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Create UTM links, which identify traffic sources, and GA4 event specifications for marketing campaigns. Standardize names across advertising and email channels, with platform-specific parameter templates, implementation notes, and recommendations for checking tracking before launch.

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• Create tracking links for campaigns across multiple channels
• Standardize campaign naming rules across a team
• Define GA4 events for purchases and form submissions

Plan and validate tracking for marketing and product decisions. Define events, configure GA4 and Google Tag Manager, standardize campaign link labels, and calculate metrics using matching time periods to produce dependable measurement plans and findings.

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• Design a tracking plan for signups and purchases
• Investigate missing or duplicate events
• Standardize UTM labels across campaign links

Plan, implement, and audit website or app analytics with GA4 and Google Tag Manager. Define meaningful events, standardize campaign tags, and validate data collection so marketing and product decisions use consistent measurements.

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• Plan tracking for signups and purchases
• Review existing GA4 and GTM tracking
• Standardize UTM campaign naming

/context-builder と入力されたときだけ起動する、コンテキストドキュメント作成インタビュースキル。人・プロジェクト・プロダクトなどの対象について、1問ずつ掘り下げる対話を通じて情報を集め、今後 Claude との対話の冒頭に貼り付けるための context.md（自分についてなら aboutme.md）を作り上げる。/context-builder me（自分＝aboutme）/ project / product のように対象を指定できる。「aboutme を作りたい」「プロジェクトのコンテキストをまとめたい」「プロダクトの前提情報を用意したい」ときに使う。自動起動はせず、ユーザーが /context-builder と明示的に入力した場合のみ使用すること。

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Plan, implement, and audit website or app tracking for marketing and product decisions. Covers GA4, Google Tag Manager, event naming, campaign tracking parameters, and validation to check that important user actions are recorded correctly.

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• Plan tracking for signups and purchases
• Review GA4 and Google Tag Manager settings
• Standardize campaign tracking parameters

Use when the user asks to "QA my conversion tracking before launch", "check my UTMs / pixel / event firing", "set up a tracking pre-flight", or "set the dedup rule so Meta and Google stop double-counting"; builds and fixes the measurement plumbing — conversion-event firing, UTM hygiene, cross-platform dedup rules, attribution-window alignment, and offline/iOS-ATT modeled-gap flags — as a pre-flight checklist plus a UTM/event-spec builder. Not for scoring R1/R2 — that is a scored veto in ad-account-auditor; not for account structure — use campaign-architect. 付费广告转化追踪QA/UTM规范/跨平台去重

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Generates properly tagged UTM links with consistent naming conventions. Maintains a UTM registry file (utm-registry.json) to enforce naming consistency, prevent duplicates, generate short links, and output ready-to-copy links for LinkedIn, email, social, and ads.

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UTM parameter strategy, campaign tracking, and marketing attribution modeling. Build consistent UTM taxonomies, configure attribution models, measure cross-channel performance, and connect marketing spend to revenue. Use when the user asks about UTM parameters, campaign tracking, attribution models, marketing measurement, or cross-channel analytics.

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Use when the user asks to "QA my conversion tracking before launch", "check my UTMs / pixel / event firing", "set up a tracking pre-flight", or "set the dedup rule so Meta and Google stop double-counting"; builds and fixes the measurement plumbing — conversion-event firing, UTM hygiene, cross-platform dedup rules, attribution-window alignment, and offline/iOS-ATT modeled-gap flags — as a pre-flight checklist plus a UTM/event-spec builder. Not for scoring R1/R2 — that is a scored veto in ad-account-auditor; not for account structure — use campaign-architect. 付费广告转化追踪QA/UTM规范/跨平台去重

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Review and fix HTML form fields so their input types match the data being entered. Check autocomplete settings and the final browser markup to support suitable mobile keyboards, built-in validation, and browser autofill.

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• Reviewing input types in an existing form
• Improving mobile keyboards for email and phone fields
• Adding autocomplete settings for browser autofill

短链 + UTM 追踪：给内容/投放链接拼接 UTM 追踪参数（来源/媒介/活动）并缩短， 便于在小红书/抖音/公众号等追踪流量来源与活动效果。当用户说"短链""生成短链""缩短链接" "UTM""追踪链接""投放链接""带参数的链接""统计来源""tinyurl"时使用。用免 key 公共短链服务。

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Verify skillshare on a real Windows guest running in local UTM: build a pinned commit in the devcontainer, push it into the VM, and either run the Windows E2E runbook with full and basic-user tokens or hand the maintainer a one-line hands-on setup. Use this whenever a change touches Windows links, junctions, file symlinks, Developer Mode, copy fallback, Windows paths, or the dashboard on Windows, or when the user asks to test or accept something on Windows / UTM.

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Set up affiliate conversion tracking with UTM parameters and link tagging. Triggers on: "set up tracking", "create UTM links", "track my affiliate links", "tracking pixels", "click attribution", "organize my links", "UTM parameters", "tag my links", "campaign tracking", "link tracking setup", "prepare for launch", "debug attribution", "tracking spreadsheet".

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Designs and implements website analytics tracking with Google Analytics 4 and Google Tag Manager: a written tracking plan, event and parameter names that pass GA4's rules, gtag.js or data-layer code, key events, consent mode, UTM conventions, and a verification pass. Use when someone says "set up GA4", "add conversion tracking", "track this form or button", "write a tracking plan", "GTM data layer", "UTM parameters", "why are my events missing or counted twice", or "audit our analytics setup".

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口腔种植 (含 单牙/多牙缺失种植 / 全口 All-on-X / 即刻种植 即刻负重 / 上颌窦提升 / 牙槽嵴骨增量 GBR / 软组织移植 / 数字化种植 (CBCT 设计 + 口扫 + 导板 + CAD-CAM 上部) / 种植体周炎防治 / 种植修复 (基台 + 冠 + 杆卡 + 覆盖义齿) — 不含 普通牙体牙髓 / 正畸 / 儿牙 / 口腔颌面外科肿瘤 / 隐形矫治商业) (implant dentistry — surgical placement and prosthetic restoration of osseointegrated dental implants; covers diagnosis & treatment planning, site preparation (bone augmentation, sinus elevation, soft-tissue grafting), implant placement (delayed / immediate / immediate-loading), provisionalization and final restoration (cement / screw retained, custom abutments, full-arch), digital workflow (CBCT planning, intra-oral scanning, guided surgery, CAD-CAM milled prosthetics), and long-term maintenance including peri-implantitis prevention and treatment; NOT general restorative dentistry, NOT orthodontics, NOT pediatric dentistry, NOT maxillofacial oncology / trauma reconstruction, NOT clear-aligner business.) Master OS — automated mastery of implant dentistry — surgical placement and prosthetic restoration of osseointegrated dental implants; covers diagnosis & treatment planning, site preparation (bone augmentation, sinus elevation, soft-tissue grafting), implant placement (delayed / immediate / immediate-loading), provisionalization and final restoration (cement / screw retained, custom abutments, full-arch), digital workflow (CBCT planning, intra-oral scanning, guided surgery, CAD-CAM milled prosthetics), and long-term maintenance including peri-implantitis prevention and treatment; NOT general restorative dentistry, NOT orthodontics, NOT pediatric dentistry, NOT maxillofacial oncology / trauma reconstruction, NOT clear-aligner business.: top builders' mental models, tool stack, current workflows, jargon, and where to keep up. Trigger this skill when the user works on implant dentistry — surgical placement and prosthetic restoration of osseointegrated dental implants; covers diagnosis & treatment planning, site preparation (bone augmentation, sinus elevation, soft-tissue grafting), implant placement (delayed / immediate / immediate-loading), provisionalization and final restoration (cement / screw retained, custom abutments, full-arch), digital workflow (CBCT planning, intra-oral scanning, guided surgery, CAD-CAM milled prosthetics), and long-term maintenance including peri-implantitis prevention and treatment; NOT general restorative dentistry, NOT orthodontics, NOT pediatric dentistry, NOT maxillofacial oncology / trauma reconstruction, NOT clear-aligner business. problems and wants industry-grade thinking, tool selection, or workflow guidance. 触发词：「种植牙」「种植」「口腔种植」「牙种植」「implant」

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Audit a page’s social sharing URL against its canonical URL, the preferred page address. Identify differences in domains, paths, or tracking parameters, and align the tags to address split share counts.

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• Investigating unexpectedly low social share counts
• Checking Open Graph tags before publication
• Reviewing tracking parameters and URL variations

Review URL parameters used for filters, sorting, pagination, and tracking. Check canonical tags, which identify a preferred page URL, and recommend consistent handling of URL variants to address duplicate content and unnecessary search engine crawling.

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• Reviewing filtered and sorted product URLs
• Removing tracking parameters from canonical URLs
• Investigating crawlable URL combinations

Design and audit analytics tracking so recorded actions support business decisions. Define events and conversions, investigate duplicate or missing records, and document tracking rules, traffic sources, consent checks, and validation steps.

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• Designing events around business decisions
• Investigating mismatched purchase counts
• Reviewing traffic source tracking

Plan, set up, audit, and debug analytics tracking with GA4 and Google Tag Manager. Define events and their parameters, configure conversion tracking, and investigate missing or duplicate data using structured checks and prioritized fixes.

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• Building an event tracking plan from scratch
• Auditing existing tracking for gaps and duplicate events
• Debugging events missing from GA4

Create consistent naming rules for Google and Meta campaigns, ad groups, ad sets, and ads. Get field definitions, allowed values, a team reference sheet, and mappings from existing names to support filtering and reporting.

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• Helping new team members navigate advertising accounts
• Organizing inconsistent names in inherited accounts
• Preparing naming rules before expanding markets or products

Use when the user asks to "figure out where our direct traffic really comes from", "measure dark social", "add a how-did-you-hear-about-us field", or "show social drives signups without click data"; produces a share-link/UTM hygiene spec for owned share surfaces, a self-reported attribution field design that replaces an existing form field (free-text first, coded later), a GA4 direct-traffic decomposition read (deep-URL directs, mobile-app skew, private-push correlation) with every derived number hard-labeled Estimated/proxy, and a branded-search-lift proxy from GSC plus Wikipedia pageviews — the declared dark-social method behind ECHO O2. Not for paid-channel attribution reconciliation (platform-claimed vs analytics conversions) — use attribution-reconciler. 暗社交归因/直接流量分解/自报来源字段/分享链路UTM

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Orchestrate a campaign lifecycle: briefs, budget models, UTMs, post-mortems. "set up UTM naming conventions"

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Expert patterns for input handling covering InputMap actions, InputEvent processing, controller support, rebinding, deadzones, and input buffering. Use when setting up player controls, implementing input systems, or adding gamepad/accessibility features. Keywords InputMap, InputEvent, gamepad, controller, rebinding, deadzone, input buffer.

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Expert patterns for input handling covering InputMap actions, InputEvent processing, controller support, rebinding, deadzones, and input buffering. Use when setting up player controls, implementing input systems, or adding gamepad/accessibility features. Keywords InputMap, InputEvent, gamepad, controller, rebinding, deadzone, input buffer.

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