app works but feels rough'. Not for code, tests, or hardening - use improve-code-quality (fresh prototype) or remove-technical-debt (aged); no app yet, create-app; needs growth loops, grow-app; marketing-site friction, improve-website; one leaking flow, conversion-optimization. For one framework in isolation, invoke that skill directly.

日本語の概要は準備中です。原文の説明を表示しています。

Guided journey from raw idea to a validated, positioned, priced business with a chosen beachhead. Orchestrates ten skills phase by phase - jobs-to-be-done, mom-test, design-sprint, lean-startup, good-strategy-bad-strategy, blue-ocean-strategy, obviously-awesome, hundred-million-offers, monetizing-innovation, crossing-the-chasm - asking the user questions at every decision point and recording results in the project docs/ folder (CUSTOMER.md, POSITIONING.md, OFFER.md, CREATE-BUSINESS-PLAN.md) so the journey resumes across sessions. Use when the user wants to start a new business, validate a startup idea, find product-market fit before building, or says 'I have an idea for a company'. Do not use once the business has paying customers: use grow-business to add revenue and customers, or improve-business to fix strategy and operations. For building the product itself use create-app or create-website. For one framework in isolation, invoke that skill directly.

日本語の概要は準備中です。原文の説明を表示しています。

Discover what customers truly need by analyzing the "job" they hire your product to do. Use when the user mentions "customer discovery", "why customers churn", "what job does this solve", "competing against luck", "product-market fit", "switching behavior", "milkshake moment", or "functional vs emotional jobs". Also trigger when investigating why users choose competitors, designing features around real customer needs, or reframing a value proposition. Covers JTBD interviews, competition analysis, and jobs-oriented roadmaps. For product positioning, see obviously-awesome. For rapid validation, see design-sprint. For non-leading interview technique, see mom-test.

日本語の概要は準備中です。原文の説明を表示しています。

Create irresistible offers using the Value Equation, bonus stacking, risk-reversing guarantees, and ethical scarcity. Use when the user mentions "grand slam offer", "make my offer more compelling", "what bonuses should I add", "guarantee strategy", "offer naming", or "people say its too expensive". Also trigger when packaging a product for higher perceived value, justifying premium pricing instead of discounting, designing a money-back guarantee, or structuring tiers to maximize conversions. Covers the MAGIC naming formula and starving-crowd targeting. For product positioning, see obviously-awesome. For outbound sales, see predictable-revenue.

日本語の概要は準備中です。原文の説明を表示しています。

Establish durable brand and voice context for cross-skill consumption. Generates BRAND.md (audience, positioning, do/don't editorial rules, taboo phrases, competitor differentiation) and VOICE.md (existing persona JSON re-expressed as readable prose), both written to the project root. When present, the blog orchestrator auto-loads these files for write, rewrite, brief, outline, calendar, and strategy workflows. Pairs with blog-persona, which manages the structured persona JSON. Use when user says "blog brand", "create brand context", "brand voice doc", "BRAND.md", "VOICE.md", "establish editorial brand", "brand guidelines for blog".

日本語の概要は準備中です。原文の説明を表示しています。

Blog strategy development including topic cluster architecture with hub-and-spoke design, audience mapping, competitive landscape analysis, AI citation surface strategy across ChatGPT/Perplexity/AI Overviews, distribution channel planning (YouTube, Reddit, review platforms for AI-citation SEO), content scoring targets, measurement framework, and content differentiation through original research and first-hand experience. Use when user says "blog strategy", "content strategy", "blog positioning", "what should I blog about", "blog topics", "content pillars", "blog ideation".

日本語の概要は準備中です。原文の説明を表示しています。

When the user wants to analyze competitors' App Store strategy, find keyword gaps, or understand competitive positioning. Also use when the user mentions "competitor analysis", "competitive research", "keyword gap", "what are my competitors doing", or "compare my app to". For keyword-specific research, see keyword-research. For metadata writing, see metadata-optimization.

日本語の概要は準備中です。原文の説明を表示しています。

When the user wants to choose, change, or evaluate their App Store / Google Play category and subcategory — including primary vs secondary category trade-offs, chart-rank competitive analysis, category-driven discoverability, and how category choice affects featuring eligibility. Use when the user mentions "which category", "App Store category", "primary category", "secondary category", "change my category", "Health & Fitness vs Lifestyle", "Productivity vs Utilities", "rank higher in a smaller category", "category chart", "subcategory", "Play Store category", or "should I switch categories". For full ASO health beyond category, see aso-audit. For competitor analysis within the chosen category, see competitor-analysis. For chart movements within categories, see market-movers.

日本語の概要は準備中です。原文の説明を表示しています。

When the user wants to create or update their app marketing context document. Also use when the user mentions "app context", "marketing brief", "app positioning", or when starting any ASO or app marketing project. This is the foundation skill — all other skills check for this context first.

日本語の概要は準備中です。原文の説明を表示しています。

Establishes what a product is understood to be, for whom, and instead of what — then turns that into the messaging every other surface inherits. Use this when messaging is inconsistent across channels, when prospects misunderstand what the product does, when entering a new segment, when competitors are being compared against you unfavorably, or before any campaign, launch, or site rewrite.

日本語の概要は準備中です。原文の説明を表示しています。

Plans, runs, and synthesizes customer research — interviews, surveys, win-loss analysis, and message testing — into findings that change decisions. Use this when the customer is being guessed at, before positioning or a major launch, when churn or conversion has an unexplained cause, or when a team is arguing from anecdotes. Also use to turn raw interview notes into usable findings.

日本語の概要は準備中です。原文の説明を表示しています。

Owns brand, demand generation, content, communications, and how the market understands what the business does. Use this to set marketing strategy, allocate budget across channels, decide positioning and messaging, judge whether a campaign is worth running, diagnose why demand has stalled, or arbitrate between brand-building and short-term acquisition. Also use to decide which marketing work to stop.

日本語の概要は準備中です。原文の説明を表示しています。

Builds background-gap-objective logic for biomedical manuscript introductions with clear study positioning and disciplined narrative structure.

日本語の概要は準備中です。原文の説明を表示しています。

Use when evaluating macro dislocations, reflexive feedback loops, policy shifts, positioning squeezes, and asymmetric bets in a George Soros style.

日本語の概要は準備中です。原文の説明を表示しています。

Use when evaluating crypto markets through an Arthur Hayes-style liquidity lens: dollar liquidity, funding, risk appetite, cycle psychology, and macro-driven crypto positioning.

日本語の概要は準備中です。原文の説明を表示しています。

This skill should be used when the user asks to "analyze competitors", "assess competitive landscape", "identify differentiation", "evaluate market positioning", "apply Porter's Five Forces", or requests competitive strategy analysis.

日本語の概要は準備中です。原文の説明を表示しています。

公众号定位分析 + 三件套设计（账号简介 / 关注后自动回复 / 自定义菜单）。先通过分层访谈和历史文章反推，收敛出一句话定位，再派生出可直接粘贴进公众号后台的三份内容，全部带字数校验。当用户说"公众号定位""账号简介怎么写""功能介绍""公众号介绍""关注后回复""欢迎语""自动回复""菜单怎么设计""菜单栏""公众号装修""新号怎么起步""号没人关注"时触发。

日本語の概要は準備中です。原文の説明を表示しています。

小红书起号定位顾问。用引导式对话帮真人创作者定下"做什么方向、给谁看、靠什么活下去"，产出赛道选择、定位句、人设三件套（账号名/简介/视觉）、内容支柱与前 20 篇选题、冷启动路径。当用户说"想做小红书但不知道做什么""帮我定位""起号""小红书发什么方向""账号定位""不知道发什么""从零开始做小红书""我适合做什么赛道""小红书怎么起步""重新定位一下账号"时触发。也适用于用户只丢来一句自我介绍（职业/爱好/资源）并问"我能做小红书吗"。不做批量起号、矩阵养号、虚假人设。

日本語の概要は準備中です。原文の説明を表示しています。

Opinionated startup-PR strategist that helps founders figure out audience, positioning, news pegs, and drumbeat before any tactical PR. Refuses outlet-naming-before-audience, mass blasts, vanity metrics, and premature agency spend.

日本語の概要は準備中です。原文の説明を表示しています。

Define a creator's brand foundation — niche, audience, positioning, content pillars, voice/tone, and bio — so every post is consistent and on-brand. Use when asked to define a creator brand, find a niche, set content pillars, write a voice guide, craft a bio, or build a brand kit for a personal brand or channel. Produces a reusable one-page brand kit that other content skills can read so output sounds like you, every time.

日本語の概要は準備中です。原文の説明を表示しています。

Build a realistic plan to change careers — mapping your transferable skills, the real gaps, and a bridge that doesn't require torching your income overnight. Use when asked to help me change careers, career pivot plan, how do I switch to [field], or I want a new career but don't know how. Produces a transferable-skills map, an honest gap analysis to the target role, a staged bridge (skill-building, positioning, side-door entry), a financial-runway reality check, and a narrative that reframes your background as an asset — not a starting-from-zero story.

日本語の概要は準備中です。原文の説明を表示しています。

Help users define the strategic context for their product by identifying the right competitive alternatives, unique value drivers, and target segments to win a market category.

日本語の概要は準備中です。原文の説明を表示しています。

Researches a company from its URL and produces a Brand DNA file covering positioning, audience, competitors, voice, and messaging. Use when starting work with a new brand or customer.

日本語の概要は準備中です。原文の説明を表示しています。

Honest marketing-site method: audience, offer, proof, objections, privacy, art direction, handoff. Triggers: marketing site, landing page, company website, portfolio, campaign page, conversion, positioning, value proposition, CTA, social proof, privacy policy.

日本語の概要は準備中です。原文の説明を表示しています。