Core JTBD theory and job story format - job dimensions, job story template, job stories vs user stories, 8-step universal job map, outcome statements, and forces of progress
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Core JTBD theory and job story format - job dimensions, job story template, job stories vs user stories, 8-step universal job map, outcome statements, and forces of progress
日本語の概要は準備中です。原文の説明を表示しています。
Strategic and tactical DDD patterns, bounded context discovery, context mapping, aggregate design rules, and decision frameworks for when to apply DDD
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Structured persona creation and JTBD analysis methodology - persona templates, ODI job step tables, pain point mapping, success metric quantification, and multi-persona segmentation
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[EXPERIMENTAL] Complex refactoring roadmaps with visual tracking
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Translating JTBD analysis to BDD scenarios - job story to Given-When-Then patterns, forces-based test discovery, job-map-based test discovery, and property-shaped criteria
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Strategic DDD — bounded context discovery, context mapping patterns, subdomain classification, ubiquitous language, and organizational alignment
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Orchestrates the full DELIVER wave end-to-end (roadmap > execute-all > finalize). Use when all prior waves are complete and the feature is ready for implementation.
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BDD requirements discovery methodology - Example Mapping, Three Amigos, conversational patterns, Given-When-Then translation, and collaborative specification
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Dung khi can nghien cuu tep truoc khi chay ads — interest va behavior mapping, do rong tep, phan tang cold/warm/hot, va gia thuyet targeting de test. Kich hoat khi user nhac 'nghien cuu audience', 'tep target', 'nham ai', 'interest targeting', 'chon tep chay ads', 'lookalike tu dau'. Khong dung cho — hieu tam ly va ngon ngu khach hang thi dung skill 09-insight-khach-hang; phan bo ngan sach cho tung tep thi dung skill 54-media-plan.
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Dung khi phai setup do luong TRUOC khi tieu bat ky dong nao — pixel va CAPI, GA4, UTM convention, event mapping, offline conversion, dong y du lieu, va checklist verify xanh. Kich hoat khi user nhac 'setup tracking', 'cai pixel', 'UTM', 'CAPI', 'do luong chuyen doi', 'so lieu khong khop'. Quy tac cung: khong chay ads khi tracking chua xanh. Khong dung cho — doc data da co ra insight thi dung skill 13-phan-tich-du-lieu; ra soat cau hinh ads thi dung skill 21-audit-ads-performance.
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Dung khi can hieu khach hang du sau de viet duoc content va chon duoc tep — persona 3 tang, cau noi noi tam, pain map, objection list va ngan hang ngon ngu khach hang lay tu review va inbox that. Kich hoat khi user nhac 'insight khach hang', 'chan dung khach hang', 'customer persona', 'khach hang cua toi la ai', 'khach nghi gi', 'ho mua vi ly do gi'. Khong dung cho — thu thap thong tin khi agency nhan khach moi thi dung skill 20-brief-client-intake; nghien cuu tep de chay ads thi dung skill 51-audience-research.
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Dung khi designer se lam TREN CANVA hoac Figma va can direction thao tac cu the — chon template base, thu tu thao tac, map tung element vao vi tri, luoi va khoang cach, mau va font lay tu brand kit, checklist export, viec nen va khong nen lam. Kich hoat khi user nhac 'brief Canva', 'huong dan lam tren Canva', 'direction Canva', 'template Canva', 'layout Canva', 'lam trong Figma', 'ban design chua ranh nen phai chi tay'. Khong dung cho — brief concept anh tinh khong gan cong cu thi dung skill 42-brief-hinh-anh; chuoi slide carousel thi dung skill 43-brief-carousel; quy dinh mau, font va logo cua thuong hieu thi dung skill 46-brand-guideline.
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Use when the user needs to understand competitors — direct, indirect, and substitute tiers, positioning map, SWOT, ad and content benchmark, pricing comparison, and the market gap to attack, using SimilarWeb, Ahrefs, Semrush, and the Meta Ad Library. Trigger on 'competitor research', 'competitive analysis', 'what are competitors running', 'who else sells this', 'why do people pick them over us', 'benchmark us against the market'. Also use when the user sends a competitor link and asks for an opinion. Not for — understanding the customer rather than the rival, see `09-customer-insight-global`; turning difference into a statement, see `58-positioning-global`; paid targeting, see `51-audience-research-global`.
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Use when paid ad AUDIENCES must be researched and defined before launch — target profile, interest and behavior mapping per platform, audience sizing, cold, warm, and hot tiering, lookalike seeds, exclusions, and ranked targeting hypotheses to test. Trigger on 'audience research', 'who should I target', 'interest targeting', 'Meta audience for this product', 'TikTok targeting ideas', 'my targeting is too broad'. Also use when launch is imminent and the ad set targeting is still empty. Not for — persona and JTBD depth for content, see `09-customer-insight-global`; warm retargeting tiers, see `56-retargeting-plan-global`; where the budget goes, see `54-media-plan-global`; the campaign hierarchy, see `52-account-structure-global`.
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Use when persuasion principles have to be applied to a specific asset — reciprocity, scarcity, authority, social proof, liking, commitment, and unity mapped onto copy, a landing page, an email, or an ad, each with a hypothesis and a test plan. Trigger on 'marketing psychology', 'Cialdini', 'persuasion principles', 'how do I add urgency', 'make this more convincing', 'behavioral triggers for this page'. Also use when the user asks why people read the whole page and still do not buy. Not for — price framing and margin math, see `17-pricing-strategy-global`; building the offer itself, see `31-offer-design-global`; running the experiment properly, see `19-ab-test-setup-global`.
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Use when a designer needs hands-on production direction inside a tool — Canva, Figma, or Adobe Express: which template to start from, the operating order, element-by-element mapping, grid and spacing, brand kit colors and fonts, export checklist, and the dos and do-nots. Trigger on 'Canva brief', 'Figma brief', 'production direction', 'how do I build this in Canva', 'layout direction for the designer', 'the junior designer needs step by step'. Not for — the creative concept for a static, see `42-image-brief-global`; the concept for a slide sequence, see `43-carousel-brief-global`; the brand rules being applied, see `46-brand-guideline-global`; adapting one master into every size, see `50-asset-resize-global`.
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Use when the user needs an overall marketing plan for a period — objectives, segments, positioning, channel mix, content direction, budget, timeline, KPIs, and a risk matrix, adapted to US, EU, SEA, or LATAM. Trigger on 'marketing plan', 'marketing strategy for next year', 'go-to-market roadmap', 'plan for Q3', 'we have no marketing plan', 'where should we spend next quarter'. Also use when a founder only says the business needs to grow and has no idea which channel to start with. Not for — one specific campaign, see `02-campaign-brief-global`; working backward from a revenue goal to spend, see `10-reverse-kpi-global`; splitting a budget across channels and months, see `61-budget-planning-global`; taking a brand new product to market, see `59-go-to-market-global`.
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Use for 小北在读研 / XiaoBei academic paper-to-PPT workflows: generate thesis-defense or project-report decks from uploaded papers, literature, reports, technical documents, and optional PPTX visual templates. Produces a source-grounded outline, an imagegen visual scheme, one complete bitmap per slide, an imagegen provenance manifest, and an image-only PPTX. Do not use when the user needs editable slide text or native editable charts.
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Application Security Posture Management persona. Correlates findings from SAST, DAST, and SCA tools, deduplicates noise, maps vulnerabilities to specific code commits, and generates targeted remediation PRs.
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Maps acceptance criteria to implementation evidence, tests, and scope creep. Use during review when a diff, PR, ticket, or story includes numbered ACs.
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Audit test coverage health, gaps, and QE debt for Jira stories or epics. Produces coverage_analysis_report.md with AC-to-TC heatmap, risk scores, and prioritized action plan. Use when assessing coverage percentage, pre-release readiness, sprint readiness, or identifying missing test cases. Do NOT use for TC creation — use zephyr-test-generation instead.
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Enforce inward dependency flow, pure domain layers, and DTO-to-entity mapping in Flutter DDD architecture. Use when structuring layers or boundaries; defer navigation-only routing and feature implementation such as notifications.
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Implement route configuration, go_router/deep linking, and named routes in Flutter. Use for route declarations, route guards, and URL-to-screen mapping; defer transition-only animation, state-transfer/BLoC questions, auto_route-specific setup, and generic app-bar controls.
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Standardize SRS and FRS specifications for technical behavior, interfaces, data contracts, quality constraints, and verification mapping. Use when writing SRS, functional specification, system behavior requirements, API/data contracts, or non-functional thresholds.
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