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Score and diagnose Google Ads landing pages, checking page quality and how well the content matches the ads. Investigate ad groups that attract clicks but generate few conversions, and identify issues affecting the landing page experience.
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Build high-converting affiliate landing pages as single self-contained HTML files. Triggers on: "create a landing page for", "build a landing page", "product landing page", "affiliate landing page", "comparison page for", "vs page", "single product page", "conversion page", "sales page for affiliate", "landing page HTML", "build me a page for", "create a page to promote [product]", "I need a landing page", "make a page for [product]".
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Turn a product description into a landing page with headlines, feature sections, pricing, FAQs, and calls to action. Receive Next.js/React components styled with Tailwind CSS, plus search metadata, structured data, and alternative copy.
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Build email capture landing pages (squeeze pages) as single self-contained HTML files. Triggers on: "build a squeeze page", "email capture page", "lead magnet page", "create an opt-in page", "build an email list page", "lead capture landing page", "create a freebie page", "build a page to collect emails", "opt-in landing page", "email signup page for [product/niche]", "create a lead magnet landing page", "build a page that captures emails before sending to affiliate offer".
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World-class landing page expertise combining conversion rate optimization science, persuasive design psychology, and the craft of pages that turn visitors into customers. Landing pages are where marketing meets reality—the moment of truth where visitors decide. Great landing pages aren't just pretty—they're conversion machines. The best landing page designers understand that every element must earn its place, that friction is the enemy, and that the goal isn't to impress—it's to convert. Speed, clarity, and persuasion in perfect balance. Use when "landing page, conversion page, lead capture, signup page, pricing page, hero section, above the fold, CTA design, conversion rate, page optimization, lead gen page, squeeze page, sales page, landing-pages, conversion, CRO, design, optimization, lead-generation, signups, forms" mentioned.
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Turn repository documentation and images into a complete landing page with features, setup instructions, and FAQs. Generate static HTML, CSS, and JavaScript files, plus a GitHub Actions workflow for publishing on GitHub Pages.
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Audit a specific web page using Google Search Console data and its live HTML. Assess content quality, search intent, readability, metadata, structured data, and internal links, then produce a scored SEO report with suggested fixes.
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Use when working on landing pages — creation, copywriting, design, optimization, or conversion rate improvement. Covers hero sections, above-the-fold content, value propositions, CTAs, landing page templates, and high-converting page structure. Applies to sales pages, lead capture pages, product pages, and marketing site pages. Use this skill for landing page copy, landing page design, landing page optimization, CTA writing, conversion rate optimization, hero section content, value proposition work, and any page builder or landing page template tasks.
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Write landing page copy for product pages, campaign pages, lead-gen pages, pricing pages, and feature pages. Use when the user asks for landing page copy, product page, lead magnet page, "write the page for X", pricing page copy, feature page, hero section, or web copy that converts. Uses the StoryBrand SB7 framework (Donald Miller) to structure every page. Reads brand voice, positioning, and ICP from knowledge/. For improving an existing page's copy, see copy-review. For diagnosing why a page does not convert, see page-cro. For the ads driving traffic to it, see ad-campaign-writer.
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Plan large sets of search-focused pages using templates and data. The skill helps assess keyword demand, design useful page variations, organize internal links, choose a publishing platform, and check quality before launch.
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Audit landing pages and checkout flows to find obstacles to purchases or signups. Review ad consistency, mobile layout, forms, trust signals, and tracking, then receive specific fixes ranked by expected revenue impact.
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Write or improve copy for homepages, landing pages, pricing pages, and other marketing pages. Get section-by-section text, headline options, and calls to action—prompts that guide visitors toward a specific next step—with explanations for key choices.
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Write or improve marketing copy for homepages, landing pages, pricing pages, and product pages. Turn audience needs and product benefits into sectioned drafts, with headline options, action button text, and explanations for key wording choices.
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Draft SEO-focused blog posts, landing pages, and website copy from a keyword or topic, or improve an existing page. Follow Google's guidance on helpful content and experience, expertise, authority, and trust.
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Build a webinar or live event registration page as a self-contained HTML file with countdown timer, speaker bio, agenda, and registration form. Triggers on: "build a webinar registration page", "create a webinar sign-up page", "event registration landing page", "live training registration page", "workshop sign-up page", "create a webinar page", "build an event page", "free webinar landing page", "live demo registration page", "online event page", "create a registration page for my webinar", "build a training event page".
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Landing page conversion optimization with layout rules, hero section design, and CTA psychology. Covers above-the-fold formula, social proof placement, mobile design, and F-pattern reading. Use for: startup landing pages, product pages, SaaS marketing, conversion optimization. Triggers: landing page, hero section, above the fold, conversion optimization, landing page design, cta button, hero image, landing page layout, saas landing page, product page design, conversion rate, landing page best practices
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Design and build cohesive web pages with custom visual identity — landing pages and portfolios get rich anatomy + section archetypes; any other page type (blog, about, pricing, contact, coming-soon, dashboard, admin, e-commerce, custom) is supported through generic anatomy + skeleton. Use this skill whenever the user mentions: landing page, portfolio, personal site, hero section, marketing page, product page, sales page, splash page, blog page, about page, pricing page, contact page, coming-soon, waitlist, dashboard, admin panel, e-commerce store, redesign my site, design my portfolio, build a portfolio, work showcase, hire-me page, perfect-ui, perfect landing, or asks to create any web page surface. Two tiers: special (landing | portfolio — rich treatment) and generic (everything else — universal craft toolkit). Self-contained 8-phase pipeline: vibe discovery → visual direction (color/typography/mood) → custom icon set (NO emoji, NO icon library) → AI-generated visuals → optional shader effects layer → inline plan + implement on Next.js + Tailwind + shadcn. Always proposes effect layer as optional. No refusals; outputs distinctive sites, not AI slop.
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Build a single-product deep-dive showcase page as a self-contained HTML file. Triggers on: "build a product showcase page", "deep dive landing page for [product]", "create a product spotlight page", "product feature page", "single product page", "detailed page about [product]", "build a page showing everything about [product]", "create a long-form product page", "build a sales page for [product]", "product deep dive page", "make a feature breakdown page for [product]".
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Create high-converting landing page copy and structure. Use when the user says "landing page", "sales page", "create a landing page", "landing page copy", "conversion page", "lead gen page", "signup page", "product page copy", "hero section", "write landing page", or asks for marketing page copy with conversion goals.
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Review marketing pages and forms to identify obstacles to purchases, inquiries, or other desired actions. Get prioritized recommendations, alternative headlines and button text, and experiment ideas based on the page’s purpose and traffic sources.
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Create a landing page from an interview about the product, audience, and brand preferences. Use Stitch to generate and refine designs, then package approved HTML with design documentation and a deployment checklist.
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Generate a complete, deployable landing page from a brief. Produces a single self-contained HTML file with Tailwind CSS (via CDN), responsive design, dark mode, semantic HTML, and OG meta tags. Sections: hero with CTA, features, social proof, pricing (optional), FAQ, footer. Use when building a marketing page, product launch page, coming soon page, or any standalone landing page. Triggers: 'landing page', 'create a page', 'marketing page', 'launch page', 'coming soon page', 'one-page site'.
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Writes conversion-focused landing page copy - headlines, subheads, value propositions, feature and benefit blocks, social proof, FAQs, and CTA button text - using PAS, AIDA, or StoryBrand. Use when the user wants words for a landing page, sales page, product or pricing page, waitlist page, homepage hero, or ad-to-page flow, including rewriting weak copy, generating headline or CTA variants for A/B tests, or turning a product description into page sections. Use landing-page-optimizer instead for auditing an existing page's performance, and a frontend skill for building the page itself.
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Review marketing pages to find obstacles to signups, purchases, or inquiries. Assess headlines, action buttons, trust signals, and usability, then provide prioritized fixes, alternative wording, and hypotheses for comparing page versions through A/B tests.
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