Dung khi campaign da chot huong va can biet phai thiet ke NHUNG GI — danh sach asset theo kenh kem kich thuoc, so luong, uu tien, nguoi lam, deadline dat nguoc tu ngay launch theo timeline T-14 den D+1 va quy uoc dat ten file. Kich hoat khi user nhac 'asset list', 'danh sach asset campaign', 'designer can lam gi', 'liet ke file thiet ke', 'campaign nay can bao nhieu anh', 'checklist design', 'khong biet con thieu asset nao'. Khong dung cho — brief chi tiet cho tung asset thi dung skill 42-brief-hinh-anh, 43-brief-carousel hoac 44-brief-video-editor; brief tong the chien dich cho ca team thi dung skill 02-brief-chien-dich; nhan mot master ra du kich thuoc thi dung skill 50-asset-resize.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Dung khi can hieu khach hang du sau de viet duoc content va chon duoc tep — persona 3 tang, cau noi noi tam, pain map, objection list va ngan hang ngon ngu khach hang lay tu review va inbox that. Kich hoat khi user nhac 'insight khach hang', 'chan dung khach hang', 'customer persona', 'khach hang cua toi la ai', 'khach nghi gi', 'ho mua vi ly do gi'. Khong dung cho — thu thap thong tin khi agency nhan khach moi thi dung skill 20-brief-client-intake; nghien cuu tep de chay ads thi dung skill 51-audience-research.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Dung khi can theo doi lien tuc nguoi ta noi gi ve thuong hieu, doi thu va nganh tren mang xa hoi — bo tu khoa giam sat, phan loai sac thai, bao cao tuan va thang, canh bao som, chi so brand health. Kich hoat khi user nhac 'social listening', 'theo doi thuong hieu', 'giam sat mang xa hoi', 'brand monitoring', 'khach dang noi gi ve minh', 'do sentiment', 'co ai nhac ten shop khong', 'canh bao som khung hoang'. Khong dung cho — khung hoang DA XAY RA va can xu ly ngay thi dung skill 66-crisis-playbook; mo xe chien luoc mot doi thu cu the thi dung skill 08-nghien-cuu-doi-thu; doc so lieu ads va web thi dung skill 13-phan-tich-du-lieu.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when an ad account needs a systematic CONFIGURATION audit — 84 checkpoints across account, campaign, ad set, ad, tracking, and optimization, scored into a Health Score out of 100, quick wins ranked by impact, regional benchmarks, and a dropshipping checklist, covering Meta, Google, and TikTok. Trigger on 'ads audit', 'audit my ad account', 'is my Meta setup correct', 'health score for the account', 'review my Google Ads', 'we inherited this account and it is a mess'. Not for — diagnosing why the numbers moved this week, see `03-performance-eval-global`; planning fresh budget, see `54-media-plan-global`; rebuilding the campaign hierarchy, see `52-account-structure-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when an agency or freelancer takes on a NEW client and needs everything up front — an 11-section intake covering business overview, audience, current marketing, goals, budget, timeline, brand assets, approval process, and success criteria, written for the client to fill in and return. Trigger on 'client intake', 'agency brief', 'onboard a new client', 'discovery call template', 'what should I ask a new client', 'kickoff questionnaire'. Also use when the user just signed someone and does not know where to begin. Not for — the internal context file the skills read, see `product-marketing-context-global`; the plan built from the answers, see `00-marketing-plan-global`; briefing an outside vendor, see `67-agency-vendor-brief-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when the user needs to understand customers deeply enough to write copy and pick targeting — consumer versus shopper, JTBD, layered persona, internal monologue, pain map, objection list, journey map, and a customer language bank pulled from real reviews and DMs. Trigger on 'customer insight', 'buyer persona', 'who is my customer', 'what do they actually want', 'jobs to be done', 'why do they hesitate before buying'. Also use when the user cannot explain who the product is for. Not for — intake questions when an agency signs a new client, see `20-client-intake-brief-global`; paid audience targeting setup, see `51-audience-research-global`; competitor study, see `08-competitor-research-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when the user needs to understand competitors — direct, indirect, and substitute tiers, positioning map, SWOT, ad and content benchmark, pricing comparison, and the market gap to attack, using SimilarWeb, Ahrefs, Semrush, and the Meta Ad Library. Trigger on 'competitor research', 'competitive analysis', 'what are competitors running', 'who else sells this', 'why do people pick them over us', 'benchmark us against the market'. Also use when the user sends a competitor link and asks for an opinion. Not for — understanding the customer rather than the rival, see `09-customer-insight-global`; turning difference into a statement, see `58-positioning-global`; paid targeting, see `51-audience-research-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when the user needs to WRITE a marketing report someone else will read — a one-page weekly for a CEO, a full monthly, or a quarterly strategy report with TL;DR, results versus target, insight, decisions needed, and next actions with owners. Trigger on 'marketing report', 'monthly report', 'weekly update for my boss', 'report for the client', 'quarterly summary', 'turn these numbers into a report'. Also use when the user says a stakeholder is asking how marketing is doing. Not for — diagnosing why the numbers are bad, see `03-performance-eval-global`; turning a raw export into insight, see `13-data-analysis-global`; a closed campaign retrospective, see `63-campaign-retrospective-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when the user needs an overall marketing plan for a period — objectives, segments, positioning, channel mix, content direction, budget, timeline, KPIs, and a risk matrix, adapted to US, EU, SEA, or LATAM. Trigger on 'marketing plan', 'marketing strategy for next year', 'go-to-market roadmap', 'plan for Q3', 'we have no marketing plan', 'where should we spend next quarter'. Also use when a founder only says the business needs to grow and has no idea which channel to start with. Not for — one specific campaign, see `02-campaign-brief-global`; working backward from a revenue goal to spend, see `10-reverse-kpi-global`; splitting a budget across channels and months, see `61-budget-planning-global`; taking a brand new product to market, see `59-go-to-market-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when someone outside the marketing team has to film — a customer for UGC, an employee for EGC, or a paid creator or KOC — and needs a brief: talking points, shooting guide, do and do-not list, usage rights, deliverables, and batch management. Trigger on 'UGC brief', 'creator brief', 'KOC brief', 'brief for employee videos', 'what do I tell the influencer', 'we hired a creator to film'. Also use when the user asks how to get customers to make videos for the brand. Not for — a script the team writes and shoots itself, see `04-script-video-global`; edit direction for footage already shot, see `44-video-editor-brief-global`; posting inside communities, see `38-community-seeding-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when the user needs PAID ad copy for Meta, Google, or TikTok — six variants across TOFU, MOFU, and BOFU using AIDA, PAS, and BAB, respecting each platform character limit and ad policy, with a dropshipping mode. Trigger on 'ad copy', 'write Facebook ads', 'TikTok ad copy', 'Google RSA headlines', 'primary text for this ad', 'my ad copy is not converting'. Also use when the user has a product page and asks what to run as an ad. Not for — organic social captions, see `37-social-caption-global`; spoken video lines, see `04-script-video-global`; approving copy already written, see `62-marketing-review-global`; the page the ad points at, see `12-landing-page-brief-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when the next period ADS plan must be built from last period results — read the report and the audit, keep and scale winners, stop or fix losers, set new test hypotheses, split budget, plan three budget scenarios, and schedule the creative pipeline. Trigger on 'next month ads plan', 'plan ads from the report', 'what should we run next month', 'Q4 ads plan', 'next quarter media plan', 'the month ended, now what'. Also use when a report and an audit both exist and no decisions have been made. Not for — the first media plan before any data, see `54-media-plan-global`; scoring the account, see `21-ads-audit-global`; the next period CONTENT plan, see `40-next-content-plan-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when the user wants a VALID experiment instead of a guess — hypothesis, one variable, sample size and runtime math, statistical significance, primary versus secondary metrics, multi-arm designs, and a results template, across Optimizely, VWO, and native Meta and Google tests. Trigger on 'A/B test', 'split test', 'how long should I run the test', 'is this result significant', 'test two versions', 'which creative is actually better'. Also use when a winner was declared after two days on tiny numbers. Not for — scaling the proven winner, see `55-scaling-ads-global`; analyzing data already collected, see `13-data-analysis-global`; auditing the account, see `21-ads-audit-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when the user needs a spoken script for short-form video — TikTok, Reels, or YouTube Shorts — with a 3-part hook, second-by-second beats, two A/B variants, shoot notes, and a viral score. Switches between product mode and personal brand mode from the context file. Trigger on 'video script', 'TikTok script', 'Reels script', 'Shorts script', 'what should I say in the video', 'write me a hook for a video'. Also use when the user has a video idea and knows only the topic. Not for — cut and edit instructions for an editor, see `44-video-editor-brief-global`; paid ad copy, see `05-ad-copy-global`; briefing an outside creator to film it, see `06-ugc-egc-brief-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when a WINNING ad has to be scaled without breaking it — readiness checks, vertical scaling at plus 20 to 30 percent per step, horizontal scaling into new audiences, creatives, and channels, learning-phase reset risk, how Advantage+ and Performance Max behave when scaled, creative refresh cadence, and the signals that mean stop. Trigger on 'scale ads', 'increase the ad budget', 'scale a winner', 'CPA went up after I scaled', 'how fast can I scale', 'it worked at 50 a day and broke at 200'. Not for — fixing an account that is not working yet, see `03-performance-eval-global`; warm audience plans, see `56-retargeting-plan-global`; proving the winner first, see `19-ab-test-setup-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when an ad account HIERARCHY needs designing or cleaning up — campaign, ad set, and ad structure by objective, a naming convention that keeps data readable, CBO versus ABO by stage, how many ad sets and creatives to run, and the minimum daily budget an ad set needs to exit learning. Trigger on 'account structure', 'campaign structure', 'naming convention', 'how many ad sets should I run', 'CBO or ABO', 'our account is a mess of duplicated campaigns'. Not for — scoring an existing account against 84 checkpoints, see `21-ads-audit-global`; pixel and conversion setup, see `53-tracking-setup-global`; budget across channels, see `54-media-plan-global`; scaling a winner, see `55-scaling-ads-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when responsive HTML email has to render correctly in every client — table-based structure, inline CSS, 600px max width, dark mode handling, quirks for Gmail, Apple Mail, Outlook and Yahoo, bulletproof buttons, and a pre-send test checklist, shipping a self-contained .html file to paste into Klaviyo, Mailchimp, HubSpot, or Brevo. Trigger on 'HTML email', 'code an email template', 'responsive email', 'why does my email break in Outlook', 'email dark mode is broken', 'the newsletter looks wrong on mobile'. Not for — sequence strategy and subject lines, see `14-email-marketing-global`; a web page, see `12-landing-page-brief-global`; brand colors and fonts, see `46-brand-guideline-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when a LIVE campaign needs a new asset the same day — creative fatigue, CTR decay, climbing frequency, or a new angle to test: stripped-down input, duplicate the winning creative and change only what is listed, a one-page template, and a hard SLA so the designer ships in 2-4 hours. Trigger on 'quick brief', 'need an asset fast', 'creative fatigue', 'swap the creative today', 'frequency is too high', 'the ad is dying and we need a new one'. Not for — planning assets before launch, see `41-campaign-asset-list-global`; a full concept brief with time to spare, see `42-image-brief-global`; resizing an existing master, see `50-asset-resize-global`; raising budget on a winner, see `55-scaling-ads-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when persuasion principles have to be applied to a specific asset — reciprocity, scarcity, authority, social proof, liking, commitment, and unity mapped onto copy, a landing page, an email, or an ad, each with a hypothesis and a test plan. Trigger on 'marketing psychology', 'Cialdini', 'persuasion principles', 'how do I add urgency', 'make this more convincing', 'behavioral triggers for this page'. Also use when the user asks why people read the whole page and still do not buy. Not for — price framing and margin math, see `17-pricing-strategy-global`; building the offer itself, see `31-offer-design-global`; running the experiment properly, see `19-ab-test-setup-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when customers should bring other customers — one-way versus two-way incentives, reward structure and economics, trigger moments, referral messaging, tracking and attribution, fraud controls, and anti-spam compliance by region: TCPA for US, GDPR for EU, PDPA for SEA, LGPD for LATAM. Trigger on 'referral program', 'refer a friend', 'word of mouth', 'viral loop', 'how do I get customers to bring friends', 'affiliate rewards'. Also use when the user has happy customers and no system to use them. Not for — running your own community space, see `28-community-building-global`; posting inside third-party communities, see `38-community-seeding-global`; email flow mechanics, see `14-email-marketing-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when warm audiences need a plan — retargeting tiers by intent and recency, a different message per tier, frequency caps, attribution windows, lookalike seeds, exclusion rules, and a first-party data base that survives iOS ATT and cookie deprecation. Trigger on 'retargeting', 'remarketing', 'warm audience', 'custom audience setup', 'retarget cart abandoners', 'my retargeting pool is too small'. Also use when the user says people visit once and never come back. Not for — cold prospecting audiences, see `51-audience-research-global`; the pixel and events that feed these audiences, see `53-tracking-setup-global`; email win-back flows, see `14-email-marketing-global`; raising budgets, see `55-scaling-ads-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when a PAID MEDIA plan is needed — work backward from revenue to max CPA and required budget, split spend across channels, funnel stages, and campaign types, build a ramp-up timeline, set KPI targets per channel, and prepare a contingency plan. Trigger on 'media plan', 'paid media budget', 'how much should I spend on ads', 'channel mix for the campaign', 'plan the ad budget', 'we have 10k a month and no plan'. Also use when a budget number exists and nobody has decided where it goes. Not for — the pure revenue-to-budget math, see `10-reverse-kpi-global`; the whole marketing budget including non-paid, see `61-budget-planning-global`; the next period plan built from results, see `57-next-ads-plan-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when conversion TRACKING must be set up or fixed before spending — Meta Pixel and Conversions API, Google Ads conversions with Enhanced Conversions, GA4, TikTok Pixel and Events API, server-side GTM, consent mode for GDPR and CCPA, UTM conventions, iOS ATT attribution windows, and a pre-launch verification checklist. Trigger on 'tracking setup', 'pixel setup', 'CAPI', 'GA4 events', 'conversions are not being recorded', 'Meta and Shopify numbers do not match'. Also use when launch is imminent and nothing has been verified. Not for — auditing a live account broadly, see `21-ads-audit-global`; analyzing data once it flows, see `13-data-analysis-global`; the campaign hierarchy, see `52-account-structure-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新
Use when paid ad AUDIENCES must be researched and defined before launch — target profile, interest and behavior mapping per platform, audience sizing, cold, warm, and hot tiering, lookalike seeds, exclusions, and ranked targeting hypotheses to test. Trigger on 'audience research', 'who should I target', 'interest targeting', 'Meta audience for this product', 'TikTok targeting ideas', 'my targeting is too broad'. Also use when launch is imminent and the ad set targeting is still empty. Not for — persona and JTBD depth for content, see `09-customer-insight-global`; warm retargeting tiers, see `56-retargeting-plan-global`; where the budget goes, see `54-media-plan-global`; the campaign hierarchy, see `52-account-structure-global`.
日本語の概要は準備中です。原文の説明を表示しています。
minhnv0807/ai-business-skills☆ 6132026年9月12日 更新