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ads-creative

Review paid-ad copy, images, and video for clarity, platform fit, accessibility, and consistency with the destination page. Use delivery and response trends to assess creative fatigue and produce prioritized briefs for refreshes or experiments.

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Audit paid-ad copy, images, video, hooks, concepts, format coverage, platform-native fit, message match, creative fatigue, accessibility, and policy across supported platforms. Use for creative audit, ad creative, creative fatigue, creative diversity, ad copy review, video review, image review, or production priorities.

See how to install

Good for

  • Review ad copy, images, and video together
  • Investigate creative fatigue using performance trends
  • Check consistency between ads and destination pages
  • Prioritize creative refreshes and experiments

Files included (1)

  • SKILL.md1.2 KB

SKILL.md (original)

Review the instructions the agent will receive before you install.

Creative Audit

  1. Inventory assets by concept, hook, offer, format, placement, audience, date, and performance window; cosmetic resizes are not distinct concepts.
  2. Load only active-platform specifications and current policy sources.
  3. Evaluate attention, clarity, brand/offer evidence, platform-native execution, accessibility, destination match, format/safe-zone compliance, and disclosure.
  4. Diagnose fatigue only from time-series delivery and response evidence, not age alone.
  5. Keep creative quality, format compliance, and measured performance separate.
  6. Return prioritized refresh or experiment briefs with hypothesis, audience, format, owner, success measure, and evidence.

Do not claim a universal refresh cadence, creative count, sound behavior, or performance threshold. Preserve human review for emotional and cultural judgment.

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