「product-marketing」の検索結果

Belastbaren Produktmarketing-Kontext für Positionierung, Zielgruppen, Botschaften, Einwände und Nachweise erstellen, prüfen und aktualisieren. Nutze diesen Skill, wenn die gemeinsame Grundlage fehlt, auf die sich Texte, Content, Vergleiche und Kampagnen stützen sollen: ICP, Jobs-to-be-Done, Nutzenversprechen, Differenzierung, Preislogik, Einwandbehandlung und Belegklassen. Legt das Ergebnis als `.agents/product-marketing.md` im Projekt ab und kennzeichnet, was belegt, was Anbieterangabe und was Annahme ist. Ersetzt weder Kundenforschung noch Rechtsprüfung.

日本語の概要は準備中です。原文の説明を表示しています。

When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' 'who is my target audience,' 'describe my product,' 'ICP,' 'ideal customer profile,' or wants to avoid repeating foundational information across marketing tasks. Use this at the start of any new project before using other marketing skills — it creates `.agents/product-marketing.md` that all other skills reference for product, audience, and positioning context.

日本語の概要は準備中です。原文の説明を表示しています。

When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' 'who is my target audience,' 'describe my product,' 'ICP,' 'ideal customer profile,' or wants to avoid repeating foundational information across marketing tasks. Use this at the start of any new project before using other marketing skills — it creates `.agents/product-marketing.md` that all other skills reference for product, audience, and positioning context.

日本語の概要は準備中です。原文の説明を表示しています。

When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' or wants to avoid repeating foundational information across marketing tasks. Creates `.agents/product-marketing-context.md` that other marketing skills reference.

日本語の概要は準備中です。原文の説明を表示しています。

Use when starting work on a new product, client, or market — this skill creates the file `.agents/product-marketing-context-global.md` that 60+ other global skills read before they write anything: product, ICP, positioning, proof, objections, brand voice, pricing, and KPIs, with a region variant for US, EU, SEA, or LATAM. Run once, reuse forever. Trigger on 'set up marketing context', 'new client setup', 'onboard a new product', 'the AI does not know my product', 'US marketing context', 'EU GDPR setup', 'SEA market context', 'LATAM setup'. Also use when the user complains every answer comes back generic because nothing about the business was ever provided. Not for — a personal brand belonging to a founder, coach, or creator, see `22-personal-brand-context-global`; deep persona and JTBD research, see `09-customer-insight-global`; the period plan itself, see `00-marketing-plan-global`.

日本語の概要は準備中です。原文の説明を表示しています。

マーケティング計画策定・プロダクトマーケティングコンテキスト作成スキル。 「マーケ計画」「ポジショニング」「ペルソナ作成」「競合分析」「コンテンツ戦略」等で発動。 product-marketing-context.mdを生成し、他のマーケティングスキルの土台を作る。

Suede-owned product-marketing context discipline. Use when a project needs a shared record of product, audience, ICP, positioning, objections, customer language, proof, and goals, or when that record needs updating. NOT FOR: writing a campaign (use suede-campaign-in-a-box), conducting new customer interviews (use suede-customer-research), or publishing brand claims.

日本語の概要は準備中です。原文の説明を表示しています。

When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' 'who is my target audience,' 'describe my product,' 'ICP,' 'ideal customer profile,' or wants to avoid repeating foundational information across marketing tasks. Use this at the start of any new project before using other marketing skills — it creates `.agents/product-marketing.md` that all other skills reference for product, audience, and positioning context.

日本語の概要は準備中です。原文の説明を表示しています。

Use when GTM, sales, growth, or launch work needs a canonical product-marketing context document instead of ad hoc assumptions.

日本語の概要は準備中です。原文の説明を表示しています。

When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' 'who is my target audience,' 'describe my product,' 'ICP,' 'ideal customer profile,' or wants to avoid repeating foundational information across marketing tasks. Use this at the start of any new project before using other marketing skills — it creates `.agents/product-marketing.md` that all other skills reference for product, audience, and positioning context.

日本語の概要は準備中です。原文の説明を表示しています。

Build or update the shared product-marketing context: product, audience, positioning, competitors, jobs-to-be-done, objections, customer language, proof and goals. Use before downstream execution when context is missing.

日本語の概要は準備中です。原文の説明を表示しています。

Compatibility skill for product marketing context. Use when a user or upstream workflow invokes this name; route the task to `product-marketing` while preserving the requested scope and source-specific intent.

日本語の概要は準備中です。原文の説明を表示しています。

When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' or wants to avoid repeating foundational information across marketing tasks. Creates `.claude/product-marketing-context.md` that other marketing skills reference.

日本語の概要は準備中です。原文の説明を表示しています。

When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' 'who is my target audience,' 'describe my product,' 'ICP,' 'ideal customer profile,' or wants to avoid repeating foundational information across marketing tasks. Use this at the start of any new project before using other marketing skills — it creates `.agents/product-marketing-context.md` that all other skills reference for product, audience, and positioning context.

日本語の概要は準備中です。原文の説明を表示しています。

When the user needs a comprehensive marketing plan for a client, a company they advise, or their own product. Also use when the user mentions "marketing plan," "growth plan," "GTM plan," "go-to-market plan," "AARRR plan," "90-day marketing plan," "12-month marketing roadmap," "fractional CMO plan," "fCMO plan," "market sizing," "TAM SAM SOM," "how big is this market," or "market research." Generates an exhaustive 13-section plan structured by AARRR (Acquisition, Activation, Retention, Referral, Revenue), customized to the client's current budget, team, and stage, mapped to future funding milestones, cross-referenced with the 139-idea marketing-ideas library and an embedded 17-section current-state audit rubric, with a marketing operations stack showing which skills and MCP/API integrations execute each part. Outputs a Notion-paste-ready markdown document. For positioning and ICP context before planning, see product-marketing. For stage-specific deep work, see onboarding, signup, emails, referrals, pricing.

日本語の概要は準備中です。原文の説明を表示しています。

Use when doing upstream market-research methodology — sizing a market as TAM/SAM/SOM computed BOTH top-down and bottoms-up (never a single unsourced number), planning a survey sample size with finite-population correction and per-segment minimums, or scoring candidate market segments against Kotler's measurable/substantial/accessible/differentiable/actionable criteria. Outputs always show the method and the assumptions. For market-research analysts and product-marketing at the sizing/survey/segmentation moment. Distinct from marketing-skill (campaign analytics, attribution, demand-gen) — this is the evidence-building methodology, not live-campaign optimization.

日本語の概要は準備中です。原文の説明を表示しています。

当市场调研分析师与营销专员、内容创作者需要推广产品时，使用本技能可精准分析受众痛点与产品卖点，一键生成高转化标题与正文，快速产出激发购买欲的优质营销文案，大幅提升销售转化率。

日本語の概要は準備中です。原文の説明を表示しています。

Product marketing skill for positioning, GTM strategy, competitive intelligence, and product launches. Covers April Dunford positioning, ICP definition, competitive battlecards, launch playbooks, and international market entry.

日本語の概要は準備中です。原文の説明を表示しています。

When the user needs a comprehensive marketing plan for a client, a company they advise, or their own product. Also use when the user mentions "marketing plan," "growth plan," "GTM plan," "go-to-market plan," "AARRR plan," "90-day marketing plan," "12-month marketing roadmap," "fractional CMO plan," or "fCMO plan." Generates an exhaustive 13-section plan structured by AARRR (Acquisition, Activation, Retention, Referral, Revenue), customized to the client's current budget, team, and stage, mapped to future funding milestones, cross-referenced with the 139-idea marketing-ideas library and an embedded 17-section current-state audit rubric, with a full marketing operations stack showing which skills and MCP/API integrations execute each part. Outputs a Notion-paste-ready markdown document. For positioning and ICP context before planning, see product-marketing. For stage-specific deep work, see onboarding, signup, emails, referrals, pricing.

日本語の概要は準備中です。原文の説明を表示しています。

Build product marketing strategy including positioning, messaging, and go-to-market. Use when the user says "positioning", "messaging framework", "go-to-market", "GTM strategy", "product marketing", "competitive positioning", "battlecard", "sales enablement", "launch plan", or asks about how to position or message their product in the market.

日本語の概要は準備中です。原文の説明を表示しています。

Dung khi bat dau xay thuong hieu CA NHAN cho mot con nguoi cu the — founder, coach, creator: skill nay tao file .agents/personal-brand-context.md gom dinh vi ca nhan, niche, story arc, content pillar, chan dung nguoi theo doi, brand voice, visual identity va kho anh reference. Chay MOT LAN truoc moi skill personal brand 23-28. Kich hoat khi user nhac 'thuong hieu ca nhan', 'personal brand', 'ho so ca nhan', 'founder context', 'coach context', 'creator context', 'muon xay hinh anh ca nhan', 'bat dau lam personal brand'. Khong dung cho — thuong hieu DOANH NGHIEP hoac san pham thi dung skill product-marketing-context; dinh vi cong ty tren thi truong thi dung skill 58-positioning.

日本語の概要は準備中です。原文の説明を表示しています。

Dung khi bat dau lam viec voi mot san pham hoac khach hang moi — skill nay tao FILE CONTEXT ma hon 60 skill khac se doc, gom san pham, khach hang, dinh vi, proof, objection, brand voice va KPI. Chay mot lan, dung lai mai ve sau. Kich hoat khi user nhac 'tao context', 'setup product marketing context', 'bat dau du an moi', 'AI chua hieu san pham cua toi', 'khai bao thong tin san pham'. Khong dung cho — context cho thuong hieu CA NHAN thi dung skill 22-personal-brand-context; nghien cuu insight sau thi dung skill 09-insight-khach-hang.

日本語の概要は準備中です。原文の説明を表示しています。

Use when starting work on a PERSONAL brand — a founder, coach, or creator, not a company: creates `.agents/personal-brand-context-global.md` covering story, expertise, audience, positioning, platforms, visual identity, and the asset inventory of style refs, face refs, logo, palette, and background, with region variants for US, EU, SEA, and LATAM. Skills 23 to 28 read it first. Trigger on 'personal brand setup', 'set up my founder brand', 'coach personal brand context', 'creator profile setup', 'the AI does not know my story', 'build my personal brand from zero'. Not for — a company or product brand, see `00-marketing-plan-global` and `product-marketing-context-global`; the 12-month strategy built on this, see `23-personal-brand-strategy-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Dung khi agency hoac freelancer nhan khach moi va can CHINH KHACH DIEN thong tin dau vao — form 11 phan ve san pham, muc tieu, ngan sach, kenh dang chay, doi thu, tai san san co, kem 20 ban toi uu theo tung nganh. Kich hoat khi user nhac 'brief khach hang', 'client intake', 'form khach dien', 'nhan khach moi', 'hoi khach nhung gi', 'chua biet gi ve khach', 'onboard khach hang moi', 'questionnaire cho khach'. Khong dung cho — tao file context noi bo cho san pham cua chinh minh thi dung skill product-marketing-context; dao sau insight khach hang cuoi thi dung skill 09-insight-khach-hang; brief NGUOC ra cho agency hoac vendor lam thi dung skill 67-agency-vendor-brief.

日本語の概要は準備中です。原文の説明を表示しています。